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2019 Audi S4 Prices: MSRP vs Dealer Invoice vs True Dealer Cost

2019 Audi S4 Invoice Price Guide - Holdback - Dealer Cost - MSRP
Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Audi S4 price report below does not include rebates or incentives. View Audi Rebates and Incentives.
2019 S4 - Trim: 3.0 Premium quattro w/ AWD. Powered by a 3.0L V-6. Uses Premium FueL. Transmission: Auto w/8-Spd. Horsepower: 349 @ 5400 RPM. Torque: 369 @ 1370 RPM
MSRP
$50,200
Invoice Price
$47,188
Destination Fee
$995
Holdback
$0
Dealer Cost
$48,183
Find the Best Price
2019 S4 - Trim: 3.0 Premium Plus quattro w/ AWD. Powered by a 3.0L V-6. Uses Premium FueL. Transmission: Auto w/8-Spd. Horsepower: 349 @ 5400 RPM. Torque: 369 @ 1370 RPM
MSRP
$50,200
Invoice Price
$47,188
Destination Fee
$995
Holdback
$0
Dealer Cost
$48,183
Find the Best Price
2019 S4 - Trim: 3.0 Prestige quattro w/ AWD. Powered by a 3.0L V-6. Uses Premium FueL. Transmission: Auto w/8-Spd. Horsepower: 349 @ 5400 RPM. Torque: 369 @ 1370 RPM
MSRP
$50,200
Invoice Price
$47,188
Destination Fee
$995
Holdback
$0
Dealer Cost
$48,183
Find the Best Price
Price Tip:
To avoid overpaying on a new Audi S4, price shop online first. Get up front prices before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Audi S4 Overview:

Consumers in the market for a stylish vehicle that gets high marks for both performance and convenience should consider the 2019 Audi S4. It comes with all-wheel-drive as a standard feature and has a sports-tuned suspension for driving fun. With three trim levels to choose from, there is an Audi S4 that will meet the needs of a wide variety of buyers.

What's New for 2019?

There was a major redesign for the S4 last year so not many changes were made for 2019. That being said, there is a brand new entry-level trim, called the Premium. This slightly less expensive version of the S4 will allow it to fit into the budget of more consumers. Although it is the entry-level trim, it is still an Audi and equipped with many high-quality features. This version rides on 18-inch wheels, has 3-zone automatic climate control, heated front seats, ambient LED interior lighting package, and much more.

A Spectacular Powertrain

There is one standard engine across the line when it comes to the 2019 Audi S4. It is a very impressive, very powerful 354-hp turbocharged 3.0-liter V-6. This works with the standard 8-speed automatic transmission to power the Quattro all-wheel-drive. Drivers will appreciate the seamless switching between gears and responsiveness of this setup. While some consumers may be disappointed by the lack of a manual option, most will find this vehicle incredibly entertaining to drive. The new S4 is capable of going from 0 to 60 in just 4.3 seconds.

Luxurious and High Tech Cabin

Audi is considered a high-quality vehicle manufacturer and the interior of the new S2 lives up to this reputation. Drivers will enjoy the standard massage feature on the front seats as well as the flat-bottom steering wheel. As a sportier version of the A4, the S4 has a racy feel to the interior.

There are many standard high-tech features in the 2019 Audi S4. Apple CarPlay and Android Auto are both included for smartphone integration. The standard infotainment screen is 7-inches and an 8.4-inch screen is optional. This infotainment system is very user-friendly and can be controlled by a rotary knob.

Responsive and Fun Handling

The new Audi S4 is a driver's dream. Whether cruising along in Drive or selecting the Sport mode, this vehicle is responsive and highly adjustable. Thanks to its standard all-wheel-drive and adjustable driving modes, the S4 can handle most road and weather conditions. The steering is very responsive and communicates with the tires well. There is more than adequate steering feedback, allowing drivers to feel in control at all times. If a driver needs to make an emergency stop, this vehicle can make a complete stop from 60 MPH in just 105 feet.

A Recognizable and Stylish Exterior  

Audi is known for its sophisticated styling and the new S4 is no exception. The entry-level Premium trim comes with LED headlights and taillights, integrated LED turn signal indicators on the side mirrors, and quad exhaust outlets. The Singleframe grille and the 5 double-spoke star pattern on the wheels help give the Audi S4 its sporty identity. Consumers who go with the Premium Plus or Prestige trims will also enjoy LED fog lamps.

Cutting Edge Safety Features

Audi is a leader in the field when it comes to new active safety features. The Audi Pre Sense City package includes a brake assist feature and a windshield-mounted camera. This camera is constantly scanning its surroundings in order to spot and prevent potential collisions. The system is designed to warn drivers and then use its brake assist program. It works up to 52 MPH, which is where the "city" part of its name comes into play. This works well with the Pre Sense Basic package, which is designed to close windows, tighten seatbelts, and activate hazard lights in the event that a collision does happen.

Three Well-Equipped Trim Levels

Each and every version of the new 2019 Audi S4 comes well-equipped. While the base level is a fine choice, consumers looking for more features will want to consider the upper trims as well.

  • Premium: The first trim level of the 2019 Audi S4 features full LED lights with daytime running lights. Both front seats are 12-way power adjustable and include power lumbar support as well as massage. This trim comes with Audi Pre-Sense City and Audi Pre-Sense Basic safety packages.
  • Premium Plus: This trim adds a virtual cockpit. Other high-tech features include MMI navigation, keyless start, and a hands-free trunk release. This trim also adds the Audi phone box which is both a wireless charger and a signal booster. Audi Side Assist and Audi Pre Sense Rear are included on the Premium Plus trim and up.
  • Prestige: The top-of-the-line Prestige trim of the 2019 Audi S4 adds a heads-up display, top view camera system, and a very impressive Bang & Olufsen® sound system with 3D sound. As for safety, this trim adds Active Lane Change Assist.

Drivers in the market for a high-quality vehicle with many benefits and very few drawbacks will want to check out the new 2019 Audi S4.

How to Calculate The Dealer Cost of an Audi S4:

Formula for Calculating Dealer Cost:

  • Example: Base Audi S4 invoice price + the dealer Invoice price of options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here.)

Note: All Audi S4 Prices above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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