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2018 Hyundai Genesis Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/ Holdback

Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Hyundai Genesis pricing report below does not include rebates or incentives. View Hyundai Rebates and Incentives.

Hyundai Genesis Prices - How Much is a Hyundai Genesis?

2018 G80 - Trim: 3.3T Sport in AWD. Powered by a 3.3 Liter Twin Turbo V-6 (Premium Gas) w/8 speed Automatic
MSRP
$57,750
Invoice Price
$54,122
Destination Fee
$995
Holdback
$1,733
Dealer Cost
$53,384
Find the Best Price
2018 G80 - Trim: 3.3T Sport in RWD. Powered by a 3.3 Liter Twin Turbo V-6 (Premium Gas) w/8 speed Automatic
MSRP
$55,250
Invoice Price
$51,797
Destination Fee
$995
Holdback
$1,658
Dealer Cost
$51,134
Find the Best Price
2018 G80 - Trim: 3.8L in AWD. Powered by a 3.8 Liter V-6 w/8 speed Automatic
MSRP
$44,250
Invoice Price
$41,567
Destination Fee
$995
Holdback
$1,328
Dealer Cost
$41,234
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2018 G80 - Trim: 3.8L in RWD. Powered by a 3.8 Liter V-6 w/8 speed Automatic
MSRP
$41,750
Invoice Price
$39,242
Destination Fee
$995
Holdback
$1,253
Dealer Cost
$38,984
Find the Best Price
2018 G80 - Trim: 5.0L Ultimate in AWD. Powered by a 5.0 Liter V-8 (Premium Gas) w/8 speed Automatic
MSRP
$59,500
Invoice Price
$55,749
Destination Fee
$995
Holdback
$1,785
Dealer Cost
$54,959
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2018 G80 - Trim: 5.0L Ultimate in RWD. Powered by a 5.0 Liter V-8 (Premium Gas) w/8 speed Automatic
MSRP
$57,000
Invoice Price
$53,424
Destination Fee
$995
Holdback
$1,710
Dealer Cost
$52,709
Find the Best Price
2018 G90 - Trim: 3.3T Premium in AWD. Powered by a 3.3 Liter Twin Turbo V-6 (Premium Gas) w/8 speed Automatic
MSRP
$70,850
Invoice Price
$66,316
Destination Fee
$995
Holdback
$2,126
Dealer Cost
$65,185
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2018 G90 - Trim: 3.3T Premium in RWD. Powered by a 3.3 Liter Twin Turbo V-6 (Premium Gas) w/8 speed Automatic
MSRP
$68,350
Invoice Price
$63,991
Destination Fee
$995
Holdback
$2,051
Dealer Cost
$62,935
Find the Best Price
2018 G90 - Trim: 5.0L Ultimate in AWD. Powered by a 5.0 Liter V-8 (Premium Gas) w/8 speed Automatic
MSRP
$74,350
Invoice Price
$69,571
Destination Fee
$995
Holdback
$2,231
Dealer Cost
$68,335
Find the Best Price
2018 G90 - Trim: 5.0L Ultimate in RWD. Powered by a 5.0 Liter V-8 (Premium Gas) w/8 speed Automatic
MSRP
$71,850
Invoice Price
$67,246
Destination Fee
$995
Holdback
$2,156
Dealer Cost
$66,085
Find the Best Price
2016 Genesis Coupe 3.8L V6 3.8 2-Door Rear Wheel Drive Coupe Auto Transmission w/ 3.8L Gas Engine - 6 Cylinders
MSRP
$28,150
Invoice Price
$26,734
Destination Fee
$895
Holdback
$845
Dealer Cost
$26,785
Find the Best Price

2016 Genesis Coupe 3.8L V6 3.8 2-Door Rear Wheel Drive Coupe Auto Transmission w/ 3.8L Gas Engine - 6 Cylinders
MSRP
$28,150
Invoice Price
$26,734
Destination Fee
$895
Holdback
$845
Dealer Cost
$26,785
Find the Best Price

2016 Genesis Coupe 3.8L V6 3.8 2-Door Rear Wheel Drive Coupe Manual w/ 3.8L Gas Engine - 6 Cylinders
MSRP
$26,950
Invoice Price
$25,612
Destination Fee
$895
Holdback
$809
Dealer Cost
$25,699
Find the Best Price

2016 Genesis Coupe 3.8L V6 3.8 2-Door Rear Wheel Drive Coupe Manual w/ 3.8L Gas Engine - 6 Cylinders
MSRP
$26,950
Invoice Price
$25,612
Destination Fee
$895
Holdback
$809
Dealer Cost
$25,699
Find the Best Price

2016 Genesis Coupe 3.8L V6 3.8 R-Spec 2-Door Rear Wheel Drive Coupe Manual w/ 3.8L Gas Engine - 6 Cylinders
MSRP
$29,900
Invoice Price
$28,066
Destination Fee
$895
Holdback
$897
Dealer Cost
$28,064
Find the Best Price

