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2021 Ford Explorer Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/ Holdback

2021 Ford Explorer Invoice Price Guide - Holdback - Dealer Cost - MSRP
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Price terms Used:
MSRP | Invoice Price | Destination Fee | Holdback | Dealer Cost
2021 Explorer - Style: 4-Door SUV w/RWD. Powered by a 2.3L, 4 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$32,675
Invoice Price
$31,695
Destination Fee
$1,245
Holdback
$980
Dealer Cost
$31,960
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2021 Explorer - Style: 4-Door SUV w/4WD. Powered by a 2.3L, 4 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$34,675
Invoice Price
$33,635
Destination Fee
$1,245
Holdback
$1,040
Dealer Cost
$33,840
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2021 Explorer - Style: XLT - 4-Door SUV w/RWD. Powered by a 2.3L, 4 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$34,825
Invoice Price
$33,432
Destination Fee
$1,245
Holdback
$1,045
Dealer Cost
$33,632
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2021 Explorer - Style: XLT - 4-Door SUV w/4WD. Powered by a 2.3L, 4 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$36,825
Invoice Price
$35,352
Destination Fee
$1,245
Holdback
$1,105
Dealer Cost
$35,492
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2021 Explorer - Style: Limited - 4-Door SUV w/RWD. Powered by a 2.3L, 4 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$45,005
Invoice Price
$43,205
Destination Fee
$1,245
Holdback
$1,350
Dealer Cost
$43,100
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2021 Explorer - Style: Limited - 4-Door SUV w/4WD. Powered by a 2.3L, 4 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$47,005
Invoice Price
$45,125
Destination Fee
$1,245
Holdback
$1,410
Dealer Cost
$44,960
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2021 Explorer - Style: Limited HEV - 4-Door SUV w/RWD. Powered by a 3.3L, 6 Cylinder, Gas/Electric Engine w/ Automatic Transmission.
MSRP
$49,855
Invoice Price
$47,861
Destination Fee
$1,245
Holdback
$1,496
Dealer Cost
$47,610
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2021 Explorer - Style: Limited HEV - 4-Door SUV w/4WD. Powered by a 3.3L, 6 Cylinder, Gas/Electric Engine w/ Automatic Transmission.
MSRP
$51,855
Invoice Price
$49,781
Destination Fee
$1,245
Holdback
$1,556
Dealer Cost
$49,470
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2021 Explorer - Style: King Ranch - 4-Door SUV w/RWD. Powered by a 3L, 6 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$52,350
Invoice Price
$50,256
Destination Fee
$1,245
Holdback
$1,571
Dealer Cost
$49,931
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2021 Explorer - Style: ST - 4-Door SUV w/4WD. Powered by a 3L, 6 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$52,830
Invoice Price
$50,717
Destination Fee
$1,245
Holdback
$1,585
Dealer Cost
$50,377
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2021 Explorer - Style: King Ranch - 4-Door SUV w/4WD. Powered by a 3L, 6 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$54,350
Invoice Price
$52,176
Destination Fee
$1,245
Holdback
$1,631
Dealer Cost
$51,791
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2021 Explorer - Style: Platinum - 4-Door SUV w/4WD. Powered by a 3L, 6 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$54,480
Invoice Price
$52,301
Destination Fee
$1,245
Holdback
$1,634
Dealer Cost
$51,912
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Price Tip:
To avoid overpaying on a new Ford Explorer, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services; Car Clearance Deals,   NADAguides,   MotorTrend &   CarsDirect
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Ford Price Guides::
Ford Explorer Overview:

When Ford was looking for a model to take over for the nostalgic Bronco, the innovative Ford Explorer fit the bill. Taking its place in Ford's lineup in 1990, the Explorer provided an immediate solution for those in search of family vehicle that had style and power. As a mainstay in the Ford lineup throughout the years, the Explorer has been a popular option among buyers. Seeing a few tweaks in its current model features, the 2021 Ford Explorer is functional and versatile on the inside. Yet, it also does a great job of implementing a few premium facets throughout its 2021 design. The 2021 Ford Explorer does a good job of providing families with trustworthy transportation in a pretty package, and you can find more about it below.

What's New for 2021?

