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2019 Dodge Durango Prices: MSRP vs Dealer Invoice vs True Dealer Cost

2019 Dodge Durango Invoice Price Guide - Holdback - Dealer Cost - MSRP
Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Dodge Durango pricing report below does not include rebates or incentives. View Dodge Rebates and Incentives.

Dodge Durango Prices - How Much is a Dodge Durango?

2019 Durango - Trim: SXT w/ RWD. Powered by a 3.6L V6
MSRP
$30,195
Invoice Price
$30,040
Destination Fee
$1,495
Holdback
$906
Dealer Cost
$30,629
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2019 Durango - Trim: SXT Plus w/ RWD. Powered by a 3.6L V6
MSRP
$30,195
Invoice Price
$30,040
Destination Fee
$1,495
Holdback
$906
Dealer Cost
$30,629
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2019 Durango - Trim: SXT w/ AWD. Powered by a 3.6L V6
MSRP
$32,795
Invoice Price
$32,620
Destination Fee
$1,495
Holdback
$984
Dealer Cost
$33,131
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2019 Durango - Trim: SXT Plus w/ AWD. Powered by a 3.6L V6
MSRP
$32,795
Invoice Price
$32,620
Destination Fee
$1,495
Holdback
$984
Dealer Cost
$33,131
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2019 Durango - Trim: Pursuit w/ AWD. Powered by a 3.6L V-6. Transmission: Auto w/8-Spd. Horsepower: 293 @ 6400 RPM. Torque: 260 @ 4000 RPM
MSRP
$34,370
Invoice Price
$34,182
Destination Fee
$1,495
Holdback
$1,031
Dealer Cost
$34,646
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2019 Durango - Trim: GT w/ RWD. Powered by a 3.6L V6
MSRP
$34,645
Invoice Price
$33,634
Destination Fee
$1,495
Holdback
$1,039
Dealer Cost
$34,090
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2019 Durango - Trim: GT Plus w/ RWD. Powered by a 3.6L V6
MSRP
$34,645
Invoice Price
$33,634
Destination Fee
$1,495
Holdback
$1,039
Dealer Cost
$34,090
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2019 Durango - Trim: GT w/ AWD. Powered by a 3.6L V6
MSRP
$37,245
Invoice Price
$36,167
Destination Fee
$1,495
Holdback
$1,117
Dealer Cost
$36,545
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2019 Durango - Trim: GT Plus w/ AWD. Powered by a 3.6L V6
MSRP
$37,245
Invoice Price
$36,167
Destination Fee
$1,495
Holdback
$1,117
Dealer Cost
$36,545
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2019 Durango - Trim: Citadel w/ RWD. Powered by a 3.6L V6
MSRP
$42,995
Invoice Price
$41,401
Destination Fee
$1,495
Holdback
$1,290
Dealer Cost
$41,606
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2019 Durango - Trim: Citadel Anodized Platinum w/ RWD. Powered by a 3.6L V6
MSRP
$42,995
Invoice Price
$41,401
Destination Fee
$1,495
Holdback
$1,290
Dealer Cost
$41,606
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2019 Durango - Trim: R and T w/ RWD. Powered by a 5.7L V8 HEMI
MSRP
$43,995
Invoice Price
$42,331
Destination Fee
$1,495
Holdback
$1,320
Dealer Cost
$42,506
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2019 Durango - Trim: Citadel w/ AWD. Powered by a 3.6L V6
MSRP
$45,595
Invoice Price
$43,934
Destination Fee
$1,495
Holdback
$1,368
Dealer Cost
$44,061
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2019 Durango - Trim: Citadel Anodized Platinum w/ AWD. Powered by a 3.6L V6
MSRP
$45,595
Invoice Price
$43,934
Destination Fee
$1,495
Holdback
$1,368
Dealer Cost
$44,061
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2019 Durango - Trim: R and T w/ AWD. Powered by a 5.7L V8 HEMI
MSRP
$46,595
Invoice Price
$44,864
Destination Fee
$1,495
Holdback
$1,398
Dealer Cost
$44,961
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2019 Durango - Trim: SRT w/ AWD. Powered by a 6.4L V8 HEMI
MSRP
$62,995
Invoice Price
$61,281
Destination Fee
$1,495
Holdback
$1,890
Dealer Cost
$60,886
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Price Tip:
To avoid overpaying on a new Dodge Durango, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Dodge Price Guides:
Dodge Durango Overview:

Dodge is known for its muscle cars but their expertise is not just limited to making cars rather it extends to vehicles such as SUVs. The 2019 Dodge Durango is one such vehicle that shatters all boundaries once held by Dodge. The automotive brand has done much to give shape to the mighty Durango which looks and performs like a champion.

