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2016, 2017 Toyota Tundra 2WD Prices: MSRP vs Dealer Invoice vs True Dealer Cost

2017 Toyota Tundra Invoice Price Guide - Holdback - Dealer Cost - MSRP
Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Toyota Tundra 2WD price report below does not include rebates or incentives. See rebates, discounts and deals from Toyota.
For a 4WD Tundra, See the Toyota Tundra 4WD Price Report.

Select a 4WD Regular, Double or Double Cab below:

Tundra 4WD Regular Cab prices
Tundra 4WD Double Cab Prices
Tundra 4WD Crew Cab Prices

Tundra Regular Cab Prices

2017 FFV SR Tundra Regular Cab Prices w/ 4x2, 5.7L V8 Long Bed RWD 2-Door Automatic Pickup. (Powered by: 5.7 L Gas Engine 8 Cyl.)
MSRP
$30,500
Invoice Price
$28,366
Destination Fee
$1,195
Holdback
$610
Dealer Cost
$28,951
Find the Best Price

2017 SR Tundra Regular Cab Prices w/ 4x2, 5.7L V8 Long Bed RWD 2-Door Automatic Pickup. (Powered by: 5.7 L Gas Engine 8 Cyl.)
MSRP
$30,500
Invoice Price
$28,366
Destination Fee
$1,195
Holdback
$610
Dealer Cost
$28,951
Find the Best Price

Tundra Double Cab Prices

2017 SR Tundra Double Cab Prices w/ 4x2, 4.6L V8 RWD 4-Door Automatic Pickup. (Powered by: 4.6 L Gas Engine 8 Cyl.)
MSRP
$30,120
Invoice Price
$27,861
Destination Fee
$1,195
Holdback
$602
Dealer Cost
$28,454
Find the Best Price

2017 FFV SR Tundra Double Cab Prices w/ 4x2, 5.7L V8 RWD 4-Door Automatic Pickup. (Powered by: 5.7 L Gas Engine 8 Cyl.)
MSRP
$31,390
Invoice Price
$29,036
Destination Fee
$1,195
Holdback
$628
Dealer Cost
$29,603
Find the Best Price

2017 SR Tundra Double Cab Prices w/ 4x2, 5.7L V8 RWD 4-Door Automatic Pickup. (Powered by: 5.7 L Gas Engine 8 Cyl.)
MSRP
$31,390
Invoice Price
$29,036
Destination Fee
$1,195
Holdback
$628
Dealer Cost
$29,603
Find the Best Price

2017 FFV SR Tundra Double Cab Prices w/ 4x2, 5.7L V8 Long Bed RWD 4-Door Automatic Pickup. (Powered by: 5.7 L Gas Engine 8 Cyl.)
MSRP
$31,720
Invoice Price
$29,341
Destination Fee
$1,195
Holdback
$634
Dealer Cost
$29,902
Find the Best Price

2017 SR Tundra Double Cab Prices w/ 4x2, 5.7L V8 Long Bed RWD 4-Door Automatic Pickup. (Powered by: 5.7 L Gas Engine 8 Cyl.)
MSRP
$31,720
Invoice Price
$29,341
Destination Fee
$1,195
Holdback
$634
Dealer Cost
$29,902
Find the Best Price

2017 SR5 Tundra Double Cab Prices w/ 4x2, 4.6L V8 RWD 4-Door Automatic Pickup. (Powered by: 4.6 L Gas Engine 8 Cyl.)
MSRP
$31,930
Invoice Price
$29,535
Destination Fee
$1,195
Holdback
$639
Dealer Cost
$30,091
Find the Best Price

2017 FFV SR5 Tundra Double Cab Prices w/ 4x2, 5.7L V8 RWD 4-Door Automatic Pickup. (Powered by: 5.7 L Gas Engine 8 Cyl.)
MSRP
$33,200
Invoice Price
$30,709
Destination Fee
$1,195
Holdback
$664
Dealer Cost
$31,240
Find the Best Price

2017 SR5 Tundra Double Cab Prices w/ 4x2, 5.7L V8 RWD 4-Door Automatic Pickup. (Powered by: 5.7 L Gas Engine 8 Cyl.)
MSRP
$33,200
Invoice Price
$30,709
Destination Fee
$1,195
Holdback
$664
Dealer Cost
$31,240
Find the Best Price

2017 FFV SR5 Tundra Double Cab Prices w/ 4x2, 5.7L V8 Long Bed RWD 4-Door Automatic Pickup. (Powered by: 5.7 L Gas Engine 8 Cyl.)
MSRP
$33,530
Invoice Price
$31,015
Destination Fee
$1,195
Holdback
$671
Dealer Cost
$31,539
Find the Best Price

