Car Buying Strategies

2020 BMW M4 Prices: MSRP vs Dealer Invoice vs True Dealer Cost

2020 BMW M4 Invoice Price Guide - Holdback - Dealer Cost - MSRP
Price terms Used:
MSRP | Invoice Price | Destination Fee | Holdback | Dealer Cost
2020 M4 Convertible - Style: 2-Dr Convertible. Powered by a 3.0 Litre, 6 Cylinder Gas Engine w/ RWD and Manual Trans
Invoice Price
Destination Fee
Dealer Cost
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2020 M4 Coupe - Style: 2-Dr Coupe. Powered by a 3.0 Litre, 6 Cylinder Gas Engine w/ RWD and Manual Trans
Invoice Price
Destination Fee
Dealer Cost
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2020 M4 CS Coupe - Style: 2-Dr Coupe. Powered by a 3.0 Litre, 6 Cylinder Gas Engine w/ RWD and Automatic Trans
Invoice Price
Destination Fee
Dealer Cost
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Price Tip:
To avoid overpaying on a new BMW M4, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services;
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BMW Price Guides:
, 2017 BMW M4 Overview:

BMW buyers who choose a car with the coveted “M” designation are generally looking for more than just luxury. While all BMWs offer a refined, capable and comfortable way to get from A to B, the Bavarian manufacturer’s M-cars are highly respected among both motoring journalists and consumers because they offer levels of performance usually associated with mid-engined exotica.

The 2020 BMW M4 continues a tradition that began in 1978 when the Giorgetto Giugiaro-designed M1 was unveiled at the Paris Motor Show. All of the M-cars that have followed have combined BMW’s trademark luxury and refinement with breathtaking acceleration and physics defying handling, and the 2020 M4 is no exception.

BMW’s 4 series screamer reaches 60 mph in a little over four seconds and 100 mph in less than nine seconds. Those are performance figures that would make even supercar drivers sit up and take notice. BMW really pushed the boat out with the M4 because it had extremely large shoes to fill. The M4 replaced the venerable M3, which basically created the small sports sedan segment and ruled over it for more then three decades.

What’s New for 2020?

BMW must have been fairly happy with the 2019 M4 because very few changes have been made for the 2020 model year. The interior and exterior color choices have been tweaked a little, but the 2020 BMW M4 enters the marketplace otherwise unchanged. This may suggest that a redesign is being planned as the current 4 Series lineup dates back to 2015. If a new 4 Series is in the pipeline, it means that car buyers are running out of time to get behind the wheel of the current model.

Exterior and Interior Styling

BMW M-cars are known for keeping their performance capabilities under wraps. Most M models are virtually indistinguishable from their stablemates, but the Bavarian company seems to have given its designers more latitude with the M4. The 2020 BMW M4 is available as a coupe and a convertible, and both feature subtle performance hints like a domed hood, deep air intakes, four tailpipes and aggressively wide fenders.

The M4’s interior could best be described as functional luxury. The leather-trimmed seats are designed for control as well as comfort, and buyers who step into an M4 from a more traditional luxury car may find them a little firm. However, they will likely appreciate the way the adjustable side bolsters and lumbar support hold them securely in place if they ever choose to push the car to its limits on a twisty stretch of road.

Performance and Handling

BMW M-cars are developed on the track because their buyers place performance above all other considerations. The 2020 M4 checks all of the performance boxes with a turbocharged 3-liter V6 that is happy to rev and puts out an impressive 425 horsepower and a scarcely believable 406 pound-feet of torque. BMW engineers make sure that little of this power goes to waste as they have designed the M4 to be lighter and more rigid than the legendary M3 it replaced.

M4 buyers can choose a traditional manual gearbox with a stick shift and a clutch or a semiautomatic dual-clutch transmission with paddle shifters. Engine power is maximized by a single-piece forged steel crankshaft, a racing oil sump and lightweight pistons, but the decision to equip the 2020 BMW M4 with electric steering was controversial. While virtually all reviewers praised M4’s surefooted handling and poise, some complained that the electric steering left them feeling disconnected from the road.

Quality and Resale Value

People who purchase BMWs expect industry leading standards of build quality and durability, and the 2020 BMW M4 does not disappoint in this department. However, the M4 may not offer the same rock-solid residual figures of previous M-cars. BMW used to have the high-performance luxury segment virtually to themselves, but things have changed in recent years as Mercedes-Benz, Audi and others have worked furiously to catch up. The Mercedes C63 AMG, Audi RS5 and Lexus RC F now offer performance on a par with the M4, which could impact the BMWs resale value as well as its sales.

Fuel Economy and Safety

Even M-car drivers have children to transport and bills to pay, which is why BMW has worked hard to ensure that the 2020 M4 conserves fuel and keeps its occupants safe. Using a turbocharger allowed BMW engineers to coax more power out of the M4's engine while delivering 18 mpg in the city and 25 mpg on the highway on regular pump gas. The M4's long list of standard safety features begins with anti-lock brakes and next generation airbags and includes the Active Driving Assistant. This active safety system warns about imminent dangers, maintains lane discipline and reduces the severity of accidents.

The 2020 BMW M4 offers drivers a car that is as much at home on a race track as it is on a city street. M-cars provide drivers with a winning combination of performance, luxury and prestige that other auto manufacturers are only now coming to terms with. The BMW M3 will go down in history as one of the world's greatest ever cars, and the M4 is a worthy successor. While the 2020 M4 may be getting a bit long in the tooth, reviews suggest that the car still has plenty of life left in it.

How to Calculate The Dealer Cost of a BMW M4:

Formula for Calculating Dealer Cost:

  • Example: Base BMW M4 invoice price + the dealer Invoice price of options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here.)

Note: All BMW M4 MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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