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2016, 2017 Audi S3 Prices: MSRP vs Dealer Invoice vs True Dealer Cost

2017 Audi S3 Invoice Price Guide - Holdback - Dealer Cost - MSRP
Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Audi S3 price report below does not include rebates or incentives. View Audi Rebates and Incentives.
2017 S3 Prices: 2.0T quattro Auto S Tronic 4-Door All Wheel Drive Sdn Auto Transmission w/ 2L Gas Engine - 4 Cylinders
MSRP
$42,900
Invoice Price
$39,898
Destination Fee
$950
Holdback
$0
Dealer Cost
$40,848
Find the Best Price

2016 S3 Prices: 2.0T quattro Auto S Tronic 4-Door All Wheel Drive Sdn Auto Transmission w/ 2L Gas Engine - 4 Cylinders
MSRP
$42,500
Invoice Price
$39,526
Destination Fee
$925
Holdback
$0
Dealer Cost
$40,451
Find the Best Price
Price Tip:
To avoid overpaying on a new Audi S3, price shop online first. Get up front prices before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Audi Price Guides:
2017 Audi S3 Overview:
The 2017 Audi S3 substantially adds to the choices car buyers have in the entry-level luxury small car market. With more refined aesthetics inside and out and an impressive package of technological improvements, the newest Audi S3 is a compact four-door luxury sedan that makes a strong statement and is simply a fun car to drive.  

More Refined Looks and New Tech

 
In terms of its looks, the 2017 Audi S3 has matured and has borrowed aspects of the Audi A4's grille and "undercut" headlights. The minimalist interior is well-appointed and pleasant to be in. Though it's possible to squeeze in four adults, the trunk space makes it difficult to store even a couple of suitcases without lowering the rear seats.
 
It's not leg-room, however, that will likely get your pulse quickening about the 2017 Audi S3. What this car sacrifices in minimalist interiors it more than makes up for in a whole package of newly available tech features to add to its already high level of performance. In order to deliver a fluid, safe and above all fun driving experience, Audi has made a number of tweaks to the S3's ride-and-handling bundle, including a change to the way the car's computer integrates and coordinates a host of functions.
               
 A new forward collision mitigation system comes standard, and newly available are a back end cross-traffic monitor, USB port and a 12.3 inch LED Virtual Cockpit behind-the-wheel infotainment system. This impressive option can display all pertinent information, from the gas gauge, speedometer and tachometer to navigational apps like Google Maps and smartphone and media information.

Two Trims to Choose From
 
The 2017 Audi S3 is available in two trims, Premium Plus (which starts at $42,900) and Prestige (starting at $48,400). Both trims come with a 2.0 liter, four-cylinder TFSI (turbocharged) engine that cranks out 292 hp.
 
The Premium Plus trim comes with many of the features one would expect of an entry-level luxury sedan, of which the following is a sampling.

— Mobile phone interface which supports Apple CarPlay and Google Android Auto.
          
— A panoramic sunroof. 

         
— Dual-zone automatic climate control. 

         
— Leather seating.
 
Also included is a full complement of safety features which helped contribute to the S3 receiving an overall 5-star safety rating from the NHTSA. Available packages for this trim include the Technology package, which includes a host of tech features, including the Virtual Cockpit instrument display. Also, the 14-speaker Bang & Olufsen sound system is a must for audiophiles. 

The Prestige trim adds to the above features with the following: 
           
— A 14-speaker sound system. 

          
— A Technology package, which is loaded with features.

           
— An adaptive cruise control. 

          
— A lane departure intervention. 


Driving the 2017 Audi S3 

Make no mistake: This is a performance sedan, and it is wonderfully fun to drive. The steering is a bit numb, but overall the S3 feels lightweight, solid and offers a keen driving experience in a range of situations.

For a performance car, the S3 gets acceptable mileage, with the EPA estimates clocking in at 21 city and 28 highway.
How to Calculate The Dealer Cost of an Audi S3:

Formula for Calculating Dealer Cost:

  • Example: Base Audi S3 invoice price + the dealer Invoice price of options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here.)

Note: All Audi S3 Prices above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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