2023 Volkswagen Taos Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/Holdback

2023 Volkswagen Taos Invoice Price Guide - Holdback - Dealer Cost - MSRP

The Volkswagen Taos Price Guide Below Includes:

The Volkswagen Taos pricing below shows the MSRP, invoice price and true dealer cost. The true dealer cost is calculated by the following formula - Invoice Price + Destination Fee – Holdback = Dealer Cost.
Holdback is a hidden manufacturer markup on most vehicles. It is calculated as a percentage of MSRP or Invoice. You can view how dealer holdback is calculated here.

Price terms Used in this Guide:
MSRP | Invoice Price | Destination Fee | Holdback | Dealer Cost

Volkswagen Taos Pricing for the S, SE and SEL Trims

2023 Taos - Trim: 1.5T S, 4-Door SUV. FWD Powertrain: 1.5 L, 4 CYL, Gas Powered, Automatic.

MSRP

$24,155

Invoice Price

$23,189

Destination Fee

$1,295

Holdback

$483

Dealer Cost

$24,001

2023 Taos - Trim: 1.5T S, 4-Door SUV. AWD Powertrain: 1.5 L, 4 CYL, Gas Powered, Automatic.

MSRP

$26,495

Invoice Price

$25,435

Destination Fee

$1,295

Holdback

$530

Dealer Cost

$26,200

2023 Taos - Trim: 1.5T SE, 4-Door SUV. FWD Powertrain: 1.5 L, 4 CYL, Gas Powered, Automatic.

MSRP

$28,925

Invoice Price

$27,768

Destination Fee

$1,295

Holdback

$579

Dealer Cost

$28,485

2023 Taos - Trim: 1.5T SE, 4-Door SUV. AWD Powertrain: 1.5 L, 4 CYL, Gas Powered, Automatic.

MSRP

$30,375

Invoice Price

$29,160

Destination Fee

$1,295

Holdback

$608

Dealer Cost

$29,848

2023 Taos - Trim: 1.5T SEL, 4-Door SUV. AWD Powertrain: 1.5 L, 4 CYL, Gas Powered, Automatic.

MSRP

$34,535

Invoice Price

$33,154

Destination Fee

$1,295

Holdback

$691

Dealer Cost

$33,758

Price Tip:
To find the best possible price on a new Volkswagen Taos, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services; Car Clearance Deals, Edmunds, NADAguides, Motortrend & CarsDirect

These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.

Package Options
IQ.DRIVE® Package
1.5T S FWD	$495
1.5T S AWD	$495
1.5T SE FWD	NA
1.5T SE AWD	NA
1.5T SEL AWD	NA
S Convenience Package
1.5T S FWD	$0
1.5T S AWD	$0
1.5T SE FWD	NA
1.5T SE AWD	NA
1.5T SEL AWD	NA
Driver Assistance Package
1.5T S FWD	$495
1.5T S AWD	$495
1.5T SE FWD	NA
1.5T SE AWD	NA
1.5T SEL AWD	NA
Convenience Features
1.5T S FWD	$0
1.5T S AWD	$0
1.5T SE FWD	NA
1.5T SE AWD	NA
1.5T SEL AWD	NA
Panoramic Sunroof Package
1.5T S FWD	NA
1.5T S AWD	NA
1.5T SE FWD	$1,200
1.5T SE AWD	$1,200
1.5T SEL AWD	NA

Other Options
Rear Sensors Delete
1.5T S FWD	-$450
1.5T S AWD	-$450
1.5T SE FWD	-$450
1.5T SE AWD	-$450
1.5T SEL AWD	NA
Ventilated Front Seats Delete
1.5T S FWD	NA
1.5T S AWD	NA
1.5T SE FWD	NA
1.5T SE AWD	NA
1.5T SEL AWD	-$200

