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2019 BMW 2 Series Prices: MSRP vs Dealer Invoice vs True Dealer Cost

2019 BMW 2 Series Invoice Price Guide - Holdback - Dealer Cost - MSRP
Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The BMW 2 Series pricing report below does not include rebates or incentives. View BMW Rebates and Incentives.
2019 2 Series - Trim: 230i Coupe w/ RWD . Transmission: Auto w/8-Spd. Horsepower: 248 @ 5200 RPM. Torque: 258 @ 1450 RPM
MSRP
$35,300
Invoice Price
$33,330
Destination Fee
$995
Holdback
$0
Dealer Cost
$34,325
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2019 2 Series - Trim: 230i xDrive Coupe w/ AWD. Powered by a 2.0L I-4. Uses Premium FueL. Transmission: Auto w/8-Spd. Horsepower: 248 @ 5200 RPM. Torque: 258 @ 1450 RPM
MSRP
$37,300
Invoice Price
$35,190
Destination Fee
$995
Holdback
$0
Dealer Cost
$36,185
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2019 2 Series - Trim: 230i Convertible w/ RWD. Powered by a 2.0L I-4. Uses Premium FueL. Transmission: Auto w/8-Spd. Horsepower: 248 @ 5200 RPM. Torque: 258 @ 1450 RPM
MSRP
$41,100
Invoice Price
$38,725
Destination Fee
$995
Holdback
$0
Dealer Cost
$39,720
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2019 2 Series - Trim: 230i xDrive Convertible w/ AWD. Powered by a 2.0L I-4. Uses Premium FueL. Transmission: Auto w/8-Spd. Horsepower: 248 @ 5200 RPM. Torque: 258 @ 1450 RPM
MSRP
$43,100
Invoice Price
$40,585
Destination Fee
$995
Holdback
$0
Dealer Cost
$41,580
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2019 2 Series - Trim: M240i Coupe w/ RWD . Transmission: Auto w/8-Spd. Horsepower: 335 @ 5500 RPM. Torque: 369 @ 1520 RPM
MSRP
$45,800
Invoice Price
$43,095
Destination Fee
$995
Holdback
$0
Dealer Cost
$44,090
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2019 2 Series - Trim: M240i xDrive Coupe w/ AWD. Powered by a 3.0L I-6. Uses Premium FueL. Transmission: Auto w/8-Spd. Horsepower: 335 @ 5500 RPM. Torque: 369 @ 1520 RPM
MSRP
$47,800
Invoice Price
$44,955
Destination Fee
$995
Holdback
$0
Dealer Cost
$45,950
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2019 2 Series - Trim: M240i Convertible w/ RWD . Transmission: Auto w/8-Spd. Horsepower: 335 @ 5500 RPM. Torque: 369 @ 1520 RPM
MSRP
$50,400
Invoice Price
$47,370
Destination Fee
$995
Holdback
$0
Dealer Cost
$48,365
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2019 2 Series - Trim: M240i xDrive Convertible w/ AWD. Powered by a 3.0L I-6. Uses Premium FueL. Transmission: Auto w/8-Spd. Horsepower: 335 @ 5500 RPM. Torque: 369 @ 1520 RPM
MSRP
$52,400
Invoice Price
$49,230
Destination Fee
$995
Holdback
$0
Dealer Cost
$50,225
Find the Best Price
Price Tip:
To avoid overpaying on a new BMW 2 Series, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
BMW Price Guides:
BMW 2 Series Overview:

BMWs have gotten heavier, bigger, and pricier over the decades. If you compare the 3 Series of today with the early versions of it, some would say they don’t belong in the same class. But there’s one lineup that seems really close to the tiny BMWs years back: the 2019 BMW 2 Series.

Let's take a look what's new for the new 2 Series and what car buyers should expect from this impressive BMW vehicle.

What’s New for 2019?

The 2 series remains mostly the same for 2019 apart from the addition of some new standard features that put changes to certain option packages. Each model now has an improved gauge cluster and driver-assistance functions that include forward collision detection with automated emergency braking and pedestrian warning, front and rear parking sensors, and lane departure warning. Similarly, the Premium package includes remote services that enable drivers to lock and unlock their cars, as well as located it using a smartphone app. The same package also includes a full year subscription to Apple CarPlay and real-time traffic information.

