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2017, 2018 Lincoln Continental Prices: MSRP vs Dealer Invoice vs True Dealer Cost

2017, 2018 Lincoln Continental Invoice Price Guide - Holdback - Dealer Cost - MSRP
Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Lincoln Continental pricing report below does not include rebates or incentives. View Lincoln Rebates and Incentives.
2017 Prices
2018 Prices
2017 Continental Price - AWD Premiere 4dr Sdn. With 3.7L Gas Engine - 6 Cylinders
MSRP
$46,720
Invoice Price
$44,384
Destination Fee
$925
Holdback
$0
Dealer Cost
$45,309
Find the Best Price
2017 Continental Price - AWD Reserve 4dr Sdn. With 2.7L Gas Engine - 6 Cylinders
MSRP
$56,075
Invoice Price
$52,991
Destination Fee
$925
Holdback
$0
Dealer Cost
$53,916
Find the Best Price
2017 Continental Price - AWD Select 4dr Sdn. With 3.7L Gas Engine - 6 Cylinders
MSRP
$49,675
Invoice Price
$47,192
Destination Fee
$925
Holdback
$0
Dealer Cost
$48,117
Find the Best Price
2017 Continental Price - FWD Premiere 4dr Sdn. With 3.7L Gas Engine - 6 Cylinders
MSRP
$44,720
Invoice Price
$42,484
Destination Fee
$925
Holdback
$0
Dealer Cost
$43,409
Find the Best Price
2017 Continental Price - FWD Reserve 4dr Sdn. With 2.7L Gas Engine - 6 Cylinders
MSRP
$54,075
Invoice Price
$51,101
Destination Fee
$925
Holdback
$0
Dealer Cost
$52,026
Find the Best Price
2017 Continental Price - FWD Select 4dr Sdn. With 3.7L Gas Engine - 6 Cylinders
MSRP
$47,675
Invoice Price
$45,292
Destination Fee
$925
Holdback
$0
Dealer Cost
$46,217
Find the Best Price
2017 Continental Black Label Price - AWD 4dr Sdn. With 2.7L Gas Engine - 6 Cylinders
MSRP
$65,075
Invoice Price
$61,171
Destination Fee
$925
Holdback
$0
Dealer Cost
$62,096
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2017 Continental Black Label Price - FWD 4dr Sdn. With 2.7L Gas Engine - 6 Cylinders
MSRP
$63,075
Invoice Price
$59,291
Destination Fee
$925
Holdback
$0
Dealer Cost
$60,216
Find the Best Price
2018 Continental Black Label 2.7L GTDI V6 6-speed Auto - with Selectshift 335 HP @ 5700 RPM, 380 Torque @ 3500 RPM - AWD
MSRP
$67,255
Invoice Price
$63,220
Destination Fee
$925
Holdback
$0
Dealer Cost
$64,145
Find the Best Price
2018 Continental Black Label 2.7L GTDI V6 6-speed Auto - with Selectshift 335 HP @ 5700 RPM, 380 Torque @ 3500 RPM - FWD
MSRP
$65,255
Invoice Price
$61,340
Destination Fee
$925
Holdback
$0
Dealer Cost
$62,265
Find the Best Price
2018 Continental Livery 3.7L, V-6, 6 Speed Automatic, 305 HP @ 6500 RPM, 280 Torque @ 4000 RPM,
MSRP
$47,000
Invoice Price
$44,650
Destination Fee
$925
Holdback
$0
Dealer Cost
$45,575
Find the Best Price
2018 Continental Livery 3.7L, V-6, 6 Speed Automatic, 305 HP @ 6500 RPM, 280 Torque @ 4000 RPM,
MSRP
$45,000
Invoice Price
$42,750
Destination Fee
$925
Holdback
$0
Dealer Cost
$43,675
Find the Best Price
2018 Continental Premiere 3.7L TI-VCT V6 6-speed Selectshift - Automatic 305 HP @ 6500 RPM, 280 Torque @ 4000 RPM - AWD
MSRP
$47,000
Invoice Price
$44,650
Destination Fee
$925
Holdback
$0
Dealer Cost
$45,575
Find the Best Price
2018 Continental Premiere 3.7L TI-VCT V6 6-speed Selectshift - Automatic 305 HP @ 6500 RPM, 280 Torque @ 4000 RPM - FWD
MSRP
$45,000
Invoice Price
$42,750
Destination Fee
$925
Holdback
$0
Dealer Cost
$43,675
Find the Best Price
2018 Continental Reserve 2.7L GTDI V6 6-speed Auto - with Selectshift 335 HP @ 5700 RPM, 380 Torque @ 3500 RPM - AWD
MSRP
$56,625
Invoice Price
$53,510
Destination Fee
$925
Holdback
$0
Dealer Cost
$54,435
Find the Best Price
2018 Continental Reserve 2.7L GTDI V6 6-speed Auto - with Selectshift 335 HP @ 5700 RPM, 380 Torque @ 3500 RPM - FWD
MSRP
$54,625
Invoice Price
$51,620
Destination Fee
$925
Holdback
$0
Dealer Cost
$52,545
Find the Best Price
2018 Continental Select 3.7L TI-VCT V6 6-speed Selectshift - Automatic 305 HP @ 6500 RPM, 280 Torque @ 4000 RPM - AWD
MSRP
$49,955
Invoice Price
$47,458
Destination Fee
$925
Holdback
$0
Dealer Cost
$48,383
Find the Best Price
2018 Continental Select 3.7L TI-VCT V6 6-speed Selectshift - Automatic 305 HP @ 6500 RPM, 280 Torque @ 4000 RPM - FWD
MSRP
$47,955
Invoice Price
$45,558
Destination Fee
$925
Holdback
$0
Dealer Cost
$46,483
Find the Best Price
Price Tip:
To avoid overpaying on a 2016 Lincoln Continental, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Lincoln Price Guides:
2018 Lincoln Continental Overview:
The name Lincoln Continental is synonymous with the classic luxury sedan. When it was reintroduced last year, its new incarnation was lauded for its traditional blend of fine appointments, expansive interior space, and a quiet, comfortable ride. Reviewers praised its return to form with opulent chrome detailing, a staunchly defined roofline, and broad, formal silhouette. The 2018 Lincoln Continental carries over from the previous model year with no changes. Last year, it was named among the best vehicles of the year by both Motor Trend and Automobile magazine, and it has an above-average predicted reliability score from J.D. Power and Associates.

