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Home / New Car Prices / Ford Invoice Prices / Ford F-150 Price Report

2023 Ford F-150 4WD MSRP vs Invoice vs True Dealer Cost

Price terms Used in this Guide:
MSRP | Invoice Price | Destination Fee | Holdback | Dealer Cost

Ford F-150 Pricing for the XL, XLT, Lariat, King Ranch, Platinum, Limited and Tremor Trims

For a 2WD F-150, See the Ford F-150 2WD Price Report.

Select a 4WD Regular Cab, SuperCab or SuperCrew below:

F-150 4WD Regular Cab prices
F-150 4WD SuperCab Prices
F-150 4WD SuperCrew Prices

Ford F-150 Regular Cab

2023 F-150 Regular Cab - Trim: 6.5' Box XL, 2-Door Pickup. 4WD Powertrain: 3.3 L, 6 CYL, Gas Powered, Automatic.
MSRP
$39,600
Invoice Price
$37,818
Destination Fee
$1,795
Holdback
$1,188
Dealer Cost
$38,425
Find Your  Price
2023 F-150 Regular Cab - Trim: 8' Box XL, 2-Door Pickup. 4WD Powertrain: 3.3 L, 6 CYL, Gas Powered, Automatic.
MSRP
$39,900
Invoice Price
$38,105
Destination Fee
$1,795
Holdback
$1,197
Dealer Cost
$38,703
Find Your  Price
2023 F-150 Regular Cab - Trim: 6.5' Box XLT, 2-Door Pickup. 4WD Powertrain: 3.3 L, 6 CYL, Gas Powered, Automatic.
MSRP
$44,550
Invoice Price
$41,654
Destination Fee
$1,795
Holdback
$1,337
Dealer Cost
$42,113
Find Your  Price
2023 F-150 Regular Cab - Trim: 8' Box XLT, 2-Door Pickup. 4WD Powertrain: 3.3 L, 6 CYL, Gas Powered, Automatic.
MSRP
$44,855
Invoice Price
$41,939
Destination Fee
$1,795
Holdback
$1,346
Dealer Cost
$42,388
Find Your  Price

Ford F-150 SuperCab

2023 F-150 SuperCab - Trim: 6.5' Box XL, 4-Door Pickup. 4WD Powertrain: 3.3 L, 6 CYL, Gas Powered, Automatic.
MSRP
$42,995
Invoice Price
$41,060
Destination Fee
$1,795
Holdback
$1,290
Dealer Cost
$41,565
Find Your  Price
2023 F-150 SuperCab - Trim: 8' Box XL, 4-Door Pickup. 4WD Powertrain: 5 L, 8 CYL, Gas Powered, Automatic.
MSRP
$45,810
Invoice Price
$43,748
Destination Fee
$1,795
Holdback
$1,374
Dealer Cost
$44,169
Find Your  Price
2023 F-150 SuperCab - Trim: 6.5' Box XLT, 4-Door Pickup. 4WD Powertrain: 3.3 L, 6 CYL, Gas Powered, Automatic.
MSRP
$47,800
Invoice Price
$44,693
Destination Fee
$1,795
Holdback
$1,434
Dealer Cost
$45,054
Find Your  Price
2023 F-150 SuperCab - Trim: 8' Box XLT, 4-Door Pickup. 4WD Powertrain: 5 L, 8 CYL, Gas Powered, Automatic.
MSRP
$50,620
Invoice Price
$47,329
Destination Fee
$1,795
Holdback
$1,519
Dealer Cost
$47,605
Find Your  Price

