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2018 Subaru WRX Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/ Holdback

Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Subaru WRX pricing report below does not include rebates or incentives. View Rebates, Deals and Discounts from Subaru.

Subaru WRX Prices - How Much is a Subaru WRX?

2018 WRX - Trim: Manual in AWD. Powered by a 2.0 Liter Turbo H-4 (Premium Gas) w/6 speed Manual
MSRP
$26,995
Invoice Price
$25,463
Destination Fee
$860
Holdback
$540
Dealer Cost
$25,783
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2018 WRX - Trim: Limited CVT in AWD. Powered by a 2.0 Liter Turbo H-4 (Premium Gas) w/8 speed CVT
MSRP
$32,795
Invoice Price
$30,809
Destination Fee
$860
Holdback
$656
Dealer Cost
$31,013
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2018 WRX - Trim: Limited Manual in AWD. Powered by a 2.0 Liter Turbo H-4 (Premium Gas) w/6 speed Manual
MSRP
$31,595
Invoice Price
$29,708
Destination Fee
$860
Holdback
$632
Dealer Cost
$29,936
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2018 WRX - Trim: Premium CVT in AWD. Powered by a 2.0 Liter Turbo H-4 (Premium Gas) w/8 speed CVT
MSRP
$30,495
Invoice Price
$28,687
Destination Fee
$860
Holdback
$610
Dealer Cost
$28,937
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2018 WRX - Trim: Premium Manual in AWD. Powered by a 2.0 Liter Turbo H-4 (Premium Gas) w/6 speed Manual
MSRP
$29,295
Invoice Price
$27,586
Destination Fee
$860
Holdback
$586
Dealer Cost
$27,860
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2018 WRX - Trim: STI Manual in AWD. Powered by a 2.5 Liter Turbo H-4 (Premium Gas) w/6 speed Manual
MSRP
$36,095
Invoice Price
$34,123
Destination Fee
$860
Holdback
$722
Dealer Cost
$34,261
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2018 WRX - Trim: STI Limited Manual with Lip Spoiler in AWD. Powered by a 2.5 Liter Turbo H-4 (Premium Gas) w/6 speed Manual
MSRP
$40,895
Invoice Price
$38,587
Destination Fee
$860
Holdback
$818
Dealer Cost
$38,629
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2018 WRX - Trim: STI Limited Manual with Wing Spoiler in AWD. Powered by a 2.5 Liter Turbo H-4 (Premium Gas) w/6 speed Manual
MSRP
$40,895
Invoice Price
$38,587
Destination Fee
$860
Holdback
$818
Dealer Cost
$38,629
Find the Best Price
2018 WRX - Trim: STI Manual Type RA in AWD. Powered by a 2.5 Liter Turbo H-4 (Premium Gas) w/6 speed Manual
MSRP
$36,095
Invoice Price
$34,123
Destination Fee
$860
Holdback
$722
Dealer Cost
$34,261
Find the Best Price
Price Tip:
To avoid overpaying on a new Subaru WRX, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Subaru Price Guides::
2018 Subaru WRX Overview:
For more than 20 years, the Subaru WRX has dominated the rally racing scene. Today, it remains one of the best compact sports sedans that money can buy. Its standard AWD system ensures predictable handling even in snowy weather. While the WRX is engineered to deliver the thrills, it is still practical enough to serve as a family car. A long list of great safety technologies are now included in the available EyeSight package.

What’s New on the 2018 Model?

To give the 2018 Subaru WRX an updated look, a new front fascia was installed. Subaru also revised the sedan’s suspension and steering system to promote improved handling.

What Styles Are Available?

In contrast to previous years, the 2018 Subaru WRX is only offered as a sedan. Despite its compact dimensions, the new WRX has no trouble seating up to five passengers. Subaru’s famous Symmetrical AWD system comes standard throughout the lineup. While a six-speed manual transmission comes standard, you can opt for a performance-tuned CVT on certain trims.

What Trim Levels Does the WRX Come In?

  • Priced at a reasonable $27,500, the base WRX is the most affordable trim that you can get. Its turbocharged four-cylinder engine develops a formidable 268 horsepower and 258 pound-feet of torque. Plenty of worthy features come standard, including Subaru’s Starlink infotainment system and a backup camera.
  • The Subaru WRX Premium is a notch above the base WRX. It benefits from heated front seats and a larger set of 18-inch wheels. Safety innovations, such as autonomous braking and adaptive cruise control, come with the optional EyeSight package.
  • Boasting LED headlamps and leather upholstery, the WRX Limited is a bit more upscale than the lower trim levels. You can also opt for an automatic CVT transmission.
  • For the drivers who demand an additional degree of performance, Subaru offers the STI model. Its turbocharged engine develops a stimulating 305 horsepower and 290 pound-feet of torque. Meanwhile, a more aggressive suspension allows the STI model to deliver more assertive handling. On the inside, the WRX STI boasts the same equipment as the Premium trim. Keep in mind that Subaru’s EyeSight Safety package is not available on the STI models.
  • The WRX STI Premium benefits from a few upgrades, including a powerful Harman Kardon sound system and blind-spot monitoring.
  •  There are a few dealer-installed performance goodies available for the 2018 Subaru WRX. A short-throw gear shifter and a free-flowing exhaust are just a few of the available components.

How Does It Drive?

The 2018 Subaru WRX handles the road like a four-door sports car. Although even the base WRX is a blast to drive, the STI model is especially quick and powerful. When launched from a stop, it takes only 4.7 seconds to reach 60 mph. One of the WRX’s highlights is its supportive driver’s seat. It can be easily adjusted to accommodate a wide variety of different-sized people.

Fuel Economy

WRX owners should be prepared to use premium unleaded gas at all times. To obtain the maximum fuel savings, choose the manual-equipped WRX. It will return a combined 23 mpg. Opting for the CVT lowers the car’s fuel economy to a combined 21 mpg. Meanwhile, you can expect the high-performance WRX STI to return a combined 19 mpg.

How to Calculate The Dealer Cost of a Subaru WRX

Formula for Calculating Dealer Cost:

  • Example: Base Subaru WRX invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)

Note: All Subaru WRX MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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