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2021 Toyota C-HR Prices: MSRP, Factory Invoice vs True Dealer Cost - w/Holdback

2021 Toyota C-HR Invoice Price Guide - Holdback - Dealer Cost - MSRP
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Price terms Used:
MSRP | Invoice Price | Destination Fee | Holdback | Dealer Cost
2021 C-HR - Style: LE - 4-Door Crossover w/FWD. Powered by a 2L, 4 Cylinder, Gas Engine w/ CVT Transmission.
Invoice Price
Destination Fee
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2021 C-HR - Style: XLE - 4-Door Crossover w/FWD. Powered by a 2L, 4 Cylinder, Gas Engine w/ CVT Transmission.
Invoice Price
Destination Fee
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2021 C-HR - Style: Nightshade Edition - 4-Door Crossover w/FWD. Powered by a 2L, 4 Cylinder, Gas Engine w/ CVT Transmission.
Invoice Price
Destination Fee
Dealer Cost
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2021 C-HR - Style: Limited - 4-Door Crossover w/FWD. Powered by a 2L, 4 Cylinder, Gas Engine w/ CVT Transmission.
Invoice Price
Destination Fee
Dealer Cost
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Price Tip:

To avoid overpaying on a new Toyota C-HR, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services; Car Clearance Deals,   NADAguides,   Motortrend &   CarsDirect
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Toyota C-HR Overview:

With bold stylings, the Toyota C-HR is a unique choice for anyone looking for a compact SUV. The 2021 C-HR feels youthful, and it would be ideal for those who want the versatility of an SUV but don't want to drive anything that's too big or bulky.

What’s Different About the 2021 C-HR?

There are a few differences for the 2021 model year. Now, the Nightshade Edition is available. This appearance package is an upgrade to the XLE trim, and it comes with blacked out wheels and many black accents on the exterior.

What every 2021 C-HR will benefit from is the enhancement of the SUV's safety system. Standard for this model year is Toyota Safety Sense 2.5. It's equipped with several driver-assist technologies that include pedestrian detection with the emergency braking system as well as traffic-sign detection.


Marketed as an SUV, the C-HR doesn't look like a regular SUV. It shares some similarities to crossovers since it has a compact size and a roof that slopes downwards towards the rear. What sets the C-HR apart from others is its hidden rear door handle. By cleverly hiding the handle towards the top of the door, Toyota had the opportunity to give the rear windows an angular shape. This makes the C-HR look more streamlined .

With an overall length of 172.6 inches, the Toyota C-HR will fit in almost all parking spaces. It has a comfortably sized front row, though in the back seat, there's only 31.7 inches of leg room. This would make for a tight squeeze for three adults in the back, if they could even all fit together.

The SUV's cargo volume is much more than what a car would have, as the rear cargo area has a volume of over 19 cubic feet. Folding the back seats down would increase cargo capacity of 37 cubic feet. This is a main reason why some people would be interested in the C-HR.

Trim Levels

There are three trims levels, though some would consider the Nightshade Edition a fourth.

The LE is the only one to come with 17-inch wheels (rather than 18-inch versions). The LE has fabric seats, a tonneau cover so people can hide their belongings, and a remote keyless entry system. LEDs are used in the Daytime Running Lights and headlights. The driver and passengers can all enjoy the infotainment system, which consists of an eight-inch touchscreen, smartphone compatibility, Amazon Alexa, and SiriusXM. It's actually quite impressive that the technology is so advanced in such an affordably priced vehicle.

In the middle of the lineup is the XLE. It comes with the option to upgrade the entertainment system with HD Radio. Standard on the XLE are side mirrors with blind spot indicators, an automatic-folding ability, and puddle lights that display the words "Toyota C-HR". The leather steering wheel feels upscale, and the little details like seatback pockets and illuminated vanity mirrors in the sun visors add to the convenience factor. A big change from the LE is that the XLE has a Smart Key system, which allows the key fob to stay tucked away while the driver touches the door handle to lock/unlock it and pushes a button to start the engine.

Here are a few more details about the Nightshade Edition if anyone is interested. All of its differences are found on the exterior. Black is the color of the chin spoiler, door handles, and badging. Even the vortex-styled wheels and lug nuts are black.

At the top of the lineup is the Limited trim. Its LED fog lights, special wheels, chrome accents, and red garnish on the rear bumper give it a distinct flair. Inside the cabin, it features leather seats, and it's the only trim to have heated front seats.

Driving the C-HR

Every C-HR trim runs on the same engine. It's a four-cylinder engine that has a displacement of two liters. It offers 144 horsepower and almost 140 pound-feet of torque. In comparison to what larger SUVs can do, this might not seem like much, but the C-HR's engine can certainly do its job. Remember that the C-HR is small and light, so this amount of capability is sufficient.

All C-HRs have front-wheel drive. In many ways, they drive more like sedans than SUVs, and some consumers will appreciate this fact. Adding to this feel is the ground clearance, which is less than six inches. The continuously variable transmission is a nice match for the engine, and while the C-HR is not the quickest vehicle, it's easy to drive. However, it's best to keep the C-HR on paved roads.

Fuel Efficiency

One of the most attractive things about the 2021 Toyota C-HR is its fuel economy. It can get up to 31 miles per gallon on the highway, and city mileage isn't far behind, estimated to be 27 miles per gallon.


As mentioned, all 2021 C-HRs have Toyota Safety Sense 2.5. The lane departure alert system can adjust steering ever so gently to get the vehicle back into position, and the high beams can turn on and off by themselves. The C-HR's ability to recognize road signs means that it can remind drivers of important information, and advanced cruise control allows the vehicle to adjust its own speed. There's also a pre-collision system that can watch out for other vehicles and pedestrians.

How to Calculate The Dealer Cost of a Toyota C-HR

Formula for Calculating Dealer Cost:

  • Example: Base Toyota C-HR invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)

Note: All Toyota C-HR MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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