2024 Toyota Corolla Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/Holdback
Price terms Used in this Guide:
MSRP | Invoice Price | Destination Fee | Holdback | Dealer Cost
MSRP | Invoice Price | Destination Fee | Holdback | Dealer Cost
Toyota Corolla Pricing for the L, LE, SE, SE Nightshade, Apex Edition, XLE, XSE and XSE Apex Edition Trims
Corolla LE 4-Door Sedan with FWD. Powered by a 2-Leter 4-Cylinder, Gas Engine w/ CVT Transmission.
MSRP
$21,900
Invoice Price
$20,278
Destination Fee
$1,095
Holdback
$438
Dealer Cost
$20,935
Corolla SE 4-Door Sedan with FWD. Powered by a 2-Leter 4-Cylinder, Gas Engine w/ CVT Transmission.
MSRP
$24,340
Invoice Price
$22,536
Destination Fee
$1,095
Holdback
$487
Dealer Cost
$23,144
Corolla Nightshade 4-Door Sedan with FWD. Powered by a 2-Leter 4-Cylinder, Gas Engine w/ CVT Transmission.
MSRP
$25,340
Invoice Price
$23,429
Destination Fee
$1,095
Holdback
$507
Dealer Cost
$24,017
Corolla XSE 4-Door Sedan with FWD. Powered by a 2-Leter 4-Cylinder, Gas Engine w/ CVT Transmission.
MSRP
$27,000
Invoice Price
$24,999
Destination Fee
$1,095
Holdback
$540
Dealer Cost
$25,554
Corolla Hatchback SE 5-Door Hatchback with FWD. Powered by a 2-Leter 4-Cylinder, Gas Engine w/ CVT Transmission.
MSRP
$23,355
Invoice Price
$21,625
Destination Fee
$1,095
Holdback
$467
Dealer Cost
$22,253
Corolla Hatchback Nightshade 5-Door Hatchback with FWD. Powered by a 2-Leter 4-Cylinder, Gas Engine w/ CVT Transmission.
MSRP
$24,355
Invoice Price
$22,551
Destination Fee
$1,095
Holdback
$487
Dealer Cost
$23,159
Corolla Hatchback XSE 5-Door Hatchback with FWD. Powered by a 2-Leter 4-Cylinder, Gas Engine w/ CVT Transmission.
MSRP
$26,655
Invoice Price
$24,681
Destination Fee
$1,095
Holdback
$533
Dealer Cost
$25,243
Price Tip:
To find the best possible price on a new Toyota Corolla, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services; Edmunds, Rydeshopper, CarsDirect, Motortrend & J.D Power
To find the best possible price on a new Toyota Corolla, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services; Edmunds, Rydeshopper, CarsDirect, Motortrend & J.D Power
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
How to Calculate The Dealer Cost of a Toyota Corolla
Formula for Calculating Dealer Cost:
- Example: Base Toyota Corolla invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
- What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.
Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)
Toyota Price Reports:
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Note: All Toyota Corolla MSRP, invoice and dealer cost dollar figures above are subject to change without notice.
A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.