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2020 Subaru Crosstrek Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/ Holdback

Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
2020 Crosstrek - Style: 2.0i 4 Dr. Hatchback. Powered by a 2L, 4 Cylinder, Gas Engine w/AWD and Manual Transmission
MSRP
$22,145
Invoice Price
$21,015
Destination Fee
$1,010
Holdback
$443
Dealer Cost
$21,582
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2020 Crosstrek - Style: 2.0i Premium 4 Dr. Hatchback. Powered by a 2L, 4 Cylinder, Gas Engine w/AWD and Manual Transmission
MSRP
$23,195
Invoice Price
$21,986
Destination Fee
$1,010
Holdback
$464
Dealer Cost
$22,532
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2020 Crosstrek - Style: 2.0i 4 Dr. Hatchback. Powered by a 2L, 4 Cylinder, Gas Engine w/AWD and CVT Transmission
MSRP
$23,495
Invoice Price
$22,255
Destination Fee
$1,010
Holdback
$470
Dealer Cost
$22,795
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2020 Crosstrek - Style: 2.0i Premium 4 Dr. Hatchback. Powered by a 2L, 4 Cylinder, Gas Engine w/AWD and CVT Transmission
MSRP
$24,545
Invoice Price
$23,226
Destination Fee
$1,010
Holdback
$491
Dealer Cost
$23,745
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2020 Crosstrek - Style: 2.0i Limited 4 Dr. Hatchback. Powered by a 2L, 4 Cylinder, Gas Engine w/AWD and CVT Transmission
MSRP
$27,395
Invoice Price
$25,857
Destination Fee
$1,010
Holdback
$548
Dealer Cost
$26,319
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2020 Crosstrek - Style: Hybrid 4 Dr. Hatchback. Powered by a 2L, 4 Cylinder, Gas Engine w/AWD and CVT Transmission
MSRP
$35,145
Invoice Price
$33,016
Destination Fee
$1,010
Holdback
$703
Dealer Cost
$33,323
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Price Tip:
To avoid overpaying on a new Subaru Crosstrek, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Subaru Price Guides:
Subaru Crosstrek Overview:

Designed for drivers who prefer an outdoor lifestyle, the 2020 Subaru Crosstrek remains one of today’s outstanding small crossovers. Not only is the new Crosstrek rugged enough for the backcountry, but it also proves to be a livable family vehicle. Meanwhile, standard all-wheel drive makes this SUV ideal for wintry conditions.

What’s New for 2020?

To help conserve fuel, models equipped with an automatic transmission now feature auto start-stop technology. Automatic versions of the Crosstrek also receive a standard EyeSight Driver Assist safety system.

What Styles Does It Come In?

The 2020 Subaru Crosstrek is a compact, four-door crossover. Every trim uses an all-wheel-drive system.

What Are the Trim Levels?

Subaru keeps it simple for buyers by only offering three Crosstrek trims. The base model will grab the attention of folks looking to save money. It comes loaded with Subaru’s Starlink interface, which features a 6.5-inch touchscreen with full smartphone support. For 2020, Subaru has also added automatic climate control to the base model’s list of standard equipment.

Featuring heated front seats, the Crosstrek Premium is great for cold climates. A Wi-Fi hotspot allows you to stay linked to the internet. Satellite radio is also found on the Premium trim.

Atop the lineup sits the leather-trimmed Limited trim, which boasts upgraded creature comforts like a power-adjustable driver’s seat. You’ll also appreciate the larger 8.0-inch infotainment display. Navigation and a Harman Kardon premium sound system are optional.

The Crosstrek’s Exterior Styling

Standard roof rails and extra ground clearance make the Crosstrek look more adventurous than the typical small crossover. Aside from the Crosstrek Limited’s larger 18-inch wheels and updated LED headlamps, there aren’t many styling differences between the available trims. For drivers who desire a bolder look, Subaru offers bright colors like Sunshine Orange and Lagoon Blue Pearl.

Driving Experience

Powering the 2020 Subaru Crosstrek is a small, inline-four engine. Although the Crosstrek may only have 152 horsepower under the hood, most drivers will find its performance to be adequate. While the crossover’s standard six-speed manual transmission can be fun, the optional continuous variable transmission will save you a lot more fuel.

On the street, the Crosstrek delivers a supple ride. Although the Crosstrek may not offer sporty handling, its smooth operation ensures a stress-free driving experience. Outdoor enthusiasts especially enjoy the Crosstrek's impressive off-road prowess. Engineered to enhance stability and traction, Subaru's innovative X-Mode system helps you to get out of sticky situations.

Quality and Comfort

While the 2020 Subaru Crosstrek is obviously not a luxury vehicle, soft-touch materials give its cabin an upscale look. In terms of overall quality, the Crosstrek is heads and shoulders above most of its competitors. Subaru clearly built this SUV’s interior to withstand the test of time.

The Crosstrek also excels in the comfort department. Four adults can easily fit inside without complaining about not having enough space. Well-bolstered seats also help keep families relaxed. In regard to storage, you can also rank the Crosstrek among the class leaders. There’ll be plenty of room for camping gear and backpacks.

Safety

When traveling on today’s dangerous roadways, you can trust the 2020 Subaru Crosstrek to instill a strong sense of confidence. Last year, it received top safety marks from the IIHS. Crash protection is excellent from every angle.

EyeSight Driver Assist is found on automatic versions of the Crosstrek. This valuable safety system may prove to be a legitimate lifesaver. It combines automatic pre-collision braking, lane-keep assist, and intelligent cruise control. While the range-topping Limited trim provides standard blind-spot detection, reverse automatic braking is available as an option.

Fuel Economy

For an SUV that comes standard with all-wheel drive, the 2020 Subaru Crosstrek is very economical. While you can anticipate getting around 27 mpg in the city, cruising on the highway allows you to average up 33 mpg. Furthermore, Subaru recommended the use of regular unleaded.

If you prefer a manual transmission, prepare to sacrifice some efficiency. The EPA rates the manual-equipped Crosstrek to return around 22 mpg in city traffic and 29 mpg on the highway.

Drivers who enjoy an active lifestyle should take a strong look at the 2020 Subaru Crosstrek. It offers all of the key features outdoor lovers need, including a rugged AWD system and lots of storage space. While the Crosstrek is a capable off-road machine, it still proves to be a relaxing family vehicle. Above-average reliability also helps make the Crosstrek a good buy for the money. Furthermore, Subaru’s uncomplicated Starlink infotainment system is standard across the lineup.

How to Calculate The Dealer Cost of a Subaru Crosstrek

Formula for Calculating Dealer Cost:

  • Example: Base Subaru Crosstrek invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)

Note: All Subaru Crosstrek MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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