Trims and Features

The 2018 Lincoln Continental offers comfortable accommodations for up to five passengers, including two sets of LATCH connectors for child safety seats, as well as almost 17 cubic feet of trunk space. Two-tone surfaces and real wood trim provide a sophisticated, traditional cabin aesthetic. Small item storage abounds throughout the cabin, so you can keep your most important items within easy reach.

The base model of the Continental, the Premiere, is equipped with dual-zone automatic climate control, an 8-inch touchscreen infotainment system with voice recognition, a 10-speaker audio system, and satellite radio. Leather upholstery and heated, power-adjustable front seats are also standard. Safety tech includes front and rear parking sensors, a rearview camera, and a parking assist system, as well as the MyKey app to set speed and volume limits associated with specific keyfobs.

Choose the Select model to add a hands-free power liftgate and two rear-seat USB ports. The Reserve trim is equipped with 24-way power-adjustable, climate-controlled front seats, navigation, three-zone automatic climate control, rear cross-traffic alert, and blind spot monitoring.

The high-end Black Label trim is appointed with upgraded leather upholstery, an upgraded stereo system with HD radio, and a heated steering wheel. Drivers can choose between three distinct interior themes that affect the colors of the upholstery, suede trim, and wood accents. This purchase also comes with Lincoln's concierge service for ongoing maintenance, including complimentary car washes and free detailing every year.

Performance

The 2018 Lincoln Continental delivers the cushioned, composed ride you'd expect from a luxury vehicle. Drivers can choose from three powerful engines. The base 3.7-liter V6 paired with a six-speed automatic transmission provides 305 horses. Also available is a turbocharged V6 that ups the ante to 335 horses. If you choose an all-wheel-drive model, you can upgrade to the 400-hp twin-turbo V6. You'll get an EPA-estimated 17 city/26 highway miles per gallon with the base engine and 18/27 with the turbo V6. The twin-turbo model boasts an impressive zero to 60 time of just six seconds, made even more notable by this vehicle's formidable weight. Reviewers praise the brisk acceleration and lightning-fast responsiveness of all three powertrains.

Safety

The 2018 Lincoln Continental was named a Top Safety Pick+ of the Insurance Institute for Highway Safety, the agency's highest designation, and has a five-star overall crash test rating from the National Highway and Traffic Safety Administration.

How to Calculate The Dealer Cost of a Lincoln Continental:

Formula for Calculating Dealer Cost:

  • Example: Base Lincoln Continental invoice price + the dealer Invoice price of options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here.)

Note: All Lincoln Continental MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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