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2019 BMW M4 Prices: MSRP vs Dealer Invoice vs True Dealer Cost

2019 BMW M4 Invoice Price Guide - Holdback - Dealer Cost - MSRP
Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The BMW M4 pricing report below does not include rebates or incentives. View BMW Rebates and Incentives.
2019 M4 - Trim: CS Coupe w/ RWD. Powered by a 3.0L Twin Turbo I-6. Uses Premium FueL. Transmission: Manual w/7-Spd w/Auto-Shift. Horsepower: 454 @ 6250 RPM. Torque: 442 @ 4000 RPM
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2019 M4 - Trim: Coupe w/ RWD . Transmission: Manual w/6-Spd. Horsepower: 425 @ 5500 RPM. Torque: 406 @ 1850 RPM
Invoice Price
Destination Fee
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2019 M4 - Trim: Convertible w/ RWD . Transmission: Manual w/6-Spd. Horsepower: 425 @ 5500 RPM. Torque: 406 @ 1850 RPM
Invoice Price
Destination Fee
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Price Tip:
To avoid overpaying on a new BMW M4, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
BMW Price Guides:
, 2017 BMW M4 Overview:

Combining raw power in an elegant coupe, the 2019 BMW M4 is the ultimate version of the 4-series BMW vehicles. With 444 horsepower, the M4 can propel itself from 0 to 60 miles per hour in just 3.8 seconds. More than just a straight road racer, the M4 achieved a Nuremberg lap time of just 7.52 minutes.

What's New for 2019?
For the 2019 model year, the BMW M4 offers a number of new equipment as standard. First off, Apple CarPlay is now standard equipment. Apple CarPlay takes the popular Apple interface and brings it into the vehicle to provide a world of apps to the M4 driver. Also standard for the 2019 model year are parking sensors that provide an extra layer of safety during the parking process.

The M Series

For decades, BMW has created an M version of many of their vehicles. The M insignia means that the vehicle is the highest performing version available from the automaker. The 2019 M4 is simply the most powerful small coupe available from BMW. With an enhanced engine, tuned suspension and special equipment, the M4 coupe is designed to perform at high speeds.

In addition to performance enhancements, M series vehicles also receive a number of styling enhancements to set it apart from the rest of the BMW line. These enhancements can include special badging, aggressive styling and special exterior paint.

Impressive Styling Inside and Out

The 2019 BMW M4 is designed to stand out from the crowd. The M4 offers a number of distinct styling points to set it apart from the rest of the 4-Series. Starting off with the front grille, the M4 features M badging on the kidney grille. Around the rear, the M4 features quad exhaust pipes and additional M4 badging.

On the interior of the vehicle, the M4 features distinct M badging on the gauges, steering wheel, and the seats. Also, the M4 features the company's high-performance 10-way power M seats as standard. Finally, the interior also features a backlit M badging on the backrest.

Available Options and Trim Packages

To further set the vehicle apart from the crowd, the 2019 BMW M4 can be personalized with a number of options and trim packages. There are currently three packages available for the M4.

The Competition Package is designed for drivers who want to take the M4 on the track. In this package, the M4 receives 19 additional horsepower as well as a race adaptive M suspension. Finally, the Competition Package receives special 20-inch wheels.

For those who want to add a touch of additional luxury, the Executive Package is designed to offer nothing but the best. Equipment in the Executive Package includes an array of cameras that allow the driver to see the environment around him at a 360 angle. There are also other advanced features in the Premium Package include a heads-up windshield display system.

For those who want the ultimate M experience, there is the M Driver's Package. With this package, the driver receives a day-long track day at the BMW Performance Center in Southern California or South Carolina. With this package, the driver will be able to speed their M4 up to 174 miles per hour.

In addition to these available packages, there are a number of individual options that add a touch of luxury, convenience, and performance to the M4. Some of the individual options available include a heated steering wheel that provides comfort for all-season driving.

Another option available includes a heads-up display that allows the driver to see essential vehicle information displayed on the windshield. This display allows the driver to be better connected to the road.

For drivers who need to be better connected to their devices, a wireless charging station is also available as an option. The driver simply places a compatible device on the charging pad of the vehicle.

In addition to these convenience options, there are a number of performance options that are available. Among the performance options are M Carbon Ceramic Brakes that provide the ultimate braking performance. Also available stainless steel pedals that help enhance the style and performance of the vehicle.

Additional performance options include a carbon fiber rear spoiler and carbon fiber mirror caps. These performance options can give the 2019 BMW M4 driver an edge while providing a head-turning style on the road.


The 2019 M4 is one of the most desirable, attractive and best-performing coupes available on the road. With a 0 to 60 performance time that rivals the Porsche 911 and the Mercedes E55 AMG, the 2019 BMW M4 is a formable competitor that can overtake the competition on the track and on the road.

How to Calculate The Dealer Cost of a BMW M4:

Formula for Calculating Dealer Cost:

  • Example: Base BMW M4 invoice price + the dealer Invoice price of options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here.)

Note: All BMW M4 MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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