2023 Ram 1500 2WD MSRP vs Invoice vs True Dealer Cost

2023 Ram 1500 2WD Invoice Price Guide - Holdback - Dealer Cost - MSRP

The Ram 1500 2WD Price Guide Below Includes:

The Ram 1500 2WD pricing below shows the MSRP, invoice price and true dealer cost. The true dealer cost is calculated by the following formula - Invoice Price + Destination Fee – Holdback = Dealer Cost.
Holdback is a hidden manufacturer markup on most vehicles. It is calculated as a percentage of MSRP or Invoice. You can view how dealer holdback is calculated here.

Price terms Used in this Guide:
MSRP | Invoice Price | Destination Fee | Holdback | Dealer Cost

Select a 4WD Regular Cab, Crew Cab or Quad Cab below:

• 2023 Ram 1500 2WD Crew Cab Prices
• 2023 Ram 1500 2WD Quad Cab Prices

Ram 1500 Crew Cab Prices

Ram 1500 Crew Cab 4x2 - Trim: Tradesman with a 5'7' Box, 4-Doors, Automatic Pickup. Powertrain: 3.6 L, 6 Cyl, w/RWD

MSRP

$40,110

Invoice Price

$38,585

Destination Fee

$1,895

Holdback

$1,203

Dealer Cost

$39,277

Ram 1500 Crew Cab 4x2 - Trim: Tradesman with a 6'4' Box, 4-Doors, Automatic Pickup. Powertrain: 3.6 L, 6 Cyl, w/RWD

MSRP

$43,405

Invoice Price

$41,755

Destination Fee

$1,895

Holdback

$1,302

Dealer Cost

$42,348

Ram 1500 Crew Cab 4x2 - Trim: Big Horn-Lone Star with a 5'7' Box, 4-Doors, Automatic Pickup. Powertrain: 3.6 L, 6 Cyl, w/RWD

MSRP

$45,325

Invoice Price

$42,968

Destination Fee

$1,895

Holdback

$1,360

Dealer Cost

$43,503

Ram 1500 Crew Cab 4x2 - Trim: Big Horn-Lone Star with a 6'4' Box, 4-Doors, Automatic Pickup. Powertrain: 3.6 L, 6 Cyl, w/RWD

MSRP

$48,620

Invoice Price

$46,092

Destination Fee

$1,895

Holdback

$1,459

Dealer Cost

$46,528

Ram 1500 Crew Cab 4x2 - Trim: Laramie with a 5'7' Box, 4-Doors, Automatic Pickup. Powertrain: 3.6 L, 6 Cyl, w/RWD

MSRP

$52,575

Invoice Price

$48,632

Destination Fee

$1,895

Holdback

$1,577

Dealer Cost

$48,950

Ram 1500 Crew Cab 4x2 - Trim: Rebel with a 5'7' Box, 4-Doors, Automatic Pickup. Powertrain: 3.6 L, 6 Cyl, w/RWD

MSRP

$53,390

Invoice Price

$50,401

Destination Fee

$1,895

Holdback

$1,602

Dealer Cost

$50,694

Ram 1500 Crew Cab 4x2 - Trim: Laramie with a 6'4' Box, 4-Doors, Automatic Pickup. Powertrain: 3.6 L, 6 Cyl, w/RWD

MSRP

$55,870

Invoice Price

$51,652

Destination Fee

$1,895

Holdback

$1,676

Dealer Cost

$51,871

Ram 1500 Crew Cab 4x2 - Trim: Longhorn with a 5'7' Box, 4-Doors, Automatic Pickup. Powertrain: 3.6 L, 6 Cyl, w/RWD

MSRP

$59,335

Invoice Price

$54,647

Destination Fee

$1,895

Holdback

$1,780

Dealer Cost

$54,762

Ram 1500 Crew Cab 4x2 - Trim: Longhorn with a 6'4' Box, 4-Doors, Automatic Pickup. Powertrain: 3.6 L, 6 Cyl, w/RWD

MSRP

$62,630

Invoice Price

$57,682

Destination Fee

$1,895

Holdback

$1,879

Dealer Cost

$57,698

Ram 1500 Crew Cab 4x2 - Trim: Limited with a 5'7' Box, 4-Doors, Automatic Pickup. Powertrain: 5.7 L, 8 Cyl, w/RWD

MSRP

$63,750

Invoice Price

$58,588

Destination Fee

$1,895

Holdback

$1,913

Dealer Cost

$58,571

Ram 1500 Crew Cab 4x2 - Trim: Limited with a 6'4' Box, 4-Doors, Automatic Pickup. Powertrain: 5.7 L, 8 Cyl, w/RWD

MSRP

$64,050

Invoice Price

$58,863

Destination Fee

$1,895

Holdback

$1,922

Dealer Cost

$58,837

Ram 1500 Quad Cab Prices

Ram 1500 Quad Cab 4x2 - Trim: Tradesman with a 6'4' Box, 4-Doors, Automatic Pickup. Powertrain: 3.6 L, 6 Cyl, w/RWD

MSRP

$37,410

Invoice Price

$35,988

Destination Fee

$1,895

Holdback

$1,122

Dealer Cost

$36,761

Ram 1500 Quad Cab 4x2 - Trim: HFE with a 6'4' Box, 4-Doors, Automatic Pickup. Powertrain: 3.6 L, 6 Cyl, w/RWD

MSRP

$39,047

Invoice Price

$37,484

Destination Fee

$1,895

Holdback

$1,171

Dealer Cost

$38,208

Ram 1500 Quad Cab 4x2 - Trim: Big Horn-Lone Star with a 6'4' Box, 4-Doors, Automatic Pickup. Powertrain: 3.6 L, 6 Cyl, w/RWD

MSRP

$42,625

Invoice Price

$40,366

Destination Fee

$1,895

Holdback

$1,279

Dealer Cost

$40,982

Price Tip:
To find the best possible price on a new Ram 1500 2WD, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services; Edmunds, Rydeshopper, CarsDirect, Motortrend & J.D Power

These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.

How to Calculate The Dealer Cost of a Ram 1500 2WD:

Formula for Calculating Dealer Cost:

Example: Base Ram 1500 2WD invoice price + the dealer Invoice price of options + destination - Holdback = Total Dealer Cost.
What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here.)

Ram Price Reports:

• Ram 1500 Crew Cab Prices
• Ram 1500 Quad Cab Prices
• Ram 2500 Regular Cab Prices
• Ram 2500 Crew Cab Prices
• Ram 2500 Mega Cab Prices
• Ram 3500 Regular Cab Prices
• Ram 3500 Crew Cab Prices
• Ram 3500 Mega Cab Prices

Note: All Ram 1500 2WD MSRP, invoice and dealer cost dollar figures above are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.