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2019 Jeep Grand Cherokee Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/ Holdback

Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Jeep Grand Cherokee pricing report below does not include rebates or incentives. View Jeep Rebates and Incentives.

Jeep Grand Cherokee Prices

2019 Grand Cherokee - Trim: Altitude w/ RWD. Powered by a 3.6L V6
MSRP
$31,945
Invoice Price
$31,751
Destination Fee
$1,495
Holdback
$958
Dealer Cost
$32,288
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2019 Grand Cherokee - Trim: Laredo w/ RWD. Powered by a 3.6L V6
MSRP
$31,945
Invoice Price
$31,751
Destination Fee
$1,495
Holdback
$958
Dealer Cost
$32,288
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2019 Grand Cherokee - Trim: Laredo E w/ RWD. Powered by a 3.6L V6
MSRP
$31,945
Invoice Price
$31,751
Destination Fee
$1,495
Holdback
$958
Dealer Cost
$32,288
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2019 Grand Cherokee - Trim: Upland w/ RWD. Powered by a 3.6L V6
MSRP
$31,945
Invoice Price
$31,751
Destination Fee
$1,495
Holdback
$958
Dealer Cost
$32,288
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2019 Grand Cherokee - Trim: Altitude w/ 4WD. Powered by a 3.6L V6
MSRP
$34,245
Invoice Price
$34,030
Destination Fee
$1,495
Holdback
$1,027
Dealer Cost
$34,498
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2019 Grand Cherokee - Trim: Laredo w/ 4WD. Powered by a 3.6L V6
MSRP
$34,245
Invoice Price
$34,030
Destination Fee
$1,495
Holdback
$1,027
Dealer Cost
$34,498
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2019 Grand Cherokee - Trim: Laredo E w/ 4WD. Powered by a 3.6L V6
MSRP
$34,245
Invoice Price
$34,030
Destination Fee
$1,495
Holdback
$1,027
Dealer Cost
$34,498
Find the Best Price
2019 Grand Cherokee - Trim: Upland w/ 4WD. Powered by a 3.6L V6
MSRP
$34,245
Invoice Price
$34,030
Destination Fee
$1,495
Holdback
$1,027
Dealer Cost
$34,498
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2019 Grand Cherokee - Trim: Limited w/ RWD. Powered by a 3.6L V6
MSRP
$39,195
Invoice Price
$37,872
Destination Fee
$1,495
Holdback
$1,176
Dealer Cost
$38,191
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2019 Grand Cherokee - Trim: Limited X w/ RWD. Powered by a 3.6L V6
MSRP
$39,195
Invoice Price
$37,872
Destination Fee
$1,495
Holdback
$1,176
Dealer Cost
$38,191
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2019 Grand Cherokee - Trim: Limited w/ 4WD. Powered by a 3.6L V6
MSRP
$41,195
Invoice Price
$39,827
Destination Fee
$1,495
Holdback
$1,236
Dealer Cost
$40,086
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2019 Grand Cherokee - Trim: Limited X w/ 4WD. Powered by a 3.6L V6
MSRP
$41,195
Invoice Price
$39,827
Destination Fee
$1,495
Holdback
$1,236
Dealer Cost
$40,086
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2019 Grand Cherokee - Trim: Trailhawk w/ 4WD. Powered by a 3.6L V6
MSRP
$44,295
Invoice Price
$42,710
Destination Fee
$1,495
Holdback
$1,329
Dealer Cost
$42,876
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2019 Grand Cherokee - Trim: High Altitude w/ RWD. Powered by a 3.6L V6
MSRP
$45,995
Invoice Price
$44,196
Destination Fee
$1,495
Holdback
$1,380
Dealer Cost
$44,311
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2019 Grand Cherokee - Trim: Overland w/ RWD. Powered by a 3.6L V6
MSRP
$45,995
Invoice Price
$44,196
Destination Fee
$1,495
Holdback
$1,380
Dealer Cost
$44,311
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2019 Grand Cherokee - Trim: High Altitude w/ 4WD. Powered by a 3.6L V6
MSRP
$48,995
Invoice Price
$47,081
Destination Fee
$1,495
Holdback
$1,470
Dealer Cost
$47,106
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2019 Grand Cherokee - Trim: Overland w/ 4WD. Powered by a 3.6L V6
MSRP
$48,995
Invoice Price
$47,081
Destination Fee
$1,495
Holdback
$1,470
Dealer Cost
$47,106
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2019 Grand Cherokee - Trim: Summit w/ RWD. Powered by a 3.6L V6
MSRP
$51,695
Invoice Price
$49,497
Destination Fee
$1,495
Holdback
$1,551
Dealer Cost
$49,441
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2019 Grand Cherokee - Trim: Summit w/ 4WD. Powered by a 3.6L V6
MSRP
$54,695
Invoice Price
$52,382
Destination Fee
$1,495
Holdback
$1,641
Dealer Cost
$52,236
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2019 Grand Cherokee - Trim: SRT w/ 4WD. Powered by a 6.4L V8 HEMI
MSRP
$68,395
Invoice Price
$65,604
Destination Fee
$1,495
Holdback
$2,052
Dealer Cost
$65,047
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2019 Grand Cherokee - Trim: Trackhawk w/ 4WD. Powered by a 6.2L V8 HEMI
MSRP
$86,900
Invoice Price
$82,628
Destination Fee
$1,495
Holdback
$2,607
Dealer Cost
$81,516
Find the Best Price
Price Tip:
To avoid overpaying on a new Jeep Grand Cherokee, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Jeep Price Guides::
Jeep Grand Cherokee Overview:

Although the 2019 Jeep Grand Cherokee is part of an eight-year-old generation, it's still one of the best picks for drivers looking to bring five passengers along for the ride. One reason is the wide variety of trim choices available, each one with its own list of features.

