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2018 Jeep Grand Cherokee Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/ Holdback

Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Jeep Grand Cherokee pricing report below does not include rebates or incentives. View Jeep Rebates and Incentives.

Jeep Grand Cherokee Prices

2018 Grand Cherokee - Trim: Altitude in RWD. Powered by a 3.6 Liter V6 24VUPG I W/ESS w/8-Speed Automatic
MSRP
$30,695
Invoice Price
$30,555
Destination Fee
$1,195
Holdback
$921
Dealer Cost
$30,829
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2018 Grand Cherokee - Trim: Altitude in 4WD. Powered by a 3.6 Liter V6 24VUPG I W/ESS w/8-Speed Automatic
MSRP
$32,995
Invoice Price
$32,819
Destination Fee
$1,195
Holdback
$990
Dealer Cost
$33,024
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2018 Grand Cherokee - Trim: High Altitude in RWD. Powered by a 3.6 Liter V6 24VUPG I W/ESS w/8-Speed Automatic
MSRP
$45,095
Invoice Price
$43,349
Destination Fee
$1,195
Holdback
$1,353
Dealer Cost
$43,191
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2018 Grand Cherokee - Trim: High Altitude in 4WD. Powered by a 3.6 Liter V6 24VUPG I W/ESS w/8-Speed Automatic
MSRP
$48,095
Invoice Price
$46,219
Destination Fee
$1,195
Holdback
$1,443
Dealer Cost
$45,971
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2018 Grand Cherokee - Trim: Laredo in RWD. Powered by a 3.6 Liter V6 24VUPG I W/ESS w/8-Speed Automatic
MSRP
$30,695
Invoice Price
$30,555
Destination Fee
$1,195
Holdback
$921
Dealer Cost
$30,829
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2018 Grand Cherokee - Trim: Laredo in 4WD. Powered by a 3.6 Liter V6 24VUPG I W/ESS w/8-Speed Automatic
MSRP
$32,995
Invoice Price
$32,819
Destination Fee
$1,195
Holdback
$990
Dealer Cost
$33,024
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2018 Grand Cherokee - Trim: Limited in RWD. Powered by a 3.6 Liter V6 24VUPG I W/ESS w/8-Speed Automatic
MSRP
$38,295
Invoice Price
$37,025
Destination Fee
$1,195
Holdback
$1,149
Dealer Cost
$37,071
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2018 Grand Cherokee - Trim: Limited in 4WD. Powered by a 3.6 Liter V6 24VUPG I W/ESS w/8-Speed Automatic
MSRP
$40,295
Invoice Price
$38,965
Destination Fee
$1,195
Holdback
$1,209
Dealer Cost
$38,951
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2018 Grand Cherokee - Trim: Overland in RWD. Powered by a 3.6 Liter V6 24VUPG I W/ESS w/8-Speed Automatic
MSRP
$45,095
Invoice Price
$43,349
Destination Fee
$1,195
Holdback
$1,353
Dealer Cost
$43,191
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2018 Grand Cherokee - Trim: Overland in 4WD. Powered by a 3.6 Liter V6 24VUPG I W/ESS w/8-Speed Automatic
MSRP
$48,095
Invoice Price
$46,219
Destination Fee
$1,195
Holdback
$1,443
Dealer Cost
$45,971
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2018 Grand Cherokee - Trim: SRT in 4WD. Powered by a 6.4 Liter V8 SRT HEMI MDS w/8-Speed Auto
MSRP
$67,495
Invoice Price
$64,751
Destination Fee
$1,195
Holdback
$2,025
Dealer Cost
$63,921
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2018 Grand Cherokee - Trim: Sterling Edition in RWD. Powered by a 3.6 Liter V6 24VUPG I W/ESS w/8-Speed Automatic
MSRP
$38,295
Invoice Price
$37,025
Destination Fee
$1,195
Holdback
$1,149
Dealer Cost
$37,071
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2018 Grand Cherokee - Trim: Sterling Edition in 4WD. Powered by a 3.6 Liter V6 24VUPG I W/ESS w/8-Speed Automatic
MSRP
$40,295
Invoice Price
$38,965
Destination Fee
$1,195
Holdback
$1,209
Dealer Cost
$38,951
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2018 Grand Cherokee - Trim: Summit in RWD. Powered by a 3.6 Liter V6 24VUPG I W/ESS w/8-Speed Automatic
MSRP
$50,995
Invoice Price
$48,836
Destination Fee
$1,195
Holdback
$1,530
Dealer Cost
$48,501
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2018 Grand Cherokee - Trim: Summit in 4WD. Powered by a 3.6 Liter V6 24VUPG I W/ESS w/8-Speed Automatic
MSRP
$53,995
Invoice Price
$51,706
Destination Fee
$1,195
Holdback
$1,620
Dealer Cost
$51,281
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2018 Grand Cherokee - Trim: Trackhawk in 4WD. Powered by a 6.2 Liter Supercharged V8 HEMI SRT w/8-Speed Automatic
MSRP
$86,000
Invoice Price
$81,775
Destination Fee
$1,195
Holdback
$2,580
Dealer Cost
$80,390
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2018 Grand Cherokee - Trim: Trailhawk in 4WD. Powered by a 3.6 Liter V6 24VUPG I W/ESS w/8-Speed Automatic
MSRP
$43,395
Invoice Price
$41,848
Destination Fee
$1,195
Holdback
$1,302
Dealer Cost
$41,741
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Price Tip:
To avoid overpaying on a new Jeep Grand Cherokee, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Jeep Price Guides::
2018 Jeep Grand Cherokee Overview:
Whether you are in the market for an excellent off-roader or a luxurious SUV, the highly customizable 2018 Jeep Grand Cherokee has just what you are looking for. The numerous drive modes and specially crafted four-wheel drive system that is available on the Grand Cherokee can get you through almost any road situation. While the Jeep Grand Cherokee might not be the ideal pick for a daily driver due to its struggling fuel economy, it is one of the top picks for an off-roader, especially if you get the well-equipped Trailhawk trim.

