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2016, 2017 Audi A8 Prices: MSRP vs Dealer Invoice vs True Dealer Cost

2017 Audi A8 Invoice Price Guide - Holdback - Dealer Cost - MSRP
Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Audi A8 price report below does not include rebates or incentives. View Audi Rebates and Incentives.
2017 A8 L Prices: 3.0T quattro Auto 4-Door Tiptronic All Wheel Drive Sdn Auto Transmission w/ 3L Gas Engine - 6 Cylinders
MSRP
$82,500
Invoice Price
$76,725
Destination Fee
$950
Holdback
$0
Dealer Cost
$77,675
Find the Best Price

2017 A8 L Prices: 4.0T quattro Auto Tiptronic Sport 4-Door All Wheel Drive Sdn Auto Transmission w/ 4L Gas Engine - 8 Cylinders
MSRP
$91,500
Invoice Price
$85,096
Destination Fee
$950
Holdback
$0
Dealer Cost
$86,046
Find the Best Price

2016 A8 L 3.0 TDI quattro Auto 4-Door Tiptronic All Wheel Drive Sdn Auto Transmission w/ 3L Diesel Engine - 6 Cylinders
MSRP
$85,200
Invoice Price
$79,236
Destination Fee
$925
Holdback
$0
Dealer Cost
$80,161
Find the Best Price

2016 A8 L 3.0T quattro Auto 4-Door Tiptronic All Wheel Drive Sdn Auto Transmission w/ 3L Gas Engine - 6 Cylinders
MSRP
$81,500
Invoice Price
$75,796
Destination Fee
$925
Holdback
$0
Dealer Cost
$76,721
Find the Best Price

2016 A8 L 4.0T quattro Auto Tiptronic Sport 4-Door All Wheel Drive Sdn Auto Transmission w/ 4L Gas Engine - 8 Cylinders
MSRP
$90,500
Invoice Price
$84,166
Destination Fee
$925
Holdback
$0
Dealer Cost
$85,091
Find the Best Price

2016 A8 L W12 quattro Auto 4-Door Tiptronic All Wheel Drive Sdn Auto Transmission w/ 6.3L Gas Engine - 12 Cylinders
MSRP
$137,900
Invoice Price
$128,248
Destination Fee
$925
Holdback
$0
Dealer Cost
$129,173
Find the Best Price
Price Tip:
To avoid overpaying on a new Audi A8, price shop online first. Get up front prices before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Audi Price Guides:
2017 Audi A8 Overview:
The 2017 Audi A8 L is a beautiful piece of automotive architecture. Its all-wheel drive allows drivers to remain confident in virtually any road condition. There are two levels of pricing. The 3.0-liter starts at $82,500, and the 4.0-liter starts at $91,500. Drivers can choose from a 333 hp or a 450 hp engine setup and experience plenty of power and acceleration. 

On the open road, drivers can choose from four different driving modes that include comfort, auto, dynamic, and individual. This feature benefits the driver by adjusting to the road’s driving conditions at any point along the journey. The initial punch in acceleration is an Audi trademark. Owners find that the 2017 Audi A8 L provides a super smooth ride on any road condition.

Visibility from every angle is a built-in safety feature. LED headlights, heated side mirrors, integrated turn signals, and power soft-closing doors all combine to keep drivers safe and secure. If a driver fails to close their door completely, the 2017 Audi A8 L picks up the slack. The vehicle’s cargo capacity is also impressive. 

Rear-seat leg room provides comfort for taller passengers. Rear passengers can control their own climate. There is also a power sunshade positioned in the rear window. Rear vanity mirrors also add to the vehicle’s impressive interior features. Four 12-volt power outlets in the 2017 Audi A8 L allow passengers to keep their communication devices charged. 

Audi buyers get tremendous value no matter their choice of engine. The 2017 Audi A8 L is notable for its generously crafted interiors, comfortable seating arrangement, and the fact that it gracefully integrates Wi-Fi and Google Maps technologies. 

Audi vehicles have not always been described as the most beautiful on the road. However, they all have a conservative design that has broad appeal. They also employ an approach that emphasizes stand-out styling. Of course, Audi vehicles own the reputation for having some of the best car interiors on the market. Intuitive controls and comfort make them fun vehicles to drive. 

Audi is also always on the cutting edge of technology, which creates a feeling of reassurance in the cabin. Drivers also find comfort in the fact that Audi has a team that races constantly. The race testbed is the best friend that any automaker can have. This is where new technologies are put through their paces. 

Audi driving models are designed in mind to withstand the stress and duress their cars have experienced on the track. Drivers know their vehicle's brand has been put through every pace imaginable. The Audi A8 L is the perfect vehicle for drivers looking to experience speed, power, comfort, and eloquence. This vehicle has everything upscale vehicle owners hope to find. 
How to Calculate The Dealer Cost of an Audi A8:

Formula for Calculating Dealer Cost:

  • Example: Base Audi A8 invoice price + the dealer Invoice price of options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here.)

Note: All Audi A8 Prices above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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