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2015 Porsche 911 Prices: MSRP vs Dealer Invoice vs True Dealer Cost

2016 Porsche 911 Invoice Price Guide - Holdback - Dealer Cost - MSRP
Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Porsche 911 price report below does not include rebates or incentives.
View Rebates and Incentives.
2015 911 Carrera 2 Door RWD Cabriolet 3.4L H-6 350 hp - 6 cyl. MPG: Highway: 21 / City: 28
MSRP
$96,200
Invoice Price
$86,580
Destination Fee
$995
Holdback
$0
Dealer Cost
$87,575
Find the Best Price
2015 911 Carrera 2 Door RWD Cpe (Coupe) 3.4L H-6 350 hp - 6 cyl. MPG: Highway: 20 / City: 28
MSRP
$84,300
Invoice Price
$75,870
Destination Fee
$995
Holdback
$0
Dealer Cost
$76,865
Find the Best Price
2015 911 Carrera 4 2 Door AWD Cabriolet 3.4L H-6 350 hp - 6 cyl. MPG: Highway: 20 / City: 27
MSRP
$102,930
Invoice Price
$92,637
Destination Fee
$995
Holdback
$0
Dealer Cost
$93,632
Find the Best Price
2015 911 Carrera 4 2 Door AWD Cpe (Coupe) 3.4L H-6 350 hp - 6 cyl. MPG: Highway: 20 / City: 28
MSRP
$91,030
Invoice Price
$81,927
Destination Fee
$995
Holdback
$0
Dealer Cost
$82,922
Find the Best Price
2015 911 Carrera 4 GTS 2 Door AWD Cabriolet 3.8L H-6 430 hp - 6 cyl. MPG: Highway: 18 / City: 25
MSRP
$132,800
Invoice Price
$119,520
Destination Fee
$995
Holdback
$0
Dealer Cost
$120,515
Find the Best Price
2015 911 Carrera 4 GTS 2 Door AWD Cpe (Coupe) 3.8L H-6 430 hp - 6 cyl. MPG: Highway: 19 / City: 26
MSRP
$120,900
Invoice Price
$108,810
Destination Fee
$995
Holdback
$0
Dealer Cost
$109,805
Find the Best Price
2015 911 Carrera 4S 2 Door AWD Cabriolet 3.8L H-6 , 400 hp - 6 cyl.

Or - 3.8L H-6 430 hp MPG: Highway: 19 / City: 26
MSRP
$117,530
Invoice Price
$105,777
Destination Fee
$995
Holdback
$0
Dealer Cost
$106,772
Find the Best Price
2015 911 Carrera 4S 2 Door AWD Cpe (Coupe) 3.8L H-6 , 400 hp - 6 cyl.

Or - 3.8L H-6 430 hp MPG: Highway: 19 / City: 26
MSRP
$105,630
Invoice Price
$95,067
Destination Fee
$995
Holdback
$0
Dealer Cost
$96,062
Find the Best Price
2015 911 Carrera GTS 2 Door RWD Cabriolet 3.8L H-6 430 hp - 6 cyl. MPG: Highway: 19 / City: 26
MSRP
$126,100
Invoice Price
$113,490
Destination Fee
$995
Holdback
$0
Dealer Cost
$114,485
Find the Best Price
2015 911 Carrera GTS 2 Door RWD Cpe (Coupe) 3.8L H-6 430 hp - 6 cyl. MPG: Highway: 19 / City: 26
MSRP
$114,200
Invoice Price
$102,780
Destination Fee
$995
Holdback
$0
Dealer Cost
$103,775
Find the Best Price
2015 911 Carrera S 2 Door RWD Cabriolet 3.8L H-6 , 400 hp - 6 cyl.

Or - 3.8L H-6 430 hp MPG: Highway: 19 / City: 27
MSRP
$110,800
Invoice Price
$99,720
Destination Fee
$995
Holdback
$0
Dealer Cost
$100,715
Find the Best Price
2015 911 Carrera S 2 Door RWD Cpe (Coupe) 3.8L H-6 , 400 hp - 6 cyl.

