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2016, 2017 Audi A3 Convertible Prices: MSRP vs Dealer Invoice vs True Dealer Cost

2017 Audi A3 Convertible Invoice Price Guide - Holdback - Dealer Cost - MSRP
Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Audi A3 price report below does not include rebates or incentives. View Audi Rebates and Incentives.
2017 A3 Prices: Cabriolet 2.0 TFSI Auto S Tronic 2-Door Front Wheel Drive Convertible Auto Transmission w/ 2L Gas Engine - 4 Cylinders
MSRP
$37,600
Invoice Price
$34,968
Destination Fee
$950
Holdback
$0
Dealer Cost
$35,918
Find the Best Price

2017 A3 Prices: Cabriolet 2.0 TFSI quattro Auto S Tronic 2-Door All Wheel Drive Convertible Auto Transmission w/ 2L Gas Engine - 4 Cylinders
MSRP
$40,300
Invoice Price
$37,480
Destination Fee
$950
Holdback
$0
Dealer Cost
$38,430
Find the Best Price

2016 A3 Prices: Cabriolet 1.8 TFSI Auto S Tronic 2-Door Front Wheel Drive Convertible Auto Transmission w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$36,600
Invoice Price
$34,038
Destination Fee
$925
Holdback
$0
Dealer Cost
$34,963
Find the Best Price

2016 A3 Prices: Cabriolet 2.0 TFSI quattro Auto S Tronic 2-Door All Wheel Drive Convertible Auto Transmission w/ 2L Gas Engine - 4 Cylinders
MSRP
$39,600
Invoice Price
$36,828
Destination Fee
$925
Holdback
$0
Dealer Cost
$37,753
Find the Best Price
2016 A3 e-tron 1.4T Premium 4 Door FWD Sportback 1.4L I4 150 hp - 4 cyl.
MSRP
$37,900
Invoice Price
$35,248
Destination Fee
$925
Holdback
$0
Dealer Cost
$36,173
Find the Best Price
Price Tip:
To avoid overpaying on a new Audi A3 Convertible, price shop online first. Get up front prices before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Audi Price Guides:
2017 Audi A3 Convertible Overview:
Owned by the Volkswagen Group, Audi was born more than a century ago in Zwickau, Germany. Audi's A3 first hit the car market in 1996. Added to the line in 2013, the Cabriolet is a convertible A3.

For 2017, Audi revamped this auto's body. This edition's shape and grille continue to identify the car as an Audi. As with every year since its addition to the line, the 2017 Audi A3 Cabriolet remains a small, nimble family car.

Top Talk

The A3 Cabriolet driver likes the rush of a roofless drive. This car's cover:

-- Is electronically controlled from its cockpit
-- Can be raised or lowered at neighborhood-traffic speeds
-- Opens or closes in under 20 seconds

Trim Matters

With this model, Audi gives car buyers access to a luxury convertible without an excessive price tag. Pricing for the A3 Cabriolet starts at about $37,500. Audi offers the car in three trims, which are:

-- Premium
-- Premium Plus
-- Prestige

Below, drivers will find each trim package's highlights.

Premium

In this entry-level trim setup, drivers will still feel pampered. Premium buyers receive:

-- LED daytime-running lights
-- Xenon headlights
-- 90 days of free satellite radio
-- Leather seats

Premium Plus

Convertible drivers can pay a little more and add stellar features. With Premium Plus, drivers enjoy:

-- Remote locks
-- Remote start and stop
-- A wireless phone interface that works with iOS and Android
-- Technology that lets the car park itself

Prestige

For about $10,000 more than the Premium package, drivers can feel prestigious in the 2017 Audi A3 Cabriolet. Prestige adds:

-- LED taillights
-- A voice-controlled navigation system
-- A Bang & Olufsen 14-speaker audio system
-- A cruise-control system that adapts to the driver

Two Ways to Motivate

This car comes with a choice of two engine setups, which are front-wheel drive and Quattro all-wheel drive. Buyers that like maximum traction on snow and ice tend to choose the Quattro model. 

Safety Notes

Of course, drive trains move cars. For stopping and other safety matters, Audi builds the following into the A3 Cabriolet:

-- An array of modern airbags
-- An electronic stability-control system
-- An active rollover-protection system
-- A lock system that unlocks after airbag deployment
-- Anti-lock brakes with brake-assist functions

Audi puts a lot of tech and engineering into the A3 Cabriolet. Further, its Quattro brand has enjoyed devoted buyers for more than three decades. Still, smart 2017 Audi A3 Cabriolet Quattro drivers know that traction devices and safety measures do not lead to invincibility. Safe driving choices save lives. 

Clearly, Audi has engineered an elegant and attainable luxury car for young families. Those families may bloom into dynasties. Until then, the 2017 Audi A3 Cabriolet awaits for errands, school recitals and wandering drives.
How to Calculate The Dealer Cost of an Audi A3 Convertible:

Formula for Calculating Dealer Cost:

  • Example: Base Audi A3 Convertible invoice price + the dealer Invoice price of options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here.)

Note: All Audi A3 Convertible Prices above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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