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2023 Kia Niro Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/Holdback

Price terms Used in this Guide:
MSRP | Invoice Price | Destination Fee | Holdback | Dealer Cost

Kia Niro Pricing for the LX, LXS, Special Edition, Touring, EX and Premium Trims

2023 Niro - Trim: 1.6L GDI LX, 4-Door SUV. FWD Powertrain: 1.6 L, 4 CYL, Gas/Electric Powered, Automatic.
MSRP
$26,490
Invoice Price
$25,959
Destination Fee
$1,295
Holdback
$779
Dealer Cost
$26,475
Find the Best Price
2023 Niro - Trim: 1.6L GDI EX, 4-Door SUV. FWD Powertrain: 1.6 L, 4 CYL, Gas/Electric Powered, Automatic.
MSRP
$29,090
Invoice Price
$28,507
Destination Fee
$1,295
Holdback
$855
Dealer Cost
$28,947
Find the Best Price
2023 Niro - Trim: 1.6L GDI EX Touring, 4-Door SUV. FWD Powertrain: 1.6 L, 4 CYL, Gas/Electric Powered, Automatic.
MSRP
$31,390
Invoice Price
$30,763
Destination Fee
$1,295
Holdback
$923
Dealer Cost
$31,135
Find the Best Price
2023 Niro - Trim: 1.6L GDI SX, 4-Door SUV. FWD Powertrain: 1.6 L, 4 CYL, Gas/Electric Powered, Automatic.
MSRP
$32,490
Invoice Price
$31,839
Destination Fee
$1,295
Holdback
$955
Dealer Cost
$32,179
Find the Best Price
2023 Niro - Trim: 1.6L GDI SX Touring, 4-Door SUV. FWD Powertrain: 1.6 L, 4 CYL, Gas/Electric Powered, Automatic.
MSRP
$34,790
Invoice Price
$34,095
Destination Fee
$1,295
Holdback
$1,023
Dealer Cost
$34,367
Find the Best Price
Price Tip:
To find the best possible price on a new Kia Niro, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services; Rydeshopper,   Edmunds,   NADAguides,   Motortrend  &   CarsDirect
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Exterior Paint Options
Aurora Black Pearl Paint
1.6L GDI EX$395
1.6L GDI EX Touring$395
1.6L GDI LX$395
1.6L GDI SX$395
1.6L GDI SX Touring$395
Snow White Pearl Paint
1.6L GDI EX$395
1.6L GDI EX Touring$395
1.6L GDI LX$395
1.6L GDI SX$395
1.6L GDI SX Touring$395
Runway Red Paint
1.6L GDI EX$395
1.6L GDI EX Touring$395
1.6L GDI LX$395
1.6L GDI SX$395
1.6L GDI SX Touring$395
Other Options
Black C-Pillar Trim
1.6L GDI EX$195
1.6L GDI EX Touring$195
1.6L GDI LXNA
1.6L GDI SX$195
1.6L GDI SX Touring$195
Two-Level Luggage Board
1.6L GDI EX$60
1.6L GDI EX Touring$60
1.6L GDI LXNA
1.6L GDI SX$60
1.6L GDI SX Touring$60
Seat Options
Light Gray Interior Color Package
1.6L GDI EX$0
1.6L GDI EX Touring$0
1.6L GDI LXNA
1.6L GDI SX$0
1.6L GDI SX Touring$0
Port Installed Options
Rear Bumper Applique
1.6L GDI EX$75
1.6L GDI EX Touring$75
1.6L GDI LX$75
1.6L GDI SX$75
1.6L GDI SX Touring$75
Cargo Mat
1.6L GDI EX$95
1.6L GDI EX Touring$95
1.6L GDI LX$95
1.6L GDI SX$95