What's New For 2018?

New for 2018 is the Trackhawk trim, which features a whopping V8 supercharged engine capable of generating a massive 707 hp. The diesel engine has been axed from the lineup, at least for the first part of the model year; there are rumors that it might return in the latter half of the model year. The only other major update is that the 7-inch touchscreen LCD is now standard while the 8.4-inch screen is available as an optional upgrade.

Available Styles

The 2018 Jeep Grand Cherokee is available as a midsized SUV capable of seating five passengers.

Available Trims

With the addition of the Trackhawk, there are now a total of seven trim levels available on the 2018 Jeep Grand Cherokee. Almost all models come with rear-wheel or four-wheel drive, although AWD is available on the Trackhawk SRT. The Trailhawk is four-wheel drive only. The base Laredo trim is run by an engine capable of generating 295 hp and 260 lb-ft of torque. This engine is paired with an 8-speed transmission. Other features include keyless entry and ignition, parking sensors in the rear, and satellite radio. The Limited trim comes with the V6 or optional 5.7-L V8 and features a power liftgate and sophisticated leather upholstery. The Trailhawk trim is equipped for off-roading with a specifically tuned suspension, hill ascent and descent control, and skid plates under the body. The Overland is more luxurious with its features, which include automatic wipers and upgraded leather upholstery. The Summit offers everything on the Overland plus more driver aids. The SRT is a sporty trim run by a 6.4-L V8 engine and is equipped with performance tires. The all-new, line-topping Trackhawk trim features high-quality Bembo brakes and has a unique interior design.

Driving Impressions

The 2018 Jeep Grand Cherokee has a standard 8-speed automatic transmission that provides fluid shifting at highway speeds but struggles with lurching in heavy traffic. Steering has an effortless feeling to it, although it can sometimes be difficult to predict where the wheels are going. Handling is a bit fatiguing since the vehicle has so much bulk to it. You will feel a lot of uncontrolled body roll and notice a good amount of leaning when taking sharp turns. The Trackhawk and SRT have the most control when it comes to handling, but the other trims suffer.

Fuel Economy

Since the diesel engine option got removed, there aren't any stand-out options for a decent fuel economy. The 3.6-L will get you a combined 21 mpg (19 city/26 highway) with rear-wheel drive as well as (18/25) on AWD. Meanwhile, the V8, of course, will nab a lot less at a combined 17 mpg (14 city/22 highway). The Trackhawk does the worst, getting just 13 combined mpg (11 city/17 highway).

If fuel efficiency is crucial, you will want to stick with the standard V6. Otherwise, the 2018 Jeep Grand Cherokee is a gas guzzler. However, it is fun to take the Trailhawk off-roading, and the vehicle overall has a lot of room for customization.

How to Calculate The Dealer Cost of a Jeep Grand Cherokee

Formula for Calculating Dealer Cost:

  • Example: Base Jeep Grand Cherokee invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)

Note: All Jeep Grand Cherokee MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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