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2015, 2016 Nissan Titan XD Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/ Holdback

Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Nissan Titan price report below does not include rebates or incentives.
View Nissan Rebates and Incentives.
2016 Titan XD PRO-4X Diesel 4 Door Crew Cab - 4X4 w/151.6 in. Wheelbase 5.0L V8 - diesel fuel 310 hp - 8 cyl.
MSRP
$50,970
Invoice Price
$47,828
Destination Fee
$1,195
Holdback
$1,339
Dealer Cost
$47,684
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2016 Titan XD Platinum Reserve Diesel 4 Door Crew Cab - 4X2 w/151.6 in. Wheelbase 5.0L V8 - diesel fuel 310 hp - 8 cyl.
MSRP
$57,470
Invoice Price
$53,921
Destination Fee
$1,195
Holdback
$1,510
Dealer Cost
$53,606
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2016 Titan XD Platinum Reserve Diesel 4 Door Crew Cab - 4X4 w/151.6 in. Wheelbase 5.0L V8 - diesel fuel 310 hp - 8 cyl.
MSRP
$60,520
Invoice Price
$56,779
Destination Fee
$1,195
Holdback
$1,590
Dealer Cost
$56,384
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2016 Titan XD S Diesel 4 Door Crew Cab - 4X2 w/151.6 in. Wheelbase 5.0L V8 - diesel fuel 310 hp - 8 cyl.
MSRP
$40,290
Invoice Price
$38,658
Destination Fee
$1,195
Holdback
$1,082
Dealer Cost
$38,771
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2016 Titan XD S Diesel 4 Door Crew Cab - 4X4 w/151.6 in. Wheelbase 5.0L V8 - diesel fuel 310 hp - 8 cyl.
MSRP
$43,290
Invoice Price
$41,533
Destination Fee
$1,195
Holdback
$1,163
Dealer Cost
$41,565
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2016 Titan XD SL Diesel 4 Door Crew Cab - 4X2 w/151.6 in. Wheelbase 5.0L V8 - diesel fuel 310 hp - 8 cyl.
MSRP
$52,030
Invoice Price
$48,821
Destination Fee
$1,195
Holdback
$1,367
Dealer Cost
$48,649
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2016 Titan XD SL Diesel 4 Door Crew Cab - 4X4 w/151.6 in. Wheelbase 5.0L V8 - diesel fuel 310 hp - 8 cyl.
MSRP
$55,030
Invoice Price
$51,633
Destination Fee
$1,195
Holdback
$1,446
Dealer Cost
$51,382
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2016 Titan XD SV Diesel 4 Door Crew Cab - 4X2 w/151.6 in. Wheelbase 5.0L V8 - diesel fuel 310 hp - 8 cyl.
MSRP
$44,060
Invoice Price
$41,351
Destination Fee
$1,195
Holdback
$1,158
Dealer Cost
$41,388
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2016 Titan XD SV Diesel 4 Door Crew Cab - 4X4 w/151.6 in. Wheelbase 5.0L V8 - diesel fuel 310 hp - 8 cyl.
MSRP
$47,010
Invoice Price
$44,116
Destination Fee
$1,195
Holdback
$1,235
Dealer Cost
$44,076
Find the Best Price
Price Tip:
To avoid overpaying on a new Nissan Titan, price shop online first. Get up front prices before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Nissan Price Guides:
2016 Nissan Titan Overview:
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How to Calculate The Dealer Cost of a Nissan Titan

Formula for Calculating Dealer Cost:

  • Example: Base Nissan Titan invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost (calculated above) + Taxes / Licensing Fees - Rebate / Incentive = True Cost (You can get rebates and incentives here)

Note: All Nissan Titan Prices above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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