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2018 Audi A6 Prices: MSRP vs Dealer Invoice vs True Dealer Cost

2018 Audi A6 Invoice Price Guide - Holdback - Dealer Cost - MSRP
Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Audi A6 pricing report below does not include rebates or incentives. View Audi Rebates and Incentives.
2018 A6 - Trim: 2.0 Premium (TFSI) in FWD. Powered by a 2.0 Liter Turbo I-4 (Premium Gas) w/7 speed Manual Auto-Shift
MSRP
$49,700
Invoice Price
$46,222
Destination Fee
$975
Holdback
$0
Dealer Cost
$47,197
Find the Best Price
2018 A6 - Trim: 2.0 Premium quattro (TFSI) in AWD. Powered by a 2.0 Liter Turbo I-4 (Premium Gas) w/8 speed Automatic
MSRP
$51,900
Invoice Price
$48,268
Destination Fee
$975
Holdback
$0
Dealer Cost
$49,243
Find the Best Price
2018 A6 - Trim: 3.0 Premium quattro (TFSI) in AWD. Powered by a 3.0 Liter Supercharger V-6 (Premium Gas) w/8 speed Automatic
MSRP
$56,500
Invoice Price
$52,546
Destination Fee
$975
Holdback
$0
Dealer Cost
$53,521
Find the Best Price
2018 A6 - Trim: 2.0 Premium Plus (TFSI) in FWD. Powered by a 2.0 Liter Turbo I-4 (Premium Gas) w/7 speed Manual Auto-Shift
MSRP
$49,700
Invoice Price
$46,222
Destination Fee
$975
Holdback
$0
Dealer Cost
$47,197
Find the Best Price
2018 A6 - Trim: 2.0 Premium Plus quattro (TFSI) in AWD. Powered by a 2.0 Liter Turbo I-4 (Premium Gas) w/8 speed Automatic
MSRP
$51,900
Invoice Price
$48,268
Destination Fee
$975
Holdback
$0
Dealer Cost
$49,243
Find the Best Price
2018 A6 - Trim: 3.0 Premium Plus quattro (TFSI) in AWD. Powered by a 3.0 Liter Supercharger V-6 (Premium Gas) w/8 speed Automatic
MSRP
$56,500
Invoice Price
$52,546
Destination Fee
$975
Holdback
$0
Dealer Cost
$53,521
Find the Best Price
2018 A6 - Trim: 3.0 Prestige quattro (TFSI) in AWD. Powered by a 3.0 Liter Supercharger V-6 (Premium Gas) w/8 speed Automatic
MSRP
$56,500
Invoice Price
$52,546
Destination Fee
$975
Holdback
$0
Dealer Cost
$53,521
Find the Best Price
2018 A6 - Trim: 2.0 Sport (TFSI) in FWD. Powered by a 2.0 Liter Turbo I-4 (Premium Gas) w/7 speed Manual Auto-Shift
MSRP
$51,200
Invoice Price
$47,616
Destination Fee
$975
Holdback
$0
Dealer Cost
$48,591
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2018 A6 - Trim: 2.0 Sport quattro (TFSI) in AWD. Powered by a 2.0 Liter Turbo I-4 (Premium Gas) w/8 speed Automatic
MSRP
$53,400
Invoice Price
$49,662
Destination Fee
$975
Holdback
$0
Dealer Cost
$50,637
Find the Best Price
2018 A6 - Trim: 3.0 Sport quattro (TFSI) in AWD. Powered by a 3.0 Liter Supercharger V-6 (Premium Gas) w/8 speed Automatic
MSRP
$58,000
Invoice Price
$53,940
Destination Fee
$975
Holdback
$0
Dealer Cost
$54,915
Find the Best Price
Price Tip:
To avoid overpaying on a new Audi A6, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Audi Price Guides:
2018 Audi A6 Overview:
Those in the market for a midsize luxury sedan should give serious consideration to one of the segment's best-selling vehicles, the Audi A6. The sleek and sophisticated 2018 Audi A6 features one of the roomiest interior designs in its class and packs in plenty of creature comforts. As is typical of Audi, you get what you pay for as the A6 also offers a good fuel economy and plenty of standard and optional features.

What's New For 2018?

While the Audi A6 is due for an overhaul soon, there were some impressive and much-needed changes made to the 2018 Audi A6. This vehicle now comes equipped with a bigger MMI display, standard navigation, and keyless and ignition. Additionally, the Premium Plus has new LED headlights, and the Prestige now features a top-view parking camera. The engine on each trim has been tweaked so that the 3.0-L V6 is able to generate 340 hp and 325 lb-ft of torque. Since the Competition Prestige trim has been nixed from the line-up, this engine option's output is now available on all trim levels; other Competition features are now bundled into the new Competition package.

Available Styles

The 2018 Audi A6 comes solely as a midsize luxury sedan. Each vehicle comes equipped with standard front-wheel drive, although all-wheel drive (which Audi refers to as Quattro) is available as an option.

Available Trims

The Audi A6 comes in your choice of four different trim levels. The A6's base trim is the 2.0T Premium, which like the 3.0T Premium, features a standard rearview camera, 18-inch wheels, and the Pre Sense Basic Safety System, which will try to predict and mitigate potential accidents and road hazards. The 2.0T and 3.0T Prestige trims have upgraded LED headlights, a power-adjustable steering wheel, and four-zone climate control. Sitting at the top of the lineup, the 3.0T Prestige offers up adjustable lumbar support for the front passenger, a power trunk lid, and ventilation on both front seats.

Driving Impressions

Regardless of which engine (the 2.0-L 4-cylinder or 3.0-L V6) you have equipped, the 2018 Audi A6 receives a respectable amount of power. However, if you get the 3.0T, the vehicle has a swift acceleration, going from 0 to 60 mph in roughly 5 seconds, making it one of the best in its class. Braking feels secure, and a panic stop can be made at a safe distance. While some aspects of steering lack driver engagement, the A6 handles almost all surfaces with confidence. You will have to allow for the vehicle to stammer for a split second while trying to make a speedy launch from a stop as the automatic engine stop-start feature takes a moment to kick in. Otherwise, the A6 has no problem getting up to speed and provides an extremely smooth and comfortable ride.

Fuel Economy

Good fuel economy isn't something that luxury vehicles are known for. However, if you get the 2.0T with the 7-speed dual clutch automatic transmission (which is the most fuel efficient), the A6 gets a respectable 28 combined mpg (25 mpg city/34 mpg highway). A 2.0T with an 8-speed automatic transmission will get about 26 combined mpg (22 mpg city/31 mpg highway). The 3.0T models will get 23 mpg combined (20 mpg city/29 mpg highway). Overall, the A6 has a competitive fuel economy that makes it worth the price tag.

 

The 2018 Audi A6 is an attractive vehicle, inside and out. While it is due for an overhaul, there are many things to love about the A6. It has a superb driving performance that begs to be experienced.

How to Calculate The Dealer Cost of an Audi A6:

Formula for Calculating Dealer Cost:

  • Example: Base Audi A6 invoice price + the dealer Invoice price of options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.


Total Dealer Cost (calculated above) + Taxes / Licensing Fees - Rebate / Incentive = True Cost (You can get rebates and incentives here.)

Note: All Audi A6 MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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