Ford F-150 SuperCrew

2023 F-150 SuperCrew - Trim: 5.5' Box XL, 4-Door Pickup. 4WD Powertrain: 3.3 L, 6 CYL, Gas Powered, Automatic.
MSRP
$45,410
Invoice Price
$43,366
Destination Fee
$1,795
Holdback
$1,362
Dealer Cost
$43,799
Find Your  Price
2023 F-150 SuperCrew - Trim: 6.5' Box XL, 4-Door Pickup. 4WD Powertrain: 5 L, 8 CYL, Gas Powered, Automatic.
MSRP
$48,225
Invoice Price
$46,055
Destination Fee
$1,795
Holdback
$1,447
Dealer Cost
$46,403
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2023 F-150 SuperCrew - Trim: 5.5' Box XLT, 4-Door Pickup. 4WD Powertrain: 3.3 L, 6 CYL, Gas Powered, Automatic.
MSRP
$50,220
Invoice Price
$46,955
Destination Fee
$1,795
Holdback
$1,507
Dealer Cost
$47,243
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2023 F-150 SuperCrew - Trim: 6.5' Box XLT, 4-Door Pickup. 4WD Powertrain: 5 L, 8 CYL, Gas Powered, Automatic.
MSRP
$53,045
Invoice Price
$49,597
Destination Fee
$1,795
Holdback
$1,591
Dealer Cost
$49,801
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2023 F-150 SuperCrew - Trim: 5.5' Box Tremor, 4-Door Pickup. 4WD Powertrain: 3.5 L, 6 CYL, Gas Powered, Automatic.
MSRP
$61,110
Invoice Price
$57,138
Destination Fee
$1,795
Holdback
$1,833
Dealer Cost
$57,100
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2023 F-150 SuperCrew - Trim: 5.5' Box Lariat, 4-Door Pickup. 4WD Powertrain: 2.7 L, 6 CYL, Gas Powered, Automatic.
MSRP
$61,270
Invoice Price
$57,287
Destination Fee
$1,795
Holdback
$1,838
Dealer Cost
$57,244
Find Your  Price
2023 F-150 SuperCrew - Trim: 6.5' Box Lariat, 4-Door Pickup. 4WD Powertrain: 5 L, 8 CYL, Gas Powered, Automatic.
MSRP
$62,995
Invoice Price
$58,900
Destination Fee
$1,795
Holdback
$1,890
Dealer Cost
$58,805
Find Your  Price
2023 F-150 SuperCrew - Trim: 5.5' Box King Ranch, 4-Door Pickup. 4WD Powertrain: 5 L, 8 CYL, Gas Powered, Automatic.
MSRP
$66,805
Invoice Price
$62,463
Destination Fee
$1,795
Holdback
$2,004
Dealer Cost
$62,254
Find Your  Price
2023 F-150 SuperCrew - Trim: 6.5' Box King Ranch, 4-Door Pickup. 4WD Powertrain: 5 L, 8 CYL, Gas Powered, Automatic.
MSRP
$67,100
Invoice Price
$62,739
Destination Fee
$1,795
Holdback
$2,013
Dealer Cost
$62,521
Find Your  Price
2023 F-150 SuperCrew - Trim: 5.5' Box Platinum, 4-Door Pickup. 4WD Powertrain: 5 L, 8 CYL, Gas Powered, Automatic.
MSRP
$68,490
Invoice Price
$64,038
Destination Fee
$1,795
Holdback
$2,055
Dealer Cost
$63,778
Find Your  Price
2023 F-150 SuperCrew - Trim: 6.5' Box Platinum, 4-Door Pickup. 4WD Powertrain: 5 L, 8 CYL, Gas Powered, Automatic.
MSRP
$68,795
Invoice Price
$64,323
Destination Fee
$1,795
Holdback
$2,064
Dealer Cost
$64,054
Find Your  Price
2023 F-150 SuperCrew - Trim: 5.5' Box Raptor, 4-Door Pickup. 4WD Powertrain: 3.5 L, 6 CYL, Gas Powered, Automatic.
MSRP
$76,775
Invoice Price
$71,785
Destination Fee
$1,795
Holdback
$2,303
Dealer Cost
$71,277
Find Your  Price
2023 F-150 SuperCrew - Trim: 5.5' Box Limited, 4-Door Pickup. 4WD Powertrain: 3.5 L, 6 CYL, Gas Powered, Automatic.
MSRP
$84,910
Invoice Price
$79,391
Destination Fee
$1,795
Holdback
$2,547
Dealer Cost
$78,639
Find Your  Price
Price Tip:
To find the best possible price on a new Ford F-150, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services; Edmunds,   Rydeshopper,   CarsDirect,   Motortrend  &   J.D Power
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.

How to Calculate The Dealer Cost of a Ford F-150

Formula for Calculating Dealer Cost:

  • Example: Base Ford F-150 invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)

Ford F-150 Overview:

The 2022 Ford F-150 is a full-size, light-duty pickup truck. In the crowded market of half-ton trucks, the F-150 has managed to be the top seller in North America for over 40 years now. What's even more impressive is that it's not just the best-selling truck, it's often the best-selling vehicle of any type. The F-150's success is due to its impressive capabilities and strong performance. It also doesn't hurt that it's a reliable and good-looking truck.