The box-shaped large-sized SUV has a powerful engine hiding underneath its hood and it is no surprise that it is Dodge’s crown jewel – the Hemi-V8. This seven-seater powerful beast has a number of advanced entertainment options to excite the senses. All such features make the 2019 Durango stand out among its competitors. 

What’s New for 2019?

The brand-new Dodge Durango is more interesting than last year’s model as in the 2019 model Dodge has made some improvements to keep the Durango abreast with its rivals.

Starting from the lowest SXT trim, Dodge has now made the leather trim available, along with various fabric optionsand a working hood scoop for the GT trim. The R/T & Citadel trims get a premium 825-watt Harman/Kardon audio system. The Citadel variant also gets captain's chairs in the second row, which make the ride even more comfortable.

Other than the trim-specific upgrades mentioned above all Durangos receive blind-spot monitoring, rear cross-traffic alert.

Choice of Models

The 2019 Dodge Durango has three extra variants, which makes it one of the most affordable SUVs around. The lowest trim is still called the SXT and it can be bought at the price of a sedan. Of course, the SXT trim has all the basic options, which means the buyer does not get a glimpse of the monstrous V8 or any of the more luxurious options found on the more expensive Durangos.

For those who want a little bit extra in terms of luxury, the SXT Plus trim is available that brings power driver's seat, a leather-wrapped steering wheel, and a 7.0-inch infotainment system to the mix.

The GT option comes next but buyers still do not get an upgraded powertrain. The GT and the GT Plus variants only get a few visual upgrades that add to the luxury appeal of the vehicle. The R/T is the most expensive vehicle followed by the Citadel trim. These trims get the best entertainment and luxury options other than a more powerful powertrain. The Hemi V8 makes its way in these trims.

Engine Choice

Dodge only offers two powertrains in the Dodge Durango. The 3.6-liter V6 is available in the lower SXT, the GT and the Citadel trims. Buyers will have the option of upgrading their Citadel’s V6 engine to the V8, which is otherwise found only in the R/T variant.

The V6 engine is better in terms of fuel economy, so if fuel-saving is in mind the V6 is the better option. The 3.6-liter V6 powertrain is capable of producing 293 horsepower and 260 lb-ft of torque. Add dual exhausts to the mix and the horsepower increases to 295.

The 5.7-liter Hemi V8 is a serious gas-guzzler. This engine makes 360 horsepower and 390 lb-ft of torque. However, if more power is desired the SRT version is available which has the 6.4-liter V8 inside that makes 475 horsepower and 470 lb-ft of torque.

All engines send power to the rear wheels. The AWD functionality is not standard but we are not complaining since the Durango still has an impressive towing capability.

Safety Features

The 2019 Dodge Durango being a state of the art SUV is not the safest vehicle on the road. However, that is only the result of a few initial tests. The Durango hasn't been completely tested by the two favored authorities, The National Highway Traffic Safety Administration (NHTSA) and the Insurance Institute for Highway Safety (IIHS). The Durango does have a few driver assistance features but all the very basic ones including adaptive cruise control, lane-keeping assist, brake assist, and traction control.

Additional Packages

Dodge offers extra packages for the 2019 Durango which can allow the buyer to get visual as well as performance-based enhancements. The BlackTop Package gives the Durango an all-black appearance. The Popular Equipment package, adds a power rear liftgate, heated front seats, a heated steering wheel, and an auto-dimming rearview mirror to the mix. A Trailer Tow Package can also be opted for which adds trailer brakes to the Durango.

How to Calculate The Dealer Cost of a Dodge Durango:

Formula for Calculating Dealer Cost:

  • Example: Base Dodge Durango invoice price + the dealer Invoice price of options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here.)

Note: All Dodge Durango MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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