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2017 Ford Focus Electric Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/ Holdback

Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Ford Focus Electric price report below does not include rebates or incentives. View Ford Rebates and Incentives.
2017 Focus Electric BEV 5-Door Front Wheel Drive Hatchback CVT w/ NAL Electric Engine - NA Cylinders
Invoice Price
Destination Fee
Dealer Cost
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To avoid overpaying on a new Ford Focus Electric, price shop online first. Get up front prices before you walk into a dealership. We recommend the following free services;
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2017 Ford Focus Electric Overview:
There are a number of reasons to purchase a 2017 Ford Focus Electric. Reasons include its improved range, quicker charging time, and hatchback practicality. Now, the Focus Electric can travel 115 miles before charging. This beats its old record of 75 miles. Its DC fast charge system takes only 30 minutes to deliver a 75-mile range. This vehicle is perfect for families and owners who live close to work, school, and play.

Power Expectations

The vehicle’s magnet traction motor delivers 143 hp. It is a single-speed automatic whereby the delivers power to its front wheels. Charging options include a standard 120-volt/30-amp cord, or a home charging station that delivers 240-volt/20 amps of juice. There will always be an opportunity to charge the vehicle. 

Notable Features

Owners can remotely check their vehicles charge status and time and range to the next charge. The driver can also remotely lock and unlock doors, start or turn off their vehicle, and locate nearby charge points. Owners can also control the vehicle’s interior temperature prior to unplugging before their next trip. 


The 2017 Ford Focus Electric comes with several notable safety features. While the 2017 Focus Electric has yet to receive a rating by the NHTSA, the 2014 model’s rating is five-stars. Owners can opt for a lane departure warning if they choose in the 2017 Focus Electric. The sedan model earned an admirable rating in seat and head restraint tests, and on roof, side, and front overlap tests. Ford places the same attention to brake safety in all its models.

Electric Car Popularity

An electric car may take a little getting used to, but its concept is sound and makes sense to environmentally conscious individuals. Green technology is becoming more and more practical around the world. Green vehicles are growing in reputation and popularity. Prices for the Ford Focus Electric start at around $30,000. Many families see this as an affordable option.

Speed and technology of electric car increases as a result of what engineers learn from the race track. More changes will occur in the next decade than the industry has seen in the last 40 years with respect to electric cars. Racing provides the perfect environment to develop such technology where it pushes it to the edge. Engineers can transfer knowledge gained to commercial vehicles where consumers can immediately benefit. 

How to Calculate The Dealer Cost of a Ford Focus Electric

Formula for Calculating Dealer Cost:

  • Example: Base Ford Focus Electric invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)

Note: All Ford Focus Electric Prices above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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