Port Installed Options
VW Care
1.5T S FWD	$235
1.5T S AWD	$235
1.5T SE FWD	$235
1.5T SE AWD	$235
1.5T SEL AWD	$235
Car-Net® Safe and Secure 3-Year
1.5T S FWD	$285
1.5T S AWD	$285
1.5T SE FWD	$285
1.5T SE AWD	$285
1.5T SEL AWD	$285
Car-Net® Safe and Secure 5-Year
1.5T S FWD	$399
1.5T S AWD	$399
1.5T SE FWD	$399
1.5T SE AWD	$399
1.5T SEL AWD	$399
Taos MDO Package (mirrors, mats and cargo cover)
1.5T S FWD	$893
1.5T S AWD	NA
1.5T SE FWD	$893
1.5T SE AWD	NA
1.5T SEL AWD	NA
First Aid Kit
1.5T S FWD	$40
1.5T S AWD	$40
1.5T SE FWD	$40
1.5T SE AWD	$40
1.5T SEL AWD	$40
Roadside Assistance Kit
1.5T S FWD	$90
1.5T S AWD	NA
1.5T SE FWD	$90
1.5T SE AWD	NA
1.5T SEL AWD	NA
Combination Assistance Kit
1.5T S FWD	$105
1.5T S AWD	NA
1.5T SE FWD	$105
1.5T SE AWD	NA
1.5T SEL AWD	NA
Wheel Locks
1.5T S FWD	$84
1.5T S AWD	$84
1.5T SE FWD	$84
1.5T SE AWD	$84
1.5T SEL AWD	$84
Alarm Kit
1.5T S FWD	$210
1.5T S AWD	$210
1.5T SE FWD	NA
1.5T SE AWD	NA
1.5T SEL AWD	NA
Roof Rack
1.5T S FWD	$445
1.5T S AWD	$445
1.5T SE FWD	$445
1.5T SE AWD	$445
1.5T SEL AWD	$445
Bumperdillo®
1.5T S FWD	$165
1.5T S AWD	$165
1.5T SE FWD	$165
1.5T SE AWD	$165
1.5T SEL AWD	$165
Rearview Mirror with HomeLink® Connect
1.5T S FWD	$385
1.5T S AWD	$385
1.5T SE FWD	$385
1.5T SE AWD	$385
1.5T SEL AWD	$385
Carpeted Mats
1.5T S FWD	$178
1.5T S AWD	$178
1.5T SE FWD	$178
1.5T SE AWD	$178
1.5T SEL AWD	$178
Luggage Net
1.5T S FWD	$110
1.5T S AWD	$110
1.5T SE FWD	$110
1.5T SE AWD	$110
1.5T SEL AWD	$110
Rubber Mats Kit
1.5T S FWD	$278
1.5T S AWD	NA
1.5T SE FWD	$278
1.5T SE AWD	NA
1.5T SEL AWD	NA
Privacy Cover
1.5T S FWD	$230
1.5T S AWD	NA
1.5T SE FWD	$230
1.5T SE AWD	NA
1.5T SEL AWD	NA
Extended Range Remote Start
1.5T S FWD	$525
1.5T S AWD	$525
1.5T SE FWD	NA
1.5T SE AWD	NA
1.5T SEL AWD	NA
Extended Range Remote Start Add-on
1.5T S FWD	NA
1.5T S AWD	NA
1.5T SE FWD	$315
1.5T SE AWD	$315
1.5T SEL AWD	$315

Wheel Options
Black Wheel Package (FWD)
1.5T S FWD	NA
1.5T S AWD	NA
1.5T SE FWD	$395
1.5T SE AWD	NA
1.5T SEL AWD	NA
Black Wheel Package (AWD)
1.5T S FWD	NA
1.5T S AWD	NA
1.5T SE FWD	NA
1.5T SE AWD	$395
1.5T SEL AWD	NA

Exterior Paint Options
King's Red Metallic
1.5T S FWD	NA
1.5T S AWD	NA
1.5T SE FWD	$395
1.5T SE AWD	$395
1.5T SEL AWD	$395
Pure Gray
1.5T S FWD	NA
1.5T S AWD	NA
1.5T SE FWD	$395
1.5T SE AWD	$395
1.5T SEL AWD	$395