The sheer number of configurations means there's something for everyone. Are you looking for something simple but with the essentials at a reasonable cost? There's a Grand Cherokee for you. Do you need to haul the whole family in full luxury? You're covered here too.

It's no surprise that the 2019 Grand Cherokee ranks near the top in term of off-roading SUVs. Upgrading to the Trailhawk version or adding an off-road package gives you the extra beef needed to leave the pavement. If you prefer power in the city, then the SRT and 707-hp Trackhawk offer their services instead.

Regardless of your trim choice, Jeep connects the entire line with impressive cabins and powerful utility. That means whether you want to drop off the kids to their destination in style or you want to go far off the beaten path, there's a 2019 Jeep Grand Cherokee that will satisfy your needs.

What's New for 2019??
 
Jeep introduced the fourth generation Grand Cherokee for 2011, and this year's model is part of that line. There are no substantial changes made from last year's Jeep.

Styles
 
Capable of seating five, the 2019 Jeep Grand Cherokee is a midsize SUV with something for everyone.

Although the 707-hp Trackhawk sounds like an impressive thing on the surface, it's not practical. With that in mind, the best trim to look into is the Trailhawk, meant for off-roading. After all, the Grand Cherokee's main claim to fame is its composure on dirt, and the Trailhawk is a neat packaging.

Given a choice between the three engines, the V8 provides the healthiest balance of price and power.

Trims
 
There are seven trim choices available for the 2019 Jeep Grand Cherokee. In most cases, you get the choice between rear-wheel drive or four-wheel drive, but the Trailhawk only gets four-wheel drive. The SRT and the Trackhawk get all-wheel drive.

At the base trim, you get a 3.6L V6 engine good for 295 hp and 260 pound-feet coupled with an eight-speed auto. You also get smartphone integration through a 7-inch touchscreen, 17-inch wheels, and a six-speaker sound system.

The 2019 Jeep Grand Cherokee Limited trim offers more comfort upgrades. Here, you have the option to upgrade to either a 3.0L V6 turbodiesel for more torque or the 5.7L V8 engine for more power overall. Here, you get the same features as the Laredo along with a heated steering wheel, remote start, larger wheels, and driver-seat memory functions.

To go off-road, grab the Trailhawk for its exclusive 18-inch off-road tires and the electronic rear differential that works with the Quadra-Drive II system. You'll also get the air suspension for higher ground clearance, along with underbody skid plates and some of the Limited options.

Further along the trim ladder is the Overland. It doesn't have all the off-road features that the 2019 Jeep Grand Cherokee Trailhawk has, but it has a similar list of options otherwise.

The Summit trim contains everything from the Overland and adds even more for drivers seeking luxury. Here, you'll get 20-inch wheels, noise-canceling technology, a 19-speaker Harman Kardon sound system, numerous safety features, and better leather upholstery.

The SRT has similar equipment to the Summit but comes with the V8 and an all-wheel-drive system. Finally, the Trackhawk has the SRT's gear and an upgraded transmission.

Driving Impressions
 
Though you'd be hard-pressed to find the V6 engine interesting, it's adequate for the job. The biggest problem with the 2019 Grand Cherokee is its massive weight, which has an effect on handling, acceleration, and, therefore, drivability. The heavier the SUV, the harder it is to drive.

This year's Grand Cherokee takes a slow 8.0 seconds to reach 60 miles per hour from a standstill. Although the fuel economy of the V8 is worse, it's better equipped to move the heavy Jeep down the road.

The brake pedal has a long travel distance, but it's predictable enough that you can learn how to control it. It takes just 124 feet to come to a panic stop from 60 miles per hour. That's less distance than other competing midsize SUVs.

The large steering wheel gives your hands plenty to grip, and power assist simplifies parking lot maneuvers. However, there isn't much road feedback available through the wheel, making it hard to tell when you're reaching the tires' grip limit.

You can really feel the Jeep's weight when going around corners. Opting for the air suspension gives you back some composure, but there is only so much engineering can do to stop a massive SUV from rolling.

Unlike the brakes, the gas pedal response is a little slow. Still, the actual drive is easy. The transmission shifts smoothly and with haste. Because of the Jeep's weight, though, you must stay at lower gears when climbing uphill.

If you intend to go off-road, then the Trailhawk is the Grand Cherokee for you. The Summit has the smallest ground clearance across the board. Adding the air suspension will help add clearance, conversely.

Fuel Economy
 
Limited: 18 city / 25 hwy
Altitude: 18 city / 25 hwy
Laredo: 18 city / 25 hwy

How to Calculate The Dealer Cost of a Jeep Grand Cherokee

Formula for Calculating Dealer Cost:

  • Example: Base Jeep Grand Cherokee invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)

Note: All Jeep Grand Cherokee MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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