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2021 Dodge Durango Prices: MSRP vs Dealer Invoice vs True Dealer Cost

2021 Dodge Durango Invoice Price Guide - Holdback - Dealer Cost - MSRP
Price terms Used:
MSRP | Invoice Price | Destination Fee | Holdback | Dealer Cost
2021 Durango - Style: SXT - 4-Door SUV w/RWD. Powered by a 3.6L, 6 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$32,570
Invoice Price
$32,203
Destination Fee
$1,495
Holdback
$977
Dealer Cost
$32,721
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2021 Durango - Style: SXT - 4-Door SUV w/AWD. Powered by a 3.6L, 6 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$35,170
Invoice Price
$34,808
Destination Fee
$1,495
Holdback
$1,055
Dealer Cost
$35,248
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2021 Durango - Style: GT - 4-Door SUV w/RWD. Powered by a 3.6L, 6 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$36,670
Invoice Price
$35,470
Destination Fee
$1,495
Holdback
$1,100
Dealer Cost
$35,865
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2021 Durango - Style: GT - 4-Door SUV w/AWD. Powered by a 3.6L, 6 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$39,270
Invoice Price
$38,029
Destination Fee
$1,495
Holdback
$1,178
Dealer Cost
$38,346
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2021 Durango - Style: RT - 4-Door SUV w/RWD. Powered by a 5.7L, 8 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$45,920
Invoice Price
$44,165
Destination Fee
$1,495
Holdback
$1,378
Dealer Cost
$44,282
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2021 Durango - Style: Citadel - 4-Door SUV w/RWD. Powered by a 3.6L, 6 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$48,420
Invoice Price
$46,515
Destination Fee
$1,495
Holdback
$1,453
Dealer Cost
$46,557
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2021 Durango - Style: RT - 4-Door SUV w/AWD. Powered by a 5.7L, 8 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$48,520
Invoice Price
$46,724
Destination Fee
$1,495
Holdback
$1,456
Dealer Cost
$46,763
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2021 Durango - Style: Citadel - 4-Door SUV w/AWD. Powered by a 3.6L, 6 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$51,020
Invoice Price
$49,074
Destination Fee
$1,495
Holdback
$1,531
Dealer Cost
$49,038
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2021 Durango - Style: SRT 392 - 4-Door SUV w/AWD. Powered by a 6.4L, 8 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$64,570
Invoice Price
$62,976
Destination Fee
$1,495
Holdback
$1,937
Dealer Cost
$62,534
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2021 Durango - Style: SRT Hellcat - 4-Door SUV w/AWD. Powered by a 6.2L, 8 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$80,995
Invoice Price
$78,416
Destination Fee
$1,495
Holdback
$2,430
Dealer Cost
$77,481
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Price Tip:
To avoid overpaying on a new Dodge Durango, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Dodge Price Guides:
Dodge Durango Overview:

The 2021 Dodge Durango is strong and athletic, with a wide stance and relatively large frame. Its size gives it space to have three rows of seating, so this helps it attract a certain type of buyer. The Durango isn't all just looks; it has several available engines that are quite capable. Since this SUV comes in numerous trims and has several available packages, there's a lot of opportunity to customize this vehicle.

What Has Changed in 2021?

Dodge has made a few different stylistic decisions for the 2021 model year. The Durango's headlights, spoiler, bumpers, and grille have all been given some updates. Inside the cabin, the dashboard has been revamped to be more oriented towards the driver. If anyone wants to upgrade the infotainment system, there is the option of getting a larger touchscreen with a newer interface and wireless charging. One other enhancement is that the RT trim can be beefed up with a special package that increases its towing capacity.

Engine Choices

Consumers interested in the 2021 Durango will have several choices to think about when it comes to what's under the hood. The first engine is a 3.6-liter Pentastar V6. It's impressive for being a standard option, as it can generate 260 pound-feet of torque and nearly 300 horsepower. The Durango is built for hard work, and one of these SUVs that runs on the V6 can tow up to 6,200 pounds.

If someone wants more capability, there is good news. Available on the Durango is a 5.7-liter HEMI V8. This massive engine delivers 360 horsepower and almost 400 pound-feet of torque. This gives it the ability to tow up to 8,700 pounds when the SUV is properly equipped.

Even bigger than that HEMI is a 6.4-liter HEMI V8. It's like what one would see in a heavy-duty truck, with 475 horsepower and 470 pound-feet of torque. The roar of the engine will definitely be felt and heard when this engine is powering the Dodge.

It may come as a surprise, but there's an additional engine that's available. This is the one that drivers who really love power would be happy to have. This final engine choice is a supercharged 6.2-liter HEMI V8. It's almost unbelievable in what it can do. With this engine, the Durango has 710 horsepower and 645 pound-feet of torque. An SUV with this capability is truly in a class of its own.

Many of the Durango trims come standard with all-wheel drive. Lower trims can come with either rear-wheel or all-wheel drive.

Trim Levels

There are many trims to consider. People who are simply looking for a family-friendly SUV will likely be satisfied with the base model or another trim on that end of the spectrum, while those who want something that will perform well are going to be enticed by the higher trims.

The trims are:

SXT
SXT Plus
GT
GT Plus
RT
Citadel
SRT
SRT Hellcat

As the Durango moves up in trim, its engine becomes more powerful. The trims towards the top of the lineup are going to have the stylistic enhancements and advanced technology that can meet customers' high expectations.

Exterior Features

The Durango has a strong presence with a bold front grille and a muscular shape. Helping it stand out are LED headlights and LED Daytime Running Lights. In the rear, there are also LED lights, and they have a racetrack appearance and stretch from one side of the SUV to the other. If a customer thinks racing stripes would be amazing to have, those are available. They can come in a variety of colors, to include bright blue, gunmetal, and flame red.

As a Dodge, the Durango is a practical vehicle. There's an available Stow N Place roof rack that can be used to secure gear like bikes, kayaks, or other items.

Inside the Durango's Cabin

There are dozens of ways in which the seating can be configured. When all seats are in place, there is room for up to seven people. It's easy to get in and out of the back seat, since the middle row can be quickly folded and "tumbled" forward. In the third row, the bench has a 60/40 split. Likewise, the seats in the front aren't all attached, so this means that there are many options for carrying cargo and passengers.

Style matters to Dodge, and that's why the company has given its customers 15 different choices for the seating upholstery. The choices range from a premium beige or black cloth to a red Nappa leather or a Capri-Suede leather with accent stitching.

To keep people comfortable, the Durango has vents that can efficiently get warm or cool air into the back seats. The passengers can even use their own climate controls. Up front, there are available heated and ventilated seats.

Technology plays a major role in the Durango. The large touchscreen is simple to use, and drivers can use voice commands or controls mounted on the steering wheel in case he/she doesn't want to reach over to the touchscreen. Apple CarPlay and Android Auto are key features. Several other features are available, such as navigation, SiriusXM Satellite Radio, and SiriusXM Guardian. This last component is very versatile and gives drivers the ability to remotely start their engines and connect with roadside assistance at any time of day or night.

How to Calculate The Dealer Cost of a Dodge Durango:

Formula for Calculating Dealer Cost:

  • Example: Base Dodge Durango invoice price + the dealer Invoice price of options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here.)

Note: All Dodge Durango MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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