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2017 Lincoln Continental Prices: MSRP vs Dealer Invoice vs True Dealer Cost

2017 Lincoln Continental Invoice Price Guide - Holdback - Dealer Cost - MSRP
Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Lincoln Continental pricing report below does not include rebates or incentives. View Lincoln Rebates and Incentives.
2017 Continental Price - AWD Premiere 4dr Sdn. With 3.7L Gas Engine - 6 Cylinders
MSRP
$46,720
Invoice Price
$44,384
Destination Fee
$925
Holdback
$0
Dealer Cost
$45,309
Find the Best Price
2017 Continental Price - AWD Reserve 4dr Sdn. With 2.7L Gas Engine - 6 Cylinders
MSRP
$56,075
Invoice Price
$52,991
Destination Fee
$925
Holdback
$0
Dealer Cost
$53,916
Find the Best Price
2017 Continental Price - AWD Select 4dr Sdn. With 3.7L Gas Engine - 6 Cylinders
MSRP
$49,675
Invoice Price
$47,192
Destination Fee
$925
Holdback
$0
Dealer Cost
$48,117
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2017 Continental Price - FWD Premiere 4dr Sdn. With 3.7L Gas Engine - 6 Cylinders
MSRP
$44,720
Invoice Price
$42,484
Destination Fee
$925
Holdback
$0
Dealer Cost
$43,409
Find the Best Price
2017 Continental Price - FWD Reserve 4dr Sdn. With 2.7L Gas Engine - 6 Cylinders
MSRP
$54,075
Invoice Price
$51,101
Destination Fee
$925
Holdback
$0
Dealer Cost
$52,026
Find the Best Price
2017 Continental Price - FWD Select 4dr Sdn. With 3.7L Gas Engine - 6 Cylinders
MSRP
$47,675
Invoice Price
$45,292
Destination Fee
$925
Holdback
$0
Dealer Cost
$46,217
Find the Best Price
2017 Continental Black Label Price - AWD 4dr Sdn. With 2.7L Gas Engine - 6 Cylinders
MSRP
$65,075
Invoice Price
$61,171
Destination Fee
$925
Holdback
$0
Dealer Cost
$62,096
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2017 Continental Black Label Price - FWD 4dr Sdn. With 2.7L Gas Engine - 6 Cylinders
MSRP
$63,075
Invoice Price
$59,291
Destination Fee
$925
Holdback
$0
Dealer Cost
$60,216
Find the Best Price
Price Tip:
To avoid overpaying on a 2016 Lincoln Continental, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Lincoln Price Guides:
2017 Lincoln Continental Overview:
The Lincoln Continental is a popular luxury sedan, which was first introduced by the Lincoln car manufacturer in 1939. The car was initially unveiled as a convertible, but has gone through a lot of changes over time and is now a large luxury vehicle. 

While the Lincoln Continental has been a popular car, it has been discontinued several times over the past few decades. It was most recently brought back in 2016 after a 14-year hiatus. The 2017 Lincoln Continental is the latest model year and the second model year after its return.

The 2017 Lincoln Continental is one of the most popular and best-selling large luxury sedans on the marketplace today. Those that purchase the Lincoln Continental will normally choose it over the other options due to its strong engine performance and luxury features. 

The 2017 Lincoln Continental has four different trim levels, which range from the Premier to the Black Label. The Premier trim comes standard with a 305-horsepower engine that receives fuel efficiency of around 26mpg when driving on the highway. This car comes well equipped with a lot of safety and tech features and can be bought for around $45,000. 

Those that are looking for the most power and style out of their car will normally consider the highest trim, which is the Black Label. This car comes with the twin turbo engine, which can produce nearly 375 horsepower, but still gets similar fuel efficiency. Due to the strong engine and enhanced style, the Black Label trim normally costs around $70,000. 

Beyond the engine performance, the Lincoln Continental is also impressive because of its interior tech and style features. All trims of the car will come standard with leather upholstery, heated and vented seats, a heated steering wheel, and power adjustable seats. The car will also come standard with a touchscreen display, GPS, and impressive audio system. Those that upgrade to the Black Label, or purchase an enhanced audio package, will receive more tech features including a larger display, a better sound system, and more automated controls. 

While style and engine performance are important to derivers, many people also like the range of safety features that the car has. While it comes standard with front wheel drive, all of the trim levels can be upgraded to all wheel drive. Those that get the Lincoln Continental will also receive a range of standard safety features including air bags, rear view mirror, traction control and brake assist, and blind spot monitoring. 

Due to the strong safety ratings, the Lincoln Continental also is considered one of the most reliable cars on the market. Critic and consumer reviews have each boasted that the car is reliable and easy to drive in all road and weather situations, particularly when it is paired with its AWD system.
How to Calculate The Dealer Cost of a Lincoln Continental:

Formula for Calculating Dealer Cost:

  • Example: Base Lincoln Continental invoice price + the dealer Invoice price of options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here.)

Note: All Lincoln Continental MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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