A Choice Between Coupe and Convertible

The new BMW 2 Series is offered as a two-door coupe or convertible and offers affordability for a BMW and fun driving experience and dynamics. Despite its convenient pricing, drivers won’t feel as if they’re getting a cheaper BMW vehicle. Even the base model is built solidly and now has more added standard features than the previous version, including a set of new and advanced safety features to make it more competitive than ever.

What really sets the 2019 BMW 2 Series apart from its competitors is its impressive performance. The base trim’s horsepower is at 248 and is powered by a four-cylinder engine that easily beats its rivals. The premium models are a robust 335 horsepower six-cylinder engine.

Available Options and Trim Packages

The 2019 BMW 2 Series is available in 230i and M240i trims distinguishable mainly by engines. Under the hood of the 230i coupe is a four-cylinder engine with a capacity of 2 liters, which produces a horsepower of 248 and a torque of 258 lb ft. The M240i, meanwhile, is powered by a turbocharged 3.0-liter inline six-cylinder engine at 335 horsepower and 369 lb ft of torque. These two engines are partnered with an eight-speed automatic transmission that powers up its rear wheels. The all-wheel drive option is available or all models and needs the automatic transmission, and a six-speed manual is also available without any additional cost but is not available for the 230i convertible.

The standard features of the 230i coupe include dual-zone automatic climate control, keyless entry and ignition, selectable drive modes, automatic wipers, front and rear parking sensors, LED foglights, LED headlights, 17-inch wheels, driver-seat memory settings, power adjustable front sport seats, simulated leather upholstery, 60/40 split folding rear seats, HD radio, a seven-speaker sound system with CD player, 1 USB input, Bluetooth, BMW’s ConnectedDrive telematics, a 6.5 inch infotainment screen with iDrive control, and a rearview camera.

As for the standard safety features, drivers get drowsy driver warning system, lane departure warning, and forward collision warning with automatic braking at city speeds, and daytime pedestrian sensor. The 230i convertible includes a mesh wind deflector and a power folding fabric top.

The power M240i trim in coupe or convertible gets flashier with a satellite radio, upgraded brakes, adaptive suspension, a sport exhaust, rear spoiler, sporty exterior aesthetic, a sunroof for the coupe, an auto dimming driver side and rearview mirror, and 18-inch wheels.

Most extra features available in the M240i are available as options on the 230i. Of course, drivers will have to spend more to get these options, especially in the Premium packages.

Driving Impressions/Driving Experience

Handling, braking, and acceleration all work together to make the 2019 BMW 2 Series one powerful car. With the available M Sport adaptive suspension, its great handling doesn’t compromise the comfort of the vehicle at all. Users can drive comfortably with this car.
 
The 2.0 liter turbo engine gets the vehicle up to 60 mph faster than its nearest competition. Whether the 2 Series is commuting or driving on a highway, eight-speed automatic transmission shifts are really smooth and fast. With the optional summer tires and M Sport brakes, test vehicles showed that the car stopped from 60 mph in only 111 feet, to which the car still remained controllable and composed with consistent distances.

The 2019 BMW 2 Series is one responsive car. Drivers get light steering efforts at low speeds that become gradually heavier as the car goes faster. The M steering wheel feels great despite lacking a little feedback. When it comes to sharp bends, the 2019 BMW 2 Series is an absolute joy to handle. There is a Sport Plus mode that comes with stiffer suspension settings that send all the important information to the driver.

For a dialed back throttle response and softer suspension settings, there is an available Eco Pro or Comfort mode, making the 2019 BMW 2 Series one courteous car. It comes with a stop-start system and responds fast with no lags at all.

Fuel Economy / MPG

For a car that has a powerful engine, one would expect that the 2019 BMW 2 Series lacks fuel efficiency, but it is in fact one frugal car. A test with an all-wheel drive 230i on a 200-mile highway route showed that it has outperformed its EPA rating. At 35 mpg, the 2 Series makes a powerful but very efficient car in its class. For a high performance coupe, it makes an efficient highway cruiser. Check it out.
 

How to Calculate The Dealer Cost of a BMW 2 Series:

Formula for Calculating Dealer Cost:

  • Example: Base BMW 2 Series invoice price + the dealer Invoice price of options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here.)

Note: All BMW 2 Series MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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