2017, 2018 Ford Focus Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/ Holdback
MSRP Invoice Price Destination Fee Holdback Dealer Cost
Ford Focus Prices - How Much is a Ford Focus?
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The Ford Focus is one of the most popular compact cars in the United States, and there's a good reason why. This model is both stylish and practical, and with a starting price of under $18,000, it's affordable for the average buyer. Drivers can choose between two body styles, six trim levels, and ten exterior paint colors.
What's New for 2017
In terms of its exterior design, the 2017 Ford Focus is similar to previous year's models. The one major change is that Ford is reintroducing the SEL trim level, which hasn't been available for several years. Choose the SEL, and you'll get:
- A power moonroof
- 17-inch alloy wheels
- Black headlight bezels
- Fog lamps
Body Styles and Trim Levels
The 2017 Ford Focus is available as both a hatchback and sedan. Both are similar when it comes to styling, performance, and fuel economy. The main benefit of choosing the hatchback is that it has a larger cargo volume. Although the sedan has an adequate 13.2 cu ft of cargo space, the hatchback provides 23.3 cu ft with the seats up and 44.8 cu ft with the rear seats down.
For 2017, Ford is offering six trim levels, which include:
The practical S trim level comes standard with a five-speed manual transmission and a rear view camera. Upgrade to the Titanium and you'll get a six-speed automatic transmission, push-button start, and heated steering wheel. Both the ST and RS are geared toward driving enthusiasts and have significantly more power under the hood.
Driving Experience and Impressions
The Focus offers a fun driving experience but still remains a practical option for daily commuting. It comes standard 2.0-liter I-4 base engine that generates 160 hp. The 1.0-liter EcoBoost I-3 only creates 123 horsepower, but it gets an impressive 40 mpg on the highway.
The ST and RS both come with EcoBoost engines that are paired with manual transmissions. Opt for the ST, and you'll get a 2.0-liter engine that delivers 252 horsepower. The RS, meanwhile, has a 2.3-liter engine that generates and impressive 350 horsepower.
Whether buyers opt for a manual or automatic transmission, they'll get decent fuel economy with the 2017 Ford Focus. With a manual transmission, the base engine gets 25/34 mpg, and with the automatic transmission, it gets 26/38 mpg. The EcoBoost I-3 returns 30/40 mpg.
Buyers looking to really decrease their impact on the environment may want to check out the Focus Electric. The 2017 model has a range of 100 miles and gets 118/96 mpg. Its 107-kilowatt battery generates the equivalent of 143 horsepower.
The 2017 Ford Focus has earned a five-star safety rating from the NHTSA. The base model comes standard with seven airbags and a rear view camera. Features like blind spot warning and lane departure warning are available on the upper trim levels.
How to Calculate The Dealer Cost of a Ford Focus
Formula for Calculating Dealer Cost:
- Example: Base Ford Focus invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
- What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.
Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)
Note: All Ford Focus MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.
A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.