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2016, 2017 Volkswagen Touareg Prices: MSRP vs Dealer Invoice vs True Dealer Cost

2017 Volkswagen Touareg Invoice Price Guide - Holdback - Dealer Cost - MSRP
Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Volkswagen Touareg price report below does not include rebates or incentives. View Volkswagen Rebates and Incentives.
2017 Touareg Prices: - Tech V6 Sport 4-Door All Wheel Drive Sport Utility Auto Transmission w/ 3.6L Gas Engine - 6 Cylinders
MSRP
$49,495
Invoice Price
$47,070
Destination Fee
$910
Holdback
$990
Dealer Cost
$46,990
Find the Best Price

2017 Touareg Prices: V6 Wolfsburg 4-Door All Wheel Drive Sport Utility Auto Transmission w/ 3.6L Gas Engine - 6 Cylinders
MSRP
$52,795
Invoice Price
$50,208
Destination Fee
$910
Holdback
$1,056
Dealer Cost
$50,062
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2017 Touareg Prices: V6 Executive 4-Door All Wheel Drive Sport Utility Auto Transmission w/ 3.6L Gas Engine - 6 Cylinders
MSRP
$60,195
Invoice Price
$57,247
Destination Fee
$910
Holdback
$1,204
Dealer Cost
$56,953
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2016 Touareg TDI Executive 4-Door All Wheel Drive Sport Utility Auto Transmission w/ 3L Diesel Engine - 6 Cylinders
MSRP
$63,245
Invoice Price
$60,145
Destination Fee
$910
Holdback
$1,265
Dealer Cost
$59,790
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2016 Touareg TDI Lux 4-Door All Wheel Drive Sport Utility Auto Transmission w/ 3L Diesel Engine - 6 Cylinders
MSRP
$54,950
Invoice Price
$52,258
Destination Fee
$910
Holdback
$1,099
Dealer Cost
$52,069
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2016 Touareg VR6 Executive 4-Door All Wheel Drive Sport Utility Auto Transmission w/ 3.6L Gas Engine - 6 Cylinders
MSRP
$59,745
Invoice Price
$56,817
Destination Fee
$910
Holdback
$1,195
Dealer Cost
$56,532
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2016 Touareg VR6 Lux 4-Door All Wheel Drive Sport Utility Auto Transmission w/ 3.6L Gas Engine - 6 Cylinders
MSRP
$51,450
Invoice Price
$48,930
Destination Fee
$910
Holdback
$1,029
Dealer Cost
$48,811
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2016 Touareg VR6 Sport 4-Door All Wheel Drive Sport Utility Auto Transmission w/ 3.6L Gas Engine - 6 Cylinders
MSRP
$42,705
Invoice Price
$40,613
Destination Fee
$910
Holdback
$854
Dealer Cost
$40,669
Find the Best Price

2016 Touareg - Tech TDI Sport 4-Door All Wheel Drive Sport Utility Auto Transmission w/ 3L Diesel Engine - 6 Cylinders
MSRP
$50,245
Invoice Price
$47,782
Destination Fee
$910
Holdback
$1,005
Dealer Cost
$47,687
Find the Best Price

2016 Touareg - Tech VR6 Sport 4-Door All Wheel Drive Sport Utility Auto Transmission w/ 3.6L Gas Engine - 6 Cylinders
MSRP
$46,745
Invoice Price
$44,454
Destination Fee
$910
Holdback
$935
Dealer Cost
$44,429
Find the Best Price
2015 Touareg Hybrid V6 4 Door AWD 4MOTION 3.0L V6 333 hp - 6 cyl. MPG: Highway: 20 / City: 24
MSRP
$66,995
Invoice Price
$63,713
Destination Fee
$910
Holdback
$1,340
Dealer Cost
$63,283
Find the Best Price
Price Tip:
To avoid overpaying on a new Volkswagen Touareg, price shop online first. Get up front prices before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Volkswagen Price Guides:
2017 Volkswagen Touareg Overview:
N/A
How to Calculate The Dealer Cost of a Volkswagen Touareg:

Formula for Calculating Dealer Cost:

  • Example: Base Volkswagen Touareg invoice price + the dealer Invoice price of options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here.)

Note: All Volkswagen Touareg Prices above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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