Car Buying Strategies

2022 Subaru Ascent Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/Holdback

Price terms Used:
MSRP | Invoice Price | Destination Fee | Holdback | Dealer Cost

Subaru Ascent Pricing for the Base, Premium, Onyx Edition, Limited and Touring Trims

2022 Ascent - Trim: 8-Passenger Ascent - 4-Door SUV with AWD. Powered by by a 2.4L, 4 Cylinder, Gas Engine w/ CVT Transmission.
MSRP
$32,295
Invoice Price
$30,304
Destination Fee
$1,125
Holdback
$646
Dealer Cost
$30,783
Find the Best Price
2022 Ascent - Trim: 8-Passenger Premium - 4-Door SUV with AWD. Powered by by a 2.4L, 4 Cylinder, Gas Engine w/ CVT Transmission.
MSRP
$34,795
Invoice Price
$32,579
Destination Fee
$1,125
Holdback
$696
Dealer Cost
$33,008
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2022 Ascent - Trim: 7-Passenger Premium - 4-Door SUV with AWD. Powered by by a 2.4L, 4 Cylinder, Gas Engine w/ CVT Transmission.
MSRP
$36,255
Invoice Price
$33,796
Destination Fee
$1,125
Holdback
$725
Dealer Cost
$34,196
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2022 Ascent - Trim: 7-Passenger Onyx Edition - 4-Door SUV with AWD. Powered by by a 2.4L, 4 Cylinder, Gas Engine w/ CVT Transmission.
MSRP
$37,995
Invoice Price
$35,523
Destination Fee
$1,125
Holdback
$760
Dealer Cost
$35,888
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2022 Ascent - Trim: 7-Passenger Limited - 4-Door SUV with AWD. Powered by by a 2.4L, 4 Cylinder, Gas Engine w/ CVT Transmission.
MSRP
$39,595
Invoice Price
$36,964
Destination Fee
$1,125
Holdback
$792
Dealer Cost
$37,297
Find the Best Price
2022 Ascent - Trim: 8-Passenger Limited - 4-Door SUV with AWD. Powered by by a 2.4L, 4 Cylinder, Gas Engine w/ CVT Transmission.
MSRP
$39,595
Invoice Price
$36,964
Destination Fee
$1,125
Holdback
$792
Dealer Cost
$37,297
Find the Best Price
2022 Ascent - Trim: 7-Passenger Touring - 4-Door SUV with AWD. Powered by by a 2.4L, 4 Cylinder, Gas Engine w/ CVT Transmission.
MSRP
$45,445
Invoice Price
$42,290
Destination Fee
$1,125
Holdback
$909
Dealer Cost
$42,506
Find the Best Price
Price Tip:
To find the best possible price on a new Subaru Ascent, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services; Car Clearance Deals,   Edmunds,   NADAguides,   Motortrend  &   CarsDirect
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.

How to Calculate The Dealer Cost of a Subaru Ascent

Formula for Calculating Dealer Cost:

  • Example: Base Subaru Ascent invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)

Subaru Ascent Overview:

The Subaru company has gained a lot of fans over the years. People like their vehicles because of their capability, quality, and practicality. A more recent addition to Subaru's lineup is the Ascent. It stands out because it's the only three-row SUV that the company makes.

Changes for 2022

For the most part, the 2022 model year is the same as the previous one. However, one new trim is now being offered. It's the Onyx Edition, an enhanced version of the Premium that has black-out exterior accents and 20-inch wheels. It also has more convenient features, such as a hands-free liftgate and a heated steering wheel.

Power and Performance

Three-row SUVs are expected to do well in a variety of conditions. The Subaru Ascent does a good job in this regard, powered by a 2.4-liter turbocharged engine. It can make 260 horsepower and 277 pound-feet of torque, and most trims can tow up to 5,000 pounds.

This turbo engine is the only option for the Ascent. Unfortunately, it might not be able to satisfy certain customers who really want to maximize their performance.

Subaru has made it a point to put in all-wheel drive on just about every one of its SUVs. The Ascent has symmetrical all-wheel drive to give it better traction, and it has X-MODE to enhance all-wheel-drive capability even more. To prevent the vehicle from gaining too much speed traveling down steel slopes, there's hill descent control. Other standard mechanical systems include active torque vectoring and trailer stability assist.

While fuel economy isn't great, it's in the range that is pretty average for vehicles of this size. The best that the Ascent can do is 21 miles per gallon in the city and 27 miles per gallon on the highway.

Trim Levels

There are five available trims. The entry-level trim doesn't have a special name attached to it, but the other ones, in order, are the Premium, Onyx Edition, Limited, and Touring. In general, there are modest price increases when moving from one trim to the next. Keep in mind that the Touring is priced much higher than the rest, though.

With the base trim, some standard exterior features are LED steering responsive headlights, raised roof rails, and black side mirrors. The headlights do an excellent job of illuminating dark roads, especially when the vehicle is making turns.

The base trim has eight seats, with a bench seat in its middle row. Seats are covered in cloth, and there are almost 20 cup and bottle holders throughout the cabin. To keep everyone comfortable, there's a tri-zone climate control system.

With the Premium, the technological package has been upgraded. More will be included on that in the next section. Passengers can take advantage of second-row climate controls, and the power rear gate, heated front seats, and power-adjustable driver's seat are convenient to have. A nice element to be used in the winter is a windshield wiper de-icer.

The Onyx Edition looks more edgy with its LED fog lights and 20-inch black wheels. It benefits from having a heated steering wheel, and it has StarTex water-repellent upholstery.

The Limited, like the Onyx Edition, has an auto-dimming rearview mirror. What makes the Limited an intriguing choice are its leather seats and leather trim on the dash and doors. Both of its front seats are power-adjustable, and it has heated rear seats, too.

On the Touring, there are several more upgrades. Heated and ventilated front seats can keep people comfortable, and the woodgrain-patterned interior trim looks sophisticated. This is the only trim to come standard with a power panoramic moonroof, which could be enough to attract some customers. Plus, it has power-folding side mirrors and chrome door handles.

As mentioned earlier, the base trim has room for eight, and the Premium does, too. The Onyx Edition and Touring are only available with seven-passenger seating, having captain's chairs in their middle rows. The Limited can have either configuration.

Technology

Every Subaru Ascent has a touchscreen, along with Android Auto, Apple CarPlay, and SiriusXM. It's standard to have two USB ports in the front row and two more in the second row. Starting with the Onyx Edition, the Ascent has an additional pair of USB ports for third-row passengers to use. Unlike other companies, Subaru has not yet put standard wireless charging into any of its trims.

On the base model, the touchscreen measures 6.5 inches. Every other trim has an eight-inch touchscreen as well as Wi-Fi capability. Navigation is optional on the Onyx Edition and Limited, and it's standard on the Touring. The Touring also has a Harman Kardon premium sound system instead of the basic six-speaker system.

Subaru has long been recognized for its focus on safety. The Ascent exemplifies this commitment, having multiple driver-assist technologies. Pre-collision braking and sway warning are some of the standard features that can engage if necessary, and another one is adaptive cruise control. Most trims have monitors to keep track of blind spots and rear cross traffic.

The 2022 Subaru Ascent isn't that flashy or exceptionally exciting, but it doesn't necessarily need to be. It actually has many factors working in its favor, including its solid engine and standard all-wheel drive. Importantly, it has the three rows of seating that many households are in need of, and it has the safety systems and technology that people will appreciate.

Note: All Subaru Ascent MSRP, invoice and dealer cost dollar figures above are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.



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