1.6L GDI SX Touring$95
Cargo Mat, Two-Level
1.6L GDI EX$95
1.6L GDI EX Touring$95
1.6L GDI LXNA
1.6L GDI SX$95
1.6L GDI SX Touring$95
Cross Bars
1.6L GDI EX$390
1.6L GDI EX TouringNA
1.6L GDI LXNA
1.6L GDI SXNA
1.6L GDI SX TouringNA
Carpeted Floor Mats
1.6L GDI EX$175
1.6L GDI EX Touring$175
1.6L GDI LX$175
1.6L GDI SX$175
1.6L GDI SX Touring$175
Cargo Net
1.6L GDI EX$55
1.6L GDI EX Touring$55
1.6L GDI LX$55
1.6L GDI SX$55
1.6L GDI SX Touring$55
Cargo Tray
1.6L GDI EX$115
1.6L GDI EX Touring$115
1.6L GDI LX$115
1.6L GDI SX$115
1.6L GDI SX Touring$115
Cargo Tray, Two-Level
1.6L GDI EX$115
1.6L GDI EX Touring$115
1.6L GDI LXNA
1.6L GDI SX$115
1.6L GDI SX Touring$115
Electrochromic Mirror with Homelink (Wired)
1.6L GDI EX$350
1.6L GDI EX Touring$350
1.6L GDI LX$350
1.6L GDI SXNA
1.6L GDI SX TouringNA
Interior Light Kit
1.6L GDI EX$325
1.6L GDI EX Touring$325
1.6L GDI LX$325
1.6L GDI SX$325
1.6L GDI SX Touring$325
Mud Guards
1.6L GDI EX$125
1.6L GDI EX Touring$125
1.6L GDI LX$125
1.6L GDI SX$125
1.6L GDI SX Touring$125
Wheel Locks
1.6L GDI EX$65
1.6L GDI EX Touring$65
1.6L GDI LX$65
1.6L GDI SX$65
1.6L GDI SX Touring$65
Cargo Cover
1.6L GDI EX$120
1.6L GDI EX Touring$120
1.6L GDI LX$120
1.6L GDI SX$120
1.6L GDI SX Touring$120
Electrochromic Mirror with Homelink (PnP)
1.6L GDI EXNA
1.6L GDI EX TouringNA
1.6L GDI LXNA
1.6L GDI SX$350
1.6L GDI SX Touring$350
Specifications
Base Price
1.6L GDI EX$29,190
1.6L GDI EX Touring$31,490
1.6L GDI LX$26,590
1.6L GDI SX$32,590
1.6L GDI SX Touring$34,890
Drive
1.6L GDI EXFWD
1.6L GDI EX TouringFWD
1.6L GDI LXFWD
1.6L GDI SXFWD
1.6L GDI SX TouringFWD
Bodystyle
1.6L GDI EXSUV
1.6L GDI EX TouringSUV
1.6L GDI LXSUV
1.6L GDI SXSUV
1.6L GDI SX TouringSUV
Doors
1.6L GDI EX4
1.6L GDI EX Touring4
1.6L GDI LX4
1.6L GDI SX4
1.6L GDI SX Touring4
Height
1.6L GDI EX60.8
1.6L GDI EX Touring60.8
1.6L GDI LX60.8
1.6L GDI SX60.8
1.6L GDI SX Touring60.8
Length
1.6L GDI EX174
1.6L GDI EX Touring174
1.6L GDI LX174
1.6L GDI SX174
1.6L GDI SX Touring174
Wheelbase
1.6L GDI EX107.1
1.6L GDI EX Touring107.1
1.6L GDI LX107.1
1.6L GDI SX107.1
1.6L GDI SX Touring107.1
Width
1.6L GDI EX71.8
1.6L GDI EX Touring71.8
1.6L GDI LX71.8
1.6L GDI SX71.8
1.6L GDI SX Touring71.8
Cargo Volume
1.6L GDI EX22.8
1.6L GDI EX Touring22.8
1.6L GDI LX22.8
1.6L GDI SX22.8
1.6L GDI SX Touring22.8
Seating Capacity
1.6L GDI EX5
1.6L GDI EX Touring5
1.6L GDI LX5
1.6L GDI SX5
1.6L GDI SX Touring5
Front Head Room
1.6L GDI EX40.5
1.6L GDI EX Touring40.5
1.6L GDI LX40.5
1.6L GDI SX40.5
1.6L GDI SX Touring40.5
Center Head Room
1.6L GDI EXNA
1.6L GDI EX TouringNA
1.6L GDI LXNA
1.6L GDI SXNA
1.6L GDI SX TouringNA
