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2016 Volkswagen Beetle Prices: MSRP vs Dealer Invoice vs True Dealer Cost

2015 Volkswagen Beetle Invoice Price Guide - Holdback - Dealer Cost - MSRP
Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Volkswagen Beetle price report below does not include rebates or incentives.
View Volkswagen Rebates and Incentives.

2016 Beetle 1.8T Wolfsburg Edition - PZEV 2 door Hatchback w/ 170 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 25 MPG - Highway 34 MPG)
MSRP
$19,595
Invoice Price
$18,811
Destination Fee
$820
Holdback
$392
Dealer Cost
$19,239
Find the Best Price
2016 Beetle 1.8T S 2 door Hatchback w/ 170 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 25 MPG - Highway 34 MPG)
MSRP
$19,795
Invoice Price
$19,003
Destination Fee
$820
Holdback
$396
Dealer Cost
$19,427
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2016 Beetle 1.8T Classic 2 door Hatchback w/ 170 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 25 MPG - Highway 34 MPG)
MSRP
$20,195
Invoice Price
$19,387
Destination Fee
$820
Holdback
$404
Dealer Cost
$19,803
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2016 Beetle 1.8T SE 2 door Hatchback w/ 170 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 25 MPG - Highway 34 MPG)
MSRP
$21,350
Invoice Price
$20,497
Destination Fee
$820
Holdback
$427
Dealer Cost
$20,890
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2016 Beetle 1.8T Dune 2 door Hatchback w/ 170 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 24 MPG - Highway 31 MPG)
MSRP
$23,995
Invoice Price
$23,035
Destination Fee
$820
Holdback
$480
Dealer Cost
$23,375
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2016 Beetle 1.8T S 2 door Convt w/ 170 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 25 MPG - Highway 34 MPG)
MSRP
$25,490
Invoice Price
$24,471
Destination Fee
$820
Holdback
$510
Dealer Cost
$24,781
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2016 Beetle 1.8T SEL 2 door Hatchback w/ 170 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 25 MPG - Highway 34 MPG)
MSRP
$25,975
Invoice Price
$24,937
Destination Fee
$820
Holdback
$520
Dealer Cost
$25,238
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2016 Beetle 1.8T Denim 2 door Convt w/ 170 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 25 MPG - Highway 34 MPG)
MSRP
$25,995
Invoice Price
$24,955
Destination Fee
$820
Holdback
$520
Dealer Cost
$25,255
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2016 Beetle R-Line SE 2 door Hatchback w/ 210 horsepower, I-4 - 2.0L (4 cylinder) - Fuel Type: premium gasoline (Fuel Economy: City 24 MPG - Highway 31 MPG)
MSRP
$25,995
Invoice Price
$24,955
Destination Fee
$820
Holdback
$520
Dealer Cost
$25,255
Find the Best Price
2016 Beetle 1.8T SE 2 door Convt w/ 170 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 25 MPG - Highway 34 MPG)
MSRP
$28,070
Invoice Price
$26,948
Destination Fee
$820
Holdback
$561
Dealer Cost
$27,207
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2016 Beetle R-Line S 2 door Convt w/ 210 horsepower, I-4 - 2.0L (4 cylinder) - Fuel Type: premium gasoline (Fuel Economy: City 23 MPG - Highway 31 MPG)
MSRP
$29,790
Invoice Price
$28,598
Destination Fee
$820
Holdback
$596
Dealer Cost
$28,822
Find the Best Price
2016 Beetle 1.8T SEL 2 door Convt w/ 170 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 25 MPG - Highway 34 MPG)
MSRP
$30,500
Invoice Price
$29,280
Destination Fee
$820
Holdback
$610
Dealer Cost
$29,490
Find the Best Price
2016 Beetle R-Line SEL 2 door Hatchback w/ 210 horsepower, I-4 - 2.0L (4 cylinder) - Fuel Type: premium gasoline (Fuel Economy: City 24 MPG - Highway 31 MPG)
MSRP
$31,450
Invoice Price
$30,193
Destination Fee
$820
Holdback
$629
Dealer Cost
$30,384
Find the Best Price
2016 Beetle R-Line SE 2 door Convt w/ 210 horsepower, I-4 - 2.0L (4 cylinder) - Fuel Type: premium gasoline (Fuel Economy: City 23 MPG - Highway 31 MPG)
MSRP
$31,570
Invoice Price
$30,308
Destination Fee
$820
Holdback
$631
Dealer Cost
$30,497
Find the Best Price
2016 Beetle R-Line SEL 2 door Convt w/ 210 horsepower, I-4 - 2.0L (4 cylinder) - Fuel Type: premium gasoline (Fuel Economy: City 23 MPG - Highway 31 MPG)
MSRP
$34,950
Invoice Price
$33,553
Destination Fee
$820
Holdback
$699
Dealer Cost
$33,674
Find the Best Price
Price Tip:
To avoid overpaying on a new Volkswagen Beetle, price shop online first. Get up front prices before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Volkswagen Price Guides:
2016 Volkswagen Beetle Overview:
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How to Calculate The Dealer Cost of a Volkswagen Beetle:

Formula for Calculating Dealer Cost:

  • Example: Base Volkswagen Beetle invoice price + the dealer Invoice price of options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost (calculated above) + Taxes / Licensing Fees - Rebate / Incentive = True Cost (You can get rebates and incentives here.)

Note: All Volkswagen Beetle Prices above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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