This year's Explorer is available in six impressive trim levels: the base model, the XLT, the Limited, the Limited Hybrid, the ST, and the Platinum. As you will notice in this lineup, the 2021 Ford explorer introduces a modern hybrid powertrain option in its Limited model. Without any significant differences, the 2021 Ford Explorer experiences a few smaller changes in this model year lineup.

Mostly staying true to the same style, it exhibited last year, the 2021 Ford Explorer got a few upgrades for this year that make a subtle difference. Buyers of the XLT will now gain access to heated seats, as well as a Sport Appearance Package offering and a cargo organizer. The Limited, ST, and Platinum trim levels also received a power-adjustable front seat with eight settings.

The Exterior Styling of the Explorer

Your first look at the 2021 Ford Explorer will consist of vivid imagery of its bold stance, athletic styling, and savvy accents. Mimicking the 2020 model, the Ford Explorer is rather boxy. Staying true to its traditional roots, this SUV's elongation accommodates third-row seating within. Its signature Ford front grille makes a statement, while its contours and exterior lines stretch down the body to create shapely panels.

Interior Feature Descriptions

Made for a life of adventure, the 2021 Ford Explorer's interior was designed for those with active lifestyles. Buyers with kids, pets, and additional passengers in tow will thrive in the Explorer's functional interior that is expansive and spacious. The new Ford Explorer is made even more flexible with a second-row seat that folds out of the way at the touch of a button, creating additional space in instantly.

The 2021 Ford Explorer pairs comfort and space together, boasting enough room for four carry-on sized suitcases behind the third row of seating. With the two back row seats folded flat, this SUV becomes even more accommodating with enough room for 31 carry-on suitcases total.

Performance Facts

The 2021 Ford Explorer was not made for speed, but we do expect it to possess enough power to get your crew where they need to go with ease. It is base 2.3-liter 4-cylinder turbocharged engine can produce 300 horsepower, which is more than enough to propel this SUV down the road with tenacity. Paired with standard rear-wheel drive and a 10-speed automatic transmission, the base Explorer can tow up to 5,600 pounds in its most equipped model.

For those desiring a bit more power, an upgrade to a 3.0-liter V6 twin-turbocharged engine is an option. Two variations of this engine put the horsepower production between 365-400. All-wheel drive is also an upgrade option for those looking for more traction for varying road conditions.

Explorer Quality and Comfort

The 2021 Ford Explorer's position as a full-size SUV model fuels buyer expectation for this vehicle to be spacious and accommodating. Exceeding these expectations, the Explorer's seating is made of quality material that is supportive and durable. Leather seating in the higher trim levels give this vehicle a chic appearance, while also creating surfaces that are easy to clean. Wide seats and plenty of leg room in the back enhance the comfort of passengers within, as well.

A panoramic moonroof gives the interior of the Explorer a feeling of openness, making it seem vaster than it already is. With seating for up to seven passengers, there is room for everyone in the Ford Explorer's inviting interior.

Safety Attributes

The National Highway Traffic Safety Administration awarded the 2021 Ford Explorer with a five-star safety rating, yet this SUV did not achieve a Top Safety Pick award from the Insurance Institute for Highway Safety. Just missing this accolade due to its acceptable rating for small front-overlap crash testing, the Ford Explorer is still well-equipped with a plethora of safety features.

Standard driver-assistive safety features can be found throughout the inside and outside of the 2021 Ford Explorer. Forward collision warning, automatic emergency braking, and blind-spot monitoring are offered. Standard lane departure warning, lane-keeping assist, and rear cross-traffic alert abilities also make their appearance. Additionally, a few safety upgrades are also offered. One of the most popular upgrade options includes self-parking assist.

Fuel Economy

The number of engine variations makes the fuel efficiency of the 2021 Ford Explorer vary widely. While the new hybrid model is the most efficient overall with a combined EPA of 28 MPG, other versions go as low as 20 city MPG. The Explorer ST that can produce up to 400hp sees a trade-off for a lower fuel economy than other models.

The 2021 Ford Explorer is just a single option in a saturated full-size SUV market, but it has a traditional feel and innovative look that appeals to many buyers. Experience the comfort of a new Ford SUV today in the 2021 Explorer.

How to Calculate The Dealer Cost of a Ford Explorer

Formula for Calculating Dealer Cost:

  • Example: Base Ford Explorer invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)

Note: All Ford Explorer MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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