What’s New for 2022?

This pickup truck gets a new Black Appearance Package for the current model year. The outside mirrors, front grille and exterior trim get the blacked-out treatment. The tailgate decal gets a matte-black finish. This package includes a unique hood and a set of glossy-black aluminum wheels. Ford also offers the F-150 in a new Atlas Blue finish for 2022.

Styles and Configurations

The latest F-150 is available in three different cab styles. There's the two-door Regular Cab, which makes a great choice for a simple work vehicle. The Super Cab offers more room in back for passengers. It gets half-sized doors that swing out in reverse for access to the rear-seat area. Last of all, there's Ford's Super Crew with its more generous rear seats and four full-sized doors.

There are three available box lengths for the F-150. One can get a 5.5-, 6.5- or 8-foot cargo box. Most trims are available with either a 4X2 or 4X4 drive-train. There are five different engines to choose from. All models have an automatic transmission.

Performance and Fuel Economy

Ford offers a bunch of powertrain options for the F-150. All of them consist of strong-performing engines. There's a 3.3-liter V6 as well as a 2.7-liter EcoBoost V6. The EcoBoost V6 is the most fuel efficient and can get up to 26 miles-per-gallon. Ford also offers the F-150 with a hybrid powertrain for 2022.

For the most power, Ford offers a 3.3-liter V6 engine with dual turbochargers. There's also an available V8 engine. Both motors can crank out 400 horsepower. With the right setup, the F-150 can tow a whopping 14,000 pounds. It can haul a load of up to 3,325 pounds in the cargo bed.

Driving Impressions

Acceleration is great with any of the available engines. An F-150 with the hybrid powertrain can get up to 60 miles-per-hour in about 5.7 seconds. This truck's steering is fast and quite accurate. It's easier to maneuver than it has any right to be, being a full-size truck.

The suspension system does a good job of providing a smooth ride. It also holds up well during off-road excursions. The F-150 can be quite the comfortable truck to ride in, depending on the trim level and options chosen. The Platinum and Limited models offer particularly cozy seats and quiet, upscale interiors.

Exterior Features

The F-150 comes in a bunch of different trim levels and with a wide array of options. It's a highly customizable truck. One can get an F-150 with 17-inch steel wheels, 18-inch machined-aluminum wheels or even 22-inch polished-aluminum wheels. There are automatic headlamps and automatic high beams. A power-operated tailgate is also available.

There are some convenient exterior-lighting options for the F-150. One can get mirror-mounted spotlights for those times when some extra lighting is needed to cut through the dark. There's also available LED lighting for the cargo bed, to make work easier after the sun goes down. Every model gets four tie-down hooks to secure precious cargo inside of the truck bed.

Interior Features

For the exterior, the F-150 has the choice of bucket seats or a 40/20/40 configuration up front. Heated seats can be had for the front and the rear passengers. There's also an available heated steering wheel. The front seats have available power adjustments and lumbar support. Leather trim and a memory feature are also offered for the seats.

There's an electronically controlled, automatic-temperature system with two zones. The base trim level has a stock AM/FM radio, while higher trims get a premium sound system by Bang & Olufsen. This includes 18 speakers and an amazing 1,080-watts of power. The infotainment center offers a 12-inch touchscreen, a built-in navigation system and an available 4G WiFi hotspot.

Safety Features

Every model of the F-150 comes equipped with Ford Co-Pilot360™ Technology. This includes a rear-camera system for a better view of whatever's behind the truck. It also provides a Dynamic Hitch-Assist feature. Every trim level gets two front airbags and side-impact bags for the driver and front passenger. There are also side-curtain airbags that add protection for front and rear passengers.

Ford has a Blind-Spot Information System that helps drivers to stay aware of their surroundings. It helps out greatly when towing a trailer. This tech even monitors cross-traffic behind the truck. All models of the F-150 have ABS brakes and Roll Stability Control too.

It's easy to see why the F-150 is so popular and successful. It's an attractive, versatile and capable truck. It has a great reputation for toughness and reliability. It's a fantastic work truck, family hauler and daily driver. The 2022 Ford F-150 is a go-anywhere, do-anything kind of pickup truck.

Note: All Ford F-150 MSRP, invoice and dealer cost dollar figures above are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.