2017 SR5 Tundra Double Cab Prices w/ 4x2, 5.7L V8 Long Bed RWD 4-Door Automatic Pickup. (Powered by: 5.7 L Gas Engine 8 Cyl.)
MSRP
$33,530
Invoice Price
$31,015
Destination Fee
$1,195
Holdback
$671
Dealer Cost
$31,539
Find the Best Price

2017 FFV Limited Tundra Double Cab Prices w/ 4x2, 5.7L V8 RWD 4-Door Automatic Pickup. (Powered by: 5.7 L Gas Engine 8 Cyl.)
MSRP
$39,380
Invoice Price
$36,428
Destination Fee
$1,195
Holdback
$788
Dealer Cost
$36,835
Find the Best Price

2017 Limited Tundra Double Cab Prices w/ 4x2, 5.7L V8 RWD 4-Door Automatic Pickup. (Powered by: 5.7 L Gas Engine 8 Cyl.)
MSRP
$39,380
Invoice Price
$36,428
Destination Fee
$1,195
Holdback
$788
Dealer Cost
$36,835
Find the Best Price

Tundra Crew Cab Prices

2017 SR5 Tundra Crew Max w/ 4x2, 4.6L V8 RWD 4-Door Automatic Pickup. (Powered by: 4.6 L Gas Engine 8 Cyl.)
MSRP
$34,150
Invoice Price
$31,682
Destination Fee
$1,195
Holdback
$683
Dealer Cost
$32,194
Find the Best Price

2017 FFV SR5 Tundra Crew Max w/ 4x2, 5.7L V8 RWD 4-Door Automatic Pickup. (Powered by: 5.7 L Gas Engine 8 Cyl.)
MSRP
$35,520
Invoice Price
$32,856
Destination Fee
$1,195
Holdback
$710
Dealer Cost
$33,341
Find the Best Price

2017 SR5 Tundra Crew Max w/ 4x2, 5.7L V8 RWD 4-Door Automatic Pickup. (Powered by: 5.7 L Gas Engine 8 Cyl.)
MSRP
$35,520
Invoice Price
$32,856
Destination Fee
$1,195
Holdback
$710
Dealer Cost
$33,341
Find the Best Price

2017 FFV Limited Tundra Crew Max w/ 4x2, 5.7L V8 RWD 4-Door Automatic Pickup. (Powered by: 5.7 L Gas Engine 8 Cyl.)
MSRP
$41,245
Invoice Price
$38,151
Destination Fee
$1,195
Holdback
$825
Dealer Cost
$38,521
Find the Best Price

2017 Limited Tundra Crew Max w/ 4x2, 5.7L V8 RWD 4-Door Automatic Pickup. (Powered by: 5.7 L Gas Engine 8 Cyl.)
MSRP
$41,245
Invoice Price
$38,151
Destination Fee
$1,195
Holdback
$825
Dealer Cost
$38,521
Find the Best Price

2017 1794 Edition Tundra Crew Max w/ 4x2, 5.7L V8 RWD 4-Door Automatic Pickup. (Powered by: 5.7 L Gas Engine 8 Cyl.)
MSRP
$47,080
Invoice Price
$43,549
Destination Fee
$1,195
Holdback
$942
Dealer Cost
$43,802
Find the Best Price

2017 FFV 1794 Edition Tundra Crew Max w/ 4x2, 5.7L V8 RWD 4-Door Automatic Pickup. (Powered by: 5.7 L Gas Engine 8 Cyl.)
MSRP
$47,080
Invoice Price
$43,549
Destination Fee
$1,195
Holdback
$942
Dealer Cost
$43,802
Find the Best Price

2017 FFV Platinum Tundra Crew Max w/ 4x2, 5.7L V8 RWD 4-Door Automatic Pickup. (Powered by: 5.7 L Gas Engine 8 Cyl.)
MSRP
$47,080
Invoice Price
$43,549
Destination Fee
$1,195
Holdback
$942
Dealer Cost
$43,802
Find the Best Price

2017 Platinum Tundra Crew Max w/ 4x2, 5.7L V8 RWD 4-Door Automatic Pickup. (Powered by: 5.7 L Gas Engine 8 Cyl.)
MSRP
$47,080
Invoice Price
$43,549
Destination Fee
$1,195
Holdback
$942
Dealer Cost
$43,802
Find the Best Price
Price Tip:

To avoid overpaying on a new Toyota Tundra 2WD, price shop online first. Get up front prices before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
How to Calculate The Dealer Cost of a Toyota Tundra 2WD:

Formula for Calculating Dealer Cost:

  • Example: Base Toyota Tundra 2WD invoice price + the dealer Invoice price of options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here.)

Note: All Toyota Tundra 2WD Prices above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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