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2016 & 2017 Ford Focus Electric Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/ Holdback

Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Ford Focus Electric price report below does not include rebates or incentives. View Ford Rebates and Incentives.
2017 Focus Electric BEV 5-Door Front Wheel Drive Hatchback CVT w/ NAL Electric Engine - NA Cylinders
MSRP
$29,120
Invoice Price
$27,810
Destination Fee
$875
Holdback
$874
Dealer Cost
$27,811
Find the Best Price

2016 Focus Electric BEV 5-Door Front Wheel Drive Hatchback CVT w/ NAL Electric Engine - NA Cylinders
MSRP
$29,170
Invoice Price
$27,858
Destination Fee
$875
Holdback
$875
Dealer Cost
$27,858
Find the Best Price
Price Tip:
To avoid overpaying on a new Ford Focus Electric, price shop online first. Get up front prices before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Ford Price Guides:

How to Calculate The Dealer Cost of a Ford Focus Electric

Formula for Calculating Dealer Cost:

  • Example: Base Ford Focus Electric invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)

Note: All Ford Focus Electric Prices above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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