Specifications
Base Price
1.5T S FWD	$24,155
1.5T S AWD	$26,495
1.5T SE FWD	$28,925
1.5T SE AWD	$30,375
1.5T SEL AWD	$34,535
Drive
1.5T S FWD	FWD
1.5T S AWD	AWD
1.5T SE FWD	FWD
1.5T SE AWD	AWD
1.5T SEL AWD	AWD
Bodystyle
1.5T S FWD	SUV
1.5T S AWD	SUV
1.5T SE FWD	SUV
1.5T SE AWD	SUV
1.5T SEL AWD	SUV
Doors
1.5T S FWD	4
1.5T S AWD	4
1.5T SE FWD	4
1.5T SE AWD	4
1.5T SEL AWD	4
Height
1.5T S FWD	64.4
1.5T S AWD	65.1
1.5T SE FWD	64.4
1.5T SE AWD	65.1
1.5T SEL AWD	65.1
Length
1.5T S FWD	175.8
1.5T S AWD	175.8
1.5T SE FWD	175.8
1.5T SE AWD	175.8
1.5T SEL AWD	175.8
Wheelbase
1.5T S FWD	105.9
1.5T S AWD	105.5
1.5T SE FWD	105.9
1.5T SE AWD	105.5
1.5T SEL AWD	105.5
Width
1.5T S FWD	72.5
1.5T S AWD	72.5
1.5T SE FWD	72.5
1.5T SE AWD	72.5
1.5T SEL AWD	72.5
Cargo Volume
1.5T S FWD	27.9
1.5T S AWD	24.9
1.5T SE FWD	27.9
1.5T SE AWD	24.9
1.5T SEL AWD	24.9
Seating Capacity
1.5T S FWD	5
1.5T S AWD	5
1.5T SE FWD	5
1.5T SE AWD	5
1.5T SEL AWD	5
Front Head Room
1.5T S FWD	40.7
1.5T S AWD	40.7
1.5T SE FWD	40.7
1.5T SE AWD	40.7
1.5T SEL AWD	40.7
Center Head Room
1.5T S FWD	NA
1.5T S AWD	NA
1.5T SE FWD	NA
1.5T SE AWD	NA
1.5T SEL AWD	NA
Front Leg Room
1.5T S FWD	40.1
1.5T S AWD	40.1
1.5T SE FWD	40.1
1.5T SE AWD	40.1
1.5T SEL AWD	40.1
Center Leg Room
1.5T S FWD	NA
1.5T S AWD	NA
1.5T SE FWD	NA
1.5T SE AWD	NA
1.5T SEL AWD	NA
Front Shoulder Room
1.5T S FWD	56.5
1.5T S AWD	56.5
1.5T SE FWD	56.5
1.5T SE AWD	56.5
1.5T SEL AWD	56.5
Center Shoulder Room
1.5T S FWD	NA
1.5T S AWD	NA
1.5T SE FWD	NA
1.5T SE AWD	NA
1.5T SEL AWD	NA
Interior Volume
1.5T S FWD	99.5
1.5T S AWD	99.5
1.5T SE FWD	99.5
1.5T SE AWD	99.5
1.5T SEL AWD	99.5
Fuel Tank Capacity
1.5T S FWD	13.2
1.5T S AWD	14.5
1.5T SE FWD	13.2
1.5T SE AWD	14.5
1.5T SEL AWD	14.5
Engine Size
1.5T S FWD	1.5
1.5T S AWD	1.5
1.5T SE FWD	1.5
1.5T SE AWD	1.5
1.5T SEL AWD	1.5
Engine Type
1.5T S FWD	Gas
1.5T S AWD	Gas
1.5T SE FWD	Gas
1.5T SE AWD	Gas
1.5T SEL AWD	Gas
Cylinders
1.5T S FWD	4
1.5T S AWD	4
1.5T SE FWD	4
1.5T SE AWD	4
1.5T SEL AWD	4
Camshaft
1.5T S FWD	DOHC
1.5T S AWD	DOHC
1.5T SE FWD	DOHC
1.5T SE AWD	DOHC
1.5T SEL AWD	DOHC
Compression Ratio
1.5T S FWD	11.5:1
1.5T S AWD	11.5:1
1.5T SE FWD	11.5:1
1.5T SE AWD	11.5:1
1.5T SEL AWD	11.5:1
Horsepower
1.5T S FWD	158
1.5T S AWD	158
1.5T SE FWD	158
1.5T SE AWD	158
1.5T SEL AWD	158
Torque
1.5T S FWD	184
1.5T S AWD	184
1.5T SE FWD	184
1.5T SE AWD	184
1.5T SEL AWD	184
Fuel Type
1.5T S FWD	Unleaded
1.5T S AWD	Unleaded
1.5T SE FWD	Unleaded
1.5T SE AWD	Unleaded
1.5T SEL AWD	Unleaded
MPG City
1.5T S FWD	28
1.5T S AWD	25
1.5T SE FWD	28
1.5T SE AWD	25
1.5T SEL AWD	25
MPG Highway
1.5T S FWD	36
1.5T S AWD	32
1.5T SE FWD	36
1.5T SE AWD	32
1.5T SEL AWD	32
Towing
1.5T S FWD	NA
1.5T S AWD	NA
1.5T SE FWD	NA
1.5T SE AWD	NA
1.5T SEL AWD	NA
GVWR (Gross Vehicle Weight Rating)
1.5T S FWD	4343
1.5T S AWD	4608
1.5T SE FWD	4343
1.5T SE AWD	4608
1.5T SEL AWD	4608
Payload
1.5T S FWD	937
1.5T S AWD	937
1.5T SE FWD	937
1.5T SE AWD	937
1.5T SEL AWD	937
Curb Weight
1.5T S FWD	3175
1.5T S AWD	3430
1.5T SE FWD	3175
1.5T SE AWD	3430
1.5T SEL AWD	3430
Transmission
1.5T S FWD	Automatic
1.5T S AWD	Automatic
1.5T SE FWD	Automatic
1.5T SE AWD	Automatic
1.5T SEL AWD	Automatic

How to Calculate The Dealer Cost of a Volkswagen Taos:

Formula for Calculating Dealer Cost:

Example: Base Volkswagen Taos invoice price + the dealer Invoice price of options + destination - Holdback = Total Dealer Cost.
What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here.)

Note: All Volkswagen Taos MSRP, invoice and dealer cost dollar figures above are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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