2016 Genesis Coupe 3.8L V6 - Navigation 3.8 Ultimate 2-Door Rear Wheel Drive Coupe Auto Transmission w/ 3.8L Gas Engine - 6 Cylinders
MSRP
$34,950
Invoice Price
$32,765
Destination Fee
$895
Holdback
$1,049
Dealer Cost
$32,612
Find the Best Price

2016 Genesis Coupe 3.8L V6 - Navigation 3.8 Ultimate 2-Door Rear Wheel Drive Coupe Auto Transmission w/ 3.8L Gas Engine - 6 Cylinders
MSRP
$34,950
Invoice Price
$32,765
Destination Fee
$895
Holdback
$1,049
Dealer Cost
$32,612
Find the Best Price

2016 Genesis Coupe 3.8L V6 - Navigation 3.8 Ultimate 2-Door Rear Wheel Drive Coupe Manual w/ 3.8L Gas Engine - 6 Cylinders
MSRP
$33,750
Invoice Price
$31,648
Destination Fee
$895
Holdback
$1,013
Dealer Cost
$31,531
Find the Best Price

2016 Genesis Coupe 3.8L V6 - Navigation 3.8 Ultimate 2-Door Rear Wheel Drive Coupe Manual w/ 3.8L Gas Engine - 6 Cylinders
MSRP
$33,750
Invoice Price
$31,648
Destination Fee
$895
Holdback
$1,013
Dealer Cost
$31,531
Find the Best Price

2016 Genesis Coupe 3.8L V6 3.8 2-Door Rear Wheel Drive Coupe Auto Transmission w/ 3.8L Gas Engine - 6 Cylinders
MSRP
$28,150
Invoice Price
$26,734
Destination Fee
$895
Holdback
$845
Dealer Cost
$26,785
Find the Best Price

2016 Genesis Coupe 3.8L V6 3.8 2-Door Rear Wheel Drive Coupe Auto Transmission w/ 3.8L Gas Engine - 6 Cylinders
MSRP
$28,150
Invoice Price
$26,734
Destination Fee
$895
Holdback
$845
Dealer Cost
$26,785
Find the Best Price

2016 Genesis Coupe 3.8L V6 3.8 2-Door Rear Wheel Drive Coupe Manual w/ 3.8L Gas Engine - 6 Cylinders
MSRP
$26,950
Invoice Price
$25,612
Destination Fee
$895
Holdback
$809
Dealer Cost
$25,699
Find the Best Price

2016 Genesis Coupe 3.8L V6 3.8 2-Door Rear Wheel Drive Coupe Manual w/ 3.8L Gas Engine - 6 Cylinders
MSRP
$26,950
Invoice Price
$25,612
Destination Fee
$895
Holdback
$809
Dealer Cost
$25,699
Find the Best Price

2016 Genesis Coupe 3.8L V6 3.8 R-Spec 2-Door Rear Wheel Drive Coupe Manual w/ 3.8L Gas Engine - 6 Cylinders
MSRP
$29,900
Invoice Price
$28,066
Destination Fee
$895
Holdback
$897
Dealer Cost
$28,064
Find the Best Price

2016 Genesis Coupe 3.8L V6 - Navigation 3.8 Ultimate 2-Door Rear Wheel Drive Coupe Auto Transmission w/ 3.8L Gas Engine - 6 Cylinders
MSRP
$34,950
Invoice Price
$32,765
Destination Fee
$895
Holdback
$1,049
Dealer Cost
$32,612
Find the Best Price

2016 Genesis Coupe 3.8L V6 - Navigation 3.8 Ultimate 2-Door Rear Wheel Drive Coupe Auto Transmission w/ 3.8L Gas Engine - 6 Cylinders
MSRP
$34,950
Invoice Price
$32,765
Destination Fee
$895
Holdback
$1,049
Dealer Cost
$32,612
Find the Best Price

2016 Genesis Coupe 3.8L V6 - Navigation 3.8 Ultimate 2-Door Rear Wheel Drive Coupe Manual w/ 3.8L Gas Engine - 6 Cylinders
MSRP
$33,750
Invoice Price
$31,648
Destination Fee
$895
Holdback
$1,013
Dealer Cost
$31,531
Find the Best Price

2016 Genesis Coupe 3.8L V6 - Navigation 3.8 Ultimate 2-Door Rear Wheel Drive Coupe Manual w/ 3.8L Gas Engine - 6 Cylinders
MSRP
$33,750
Invoice Price
$31,648
Destination Fee
$895
Holdback
$1,013
Dealer Cost
$31,531
Find the Best Price
Price Tip:
To avoid overpaying on a new Hyundai Genesis, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Hyundai Price Guides:
2017 Hyundai Genesis Overview:
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How to Calculate The Dealer Cost of a Hyundai Genesis

Formula for Calculating Dealer Cost:

  • Example: Base Hyundai Genesis invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)

Note: All Hyundai Genesis MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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