Or - 3.8L H-6 430 hp MPG: Highway: 19 / City: 27
MSRP
$98,900
Invoice Price
$89,010
Destination Fee
$995
Holdback
$0
Dealer Cost
$90,005
Find the Best Price
2015 911 GT3 2 Door RWD Cpe (Coupe) 3.8L H-6 475 hp - 6 cyl. MPG: Highway: 15 / City: 20
MSRP
$130,400
Invoice Price
$117,360
Destination Fee
$995
Holdback
$0
Dealer Cost
$118,355
Find the Best Price
2015 911 Targa 4 2 Door AWD Cpe (Coupe) 3.4L H-6 350 hp - 6 cyl. MPG: Highway: 19 / City: 26
MSRP
$101,600
Invoice Price
$91,440
Destination Fee
$995
Holdback
$0
Dealer Cost
$92,435
Find the Best Price
2015 911 Targa 4S 2 Door AWD Cpe (Coupe) 3.8L H-6 400 hp - 6 cyl. MPG: Highway: 18 / City: 26
MSRP
$116,200
Invoice Price
$104,580
Destination Fee
$995
Holdback
$0
Dealer Cost
$105,575
Find the Best Price
2015 911 Turbo 2 Door AWD Cabriolet 3.8L H-6 520 hp - 6 cyl. MPG: Highway: 17 / City: 24
MSRP
$163,000
Invoice Price
$146,700
Destination Fee
$995
Holdback
$0
Dealer Cost
$147,695
Find the Best Price
2015 911 Turbo 2 Door AWD Cpe (Coupe) 3.8L H-6 520 hp - 6 cyl. MPG: Highway: 17 / City: 24
MSRP
$151,100
Invoice Price
$135,990
Destination Fee
$995
Holdback
$0
Dealer Cost
$136,985
Find the Best Price
2015 911 Turbo S 2 Door AWD Cabriolet 3.8L H-6 560 hp - 6 cyl. MPG: Highway: 17 / City: 24
MSRP
$194,600
Invoice Price
$175,140
Destination Fee
$995
Holdback
$0
Dealer Cost
$176,135
Find the Best Price
2015 911 Turbo S 2 Door AWD Cpe (Coupe) 3.8L H-6 560 hp - 6 cyl. MPG: Highway: 17 / City: 24
MSRP
$182,700
Invoice Price
$164,430
Destination Fee
$995
Holdback
$0
Dealer Cost
$165,425
Find the Best Price
Price Tip:
To avoid overpaying on a new Porsche 911, price shop online first. Get up front prices before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Porsche Price Guides:
2016 Porsche 911 Overview:

About the 2016 Porsche 911 Coupe
For the most part, there's no reason not to run out and grab a 2016 Porsche 911 Coupe right away. The only exception would be those who are looking for a Targa or Carrera model since major changes are expected for 2017, among which will include alterations to the suspension, infotainment, engine and transmission. Still, the 2016 Porsche 911 Coupe is hardly a leftover even without any changes. 

In fact, even without making any changes, it's one of the best vehicles you'll find on the globe. This year there are new GT3 RS and Targa GTS models added to the lineup, and the rest of the models have virtually no changes for the year.

Available as either a retractable roof coupe, a soft-top convertible or a standard coupe, the 2016 Porsche 911 Coupe comes in a number of model choices. For a sports car, the 911 has a respectable rating for estimated fuel economy. The Targa and Carrera models should get between 21 and 23 mpg depending on the powertrain and body style. The Turbo/S models dip to 20 combined while the GT3/RS are the most hungry, reducing the numbers to 17 and 16 mpg respectively. 

In terms of daily driving, the 911 Coupe is a stiff and heavy ride that won't be confused for luxury anytime soon. Still, swapping the seven-speed manual cluth in exchange for the automatic transmission can give you a fine quality of ride between the speedy shifts and otherwise flawless behavior on the road.
How to Calculate The Dealer Cost of a Porsche 911:

Formula for Calculating Dealer Cost:

  • Example: Base Porsche 911 invoice price + the dealer Invoice price of options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost (calculated above) + Taxes / Licensing Fees - Rebate / Incentive = True Cost (You can get rebates and incentives here.)

Note: All Porsche 911 Prices above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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