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2010 Toyota Camry Price Guide:
MSRP, Invoice Prices, Dealer Cost

Car Prices | Toyota Camry

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Price Comparison
Toyota Camry Pricing:
4dr Sdn I4 Man (Natl)
$19,395 $17,938 $750 $387.90
True Dealer Cost: $18,300.10

4dr Sdn I4 Auto (GS)
$20,445 $18,909 $805 $408.90
True Dealer Cost: $19,305.10

4dr Sdn I4 Auto (Natl)
$20,445 $18,909 $750 $408.90
True Dealer Cost: $19,250.10

4dr Sdn I4 Auto (SE)
$20,445 $18,909 $775 $408.90
True Dealer Cost: $19,275.10

4dr Sdn I4 Auto LE (GS)
$21,900 $19,820 $805 $438.00
True Dealer Cost: $20,187.00

4dr Sdn I4 Auto LE (Natl)
$21,900 $19,820 $750 $438.00
True Dealer Cost: $20,132.00

4dr Sdn I4 Auto LE (SE)
$21,900 $19,820 $775 $438.00
True Dealer Cost: $20,157.00

4dr Sdn I4 Auto SE (GS)
$23,165 $20,847 $805 $463.30
True Dealer Cost: $21,188.70

4dr Sdn I4 Auto SE (Natl)
$23,165 $20,847 $750 $463.30
True Dealer Cost: $21,133.70

4dr Sdn I4 Auto SE (SE)
$23,165 $20,847 $775 $463.30
True Dealer Cost: $21,158.70

4dr Sdn I4 Auto XLE (GS)
$25,925 $23,331 $805 $518.50
True Dealer Cost: $23,617.50

4dr Sdn I4 Auto XLE (Natl)
$25,925 $23,331 $750 $518.50
True Dealer Cost: $23,562.50

4dr Sdn I4 Auto XLE (SE)
$25,925 $23,331 $775 $518.50
True Dealer Cost: $23,587.50

4dr Sdn I4 Man (GS)
$19,395 $17,938 $805 $387.90
True Dealer Cost: $18,355.10

4dr Sdn I4 Man (SE)
$19,395 $17,938 $775 $387.90
True Dealer Cost: $18,325.10

4dr Sdn I4 Man LE (GS)
$20,850 $18,869 $805 $417.00
True Dealer Cost: $19,257.00

4dr Sdn I4 Man LE (Natl)
$20,850 $18,869 $750 $417.00
True Dealer Cost: $19,202.00

4dr Sdn I4 Man LE (SE)
$20,850 $18,869 $775 $417.00
True Dealer Cost: $19,227.00

4dr Sdn I4 Man SE (GS)
$22,165 $19,947 $805 $443.30
True Dealer Cost: $20,308.70

4dr Sdn I4 Man SE (Natl)
$22,165 $19,947 $750 $443.30
True Dealer Cost: $20,253.70

4dr Sdn I4 Man SE (SE)
$22,165 $19,947 $775 $443.30
True Dealer Cost: $20,278.70

4dr Sdn V6 Auto LE (GS)
$24,565 $22,107 $805 $491.30
True Dealer Cost: $22,420.70

4dr Sdn V6 Auto LE (Natl)
$24,565 $22,107 $750 $491.30
True Dealer Cost: $22,365.70

4dr Sdn V6 Auto LE (SE)
$24,565 $22,107 $775 $491.30
True Dealer Cost: $22,390.70

4dr Sdn V6 Auto SE (GS)
$25,840 $23,254 $805 $516.80
True Dealer Cost: $23,542.20

4dr Sdn V6 Auto SE (Natl)
$25,840 $23,254 $750 $516.80
True Dealer Cost: $23,487.20

4dr Sdn V6 Auto SE (SE)
$25,840 $23,254 $775 $516.80
True Dealer Cost: $23,512.20

4dr Sdn V6 Auto XLE (GS)
$29,045 $26,138 $805 $580.90
True Dealer Cost: $26,362.10

4dr Sdn V6 Auto XLE (Natl)
$29,045 $26,138 $750 $580.90
True Dealer Cost: $26,307.10

4dr Sdn V6 Auto XLE (SE)
$29,045 $26,138 $775 $580.90
True Dealer Cost: $26,332.10

Formula for calculating dealer cost:

  • Example: Base Invoice + the Invoice price of Options + Destination - Holdback = Total Dealer Cost
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price. (See formula above for details.)

Total Dealer Cost (calculated above) + Taxes/Licensing Fees - Rebate/Incentive = True Cost (You can get the rebates, incentives & invoice options pricing at Edmunds.)

Note: All Toyota Camry Prices above are approximate amounts. Prices are subject to change without notice.
Save on a 2009 Toyota Camry. Competition gets you the best price!

If you want the lowest price on a new Toyota Camry, let local dealers compete for your business. Fill out a free price request form from the following online pricing services:

1) Yahoo Autos
2) Edmunds
3) InvoiceDealers

They Compete - You Win! See who has the lowest price & save.


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