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2009 Ford Focus Price Guide:
MSRP, Invoice Prices, Dealer Cost

Car Prices | Ford Focus

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Price Comparison
Ford Focus Prices:
2dr Cpe SE
$16,400 $15,219 $695 $492.00
True Dealer Cost: $15,422.00

2dr Cpe SES
$17,865 $16,552 $695 $535.95
True Dealer Cost: $16,711.05

4dr Sdn S
$15,520 $14,574 $695 $465.60
True Dealer Cost: $14,803.40

4dr Sdn SE
$16,400 $15,219 $695 $492.00
True Dealer Cost: $15,422.00

4dr Sdn SEL
$18,265 $16,916 $695 $547.95
True Dealer Cost: $17,063.05

4dr Sdn SES
$17,865 $16,552 $695 $535.95
True Dealer Cost: $16,711.05

Formula for calculating dealer cost:

  • Example: Base Invoice + the Invoice price of Options + Destination - Holdback = Total Dealer Cost
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price. (See formula above for details.)

Total Dealer Cost (calculated above) + Taxes/Licensing Fees - Rebate/Incentive = True Cost (You can get the rebates, incentives & invoice options pricing at Edmunds.)

Note: All Ford Focus Prices above are approximate amounts. Prices are subject to change without notice.
 
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