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2016, 2017 Audi A7 Prices: MSRP vs Dealer Invoice vs True Dealer Cost

2017 Audi A7 Invoice Price Guide - Holdback - Dealer Cost - MSRP
Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Audi A7 price report below does not include rebates or incentives. View Audi Rebates and Incentives.
2017 A7 Prices: 3.0T quattro Auto 4-Door Tiptronic All Wheel Drive Sdn Auto Transmission w/ 3L Gas Engine - 6 Cylinders
MSRP
$68,800
Invoice Price
$63,984
Destination Fee
$950
Holdback
$0
Dealer Cost
$64,934
Find the Best Price

2016 A7 Prices: 3.0 TDI quattro Auto 4-Door Tiptronic All Wheel Drive Sdn Auto Transmission w/ 3L Diesel Engine - 6 Cylinders
MSRP
$70,400
Invoice Price
$65,472
Destination Fee
$925
Holdback
$0
Dealer Cost
$66,397
Find the Best Price

2016 A7 Prices: 3.0T quattro Auto 4-Door Tiptronic All Wheel Drive Sdn Auto Transmission w/ 3L Gas Engine - 6 Cylinders
MSRP
$68,300
Invoice Price
$63,520
Destination Fee
$925
Holdback
$0
Dealer Cost
$64,445
Find the Best Price
Price Tip:
To avoid overpaying on a new Audi A7, price shop online first. Get up front prices before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Audi Price Guides:
2017 Audi A7 Overview:
The stylish exterior and interior of Audi has long been a selling point. That is no different with the Audi A7, which features a gorgeous fastback roofline which boosts the hatchback attributes of the model. Should a driver prefer a model that is not a hatchback, then they should seek out the Audi A6 sedan, since these body types are nearly identical. 

However, for 2017, the A7 has become the insert between the A6 sedan and A8, blending the two. Therefore, it is slightly more powerful than the A6 in terms of performance but has less of the luxury when compared to the A8. 

There are two engine models available for buyers to select:

• The standard 3.0-liter, supercharged DOHC-24 valve V6 with 333 horsepower and 325 torque. MSRP is $68,800.
• The Competition package keeps the 3.0-liter V6 but has 340 horsepower due to a slightly different computer figuration—no tweaks to the engine involved. MSRP is $76,550.

In a test of 0 to 60, the engine got to 60 mph in under 6 seconds. Paired with the 8-speed automatic transmission, the 2017 Audi A7 has precision shifting that does not feel clunky. The EPA mpg rating is 21 city, 29 highway and 24 combined. The quality of the ride is also as smooth as the transmission, making the A7 a great car for relaxed driving. Still, the A7 retains the same stiffness of steering as previous models.

Apart from the stunning exterior, the interior of the 2017 Audi A7 has strong and weak points. First, the headroom for rear passengers has gotten tighter due to the fastback design. Should the driver choose to have a panoramic sunroof, a tall backseat passenger could be hitting the glass ceiling. 

Furthermore, while the seats can be adjusted, the back seat is nowhere near roomy enough to offset the low roof. Front seats are very adjustable, and the driver seat has a cockpit feel, because the MMI infotainment panel is angled towards them. 

The standard features included in the 2017 Audi A7 are:

• The Multi-Media Interface (MMI) – internet connection, Google Earth maps, 4G LTE, and smartphone integration
• Heated 8-way power adjustable front seats
• 4-way lumbar adjustment
• Power tilt and telescoping steering wheel
• Auto-dimming rearview mirror
• Keyless ignition
• HD and satellite radio
• 10-speajer, 180-watt AM/FM/XM/CD system with iPod connection
• Rearview camera
• Parking sensors
• Blind-spot monitors
• Optional sunroof
• Power tailgate

The Prestige trim adds:
• Ventilated leather seats
• Head-up Display
• 14-speaker, 630-watt Bose sound system

Buyers can also choose from a variety of add-on packages that include things like automatic high beams, adaptive cruise control, and the Driver Assistance Plus which provides a slew of advanced driver safety utilities like corner view cameras. 

When on the market for a luxury vehicle that is top of line in all forms, Audi is certain to satisfy all one’s needs. Though rear passengers may feel a bit shortchanged, for those who live a fast life and want a fast car should consider the A7. 

How to Calculate The Dealer Cost of an Audi A7:

Formula for Calculating Dealer Cost:

  • Example: Base Audi A7 invoice price + the dealer Invoice price of options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here.)

Note: All Audi A7 Prices above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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