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2019 Audi S5 Prices: MSRP vs Dealer Invoice vs True Dealer Cost

2019 Audi S5 Invoice Price Guide - Holdback - Dealer Cost - MSRP
Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Audi S5 pricing report below does not include rebates or incentives. View Audi Rebates and Incentives.
2018 S5 Coupe - Trim: 3.0 Premium Plus (TFSI) in AWD. Powered by a 3.0 Liter Turbo V-6 (Premium Gas) w/8 speed Automatic
MSRP
$54,600
Invoice Price
$50,778
Destination Fee
$975
Holdback
$0
Dealer Cost
$51,753
Find the Best Price
2018 S5 Coupe - Trim: 3.0 Prestige (TFSI) in AWD. Powered by a 3.0 Liter Turbo V-6 (Premium Gas) w/8 speed Automatic
MSRP
$54,600
Invoice Price
$50,778
Destination Fee
$975
Holdback
$0
Dealer Cost
$51,753
Find the Best Price
2019 S5 Cabriolet - Trim: 3.0 Premium Plus w/ AWD. Powered by a 3.0L V-6. Uses Premium FueL. Transmission: Auto w/8-Spd. Horsepower: 349 @ 5400 RPM. Torque: 369 @ 1370 RPM
MSRP
$65,100
Invoice Price
$61,196
Destination Fee
$995
Holdback
$0
Dealer Cost
$62,191
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2019 S5 Cabriolet - Trim: 3.0 Prestige w/ AWD. Powered by a 3.0L V-6. Uses Premium FueL. Transmission: Auto w/8-Spd. Horsepower: 349 @ 5400 RPM. Torque: 369 @ 1370 RPM
MSRP
$65,100
Invoice Price
$61,196
Destination Fee