Front Leg Room
1.6L GDI EX41.5
1.6L GDI EX Touring41.5
1.6L GDI LX41.5
1.6L GDI SX41.5
1.6L GDI SX Touring41.5
Center Leg Room
1.6L GDI EXNA
1.6L GDI EX TouringNA
1.6L GDI LXNA
1.6L GDI SXNA
1.6L GDI SX TouringNA
Front Shoulder Room
1.6L GDI EX56.2
1.6L GDI EX Touring56.2
1.6L GDI LX56.2
1.6L GDI SX56.2
1.6L GDI SX Touring56.2
Center Shoulder Room
1.6L GDI EXNA
1.6L GDI EX TouringNA
1.6L GDI LXNA
1.6L GDI SXNA
1.6L GDI SX TouringNA
Interior Volume
1.6L GDI EX82.3
1.6L GDI EX Touring82.3
1.6L GDI LX82.3
1.6L GDI SX82.3
1.6L GDI SX Touring82.3
Fuel Tank Capacity
1.6L GDI EX11.1
1.6L GDI EX Touring11.1
1.6L GDI LX11.1
1.6L GDI SX11.1
1.6L GDI SX Touring11.1
Engine Size
1.6L GDI EX1.6
1.6L GDI EX Touring1.6
1.6L GDI LX1.6
1.6L GDI SX1.6
1.6L GDI SX Touring1.6
Engine Type
1.6L GDI EXGas/Electric
1.6L GDI EX TouringGas/Electric
1.6L GDI LXGas/Electric
1.6L GDI SXGas/Electric
1.6L GDI SX TouringGas/Electric
Cylinders
1.6L GDI EX4
1.6L GDI EX Touring4
1.6L GDI LX4
1.6L GDI SX4
1.6L GDI SX Touring4
Camshaft
1.6L GDI EXDOHC
1.6L GDI EX TouringDOHC
1.6L GDI LXDOHC
1.6L GDI SXDOHC
1.6L GDI SX TouringDOHC
Compression Ratio
1.6L GDI EX14.0:1
1.6L GDI EX Touring14.0:1
1.6L GDI LX14.0:1
1.6L GDI SX14.0:1
1.6L GDI SX Touring14.0:1
Horsepower
1.6L GDI EX139
1.6L GDI EX Touring139
1.6L GDI LX139
1.6L GDI SX139
1.6L GDI SX Touring139
Torque
1.6L GDI EX195
1.6L GDI EX Touring195
1.6L GDI LX195
1.6L GDI SX195
1.6L GDI SX Touring195
Fuel Type
1.6L GDI EXUnleaded
1.6L GDI EX TouringUnleaded
1.6L GDI LXUnleaded
1.6L GDI SXUnleaded
1.6L GDI SX TouringUnleaded
MPG City
1.6L GDI EX53
1.6L GDI EX Touring53
1.6L GDI LX53
1.6L GDI SX53
1.6L GDI SX Touring53
MPG Highway
1.6L GDI EX54
1.6L GDI EX Touring45
1.6L GDI LX54
1.6L GDI SX54
1.6L GDI SX Touring45
Towing
1.6L GDI EXNA
1.6L GDI EX TouringNA
1.6L GDI LXNA
1.6L GDI SXNA
1.6L GDI SX TouringNA
GVWR (Gross Vehicle Weight Rating)
1.6L GDI EX4210
1.6L GDI EX Touring4210
1.6L GDI LX4210
1.6L GDI SX4210
1.6L GDI SX Touring4210
Payload
1.6L GDI EXNA
1.6L GDI EX TouringNA
1.6L GDI LXNA
1.6L GDI SXNA
1.6L GDI SX TouringNA
Curb Weight
1.6L GDI EX3071
1.6L GDI EX Touring3071
1.6L GDI LX3071
1.6L GDI SX3071
1.6L GDI SX Touring3071
Transmission
1.6L GDI EXAutomatic
1.6L GDI EX TouringAutomatic
1.6L GDI LXAutomatic
1.6L GDI SXAutomatic
1.6L GDI SX TouringAutomatic

How to Calculate The Dealer Cost of a Kia Niro

Formula for Calculating Dealer Cost:

  • Example: Base Kia Niro invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)

Note: All Kia Niro MSRP, invoice and dealer cost dollar figures above are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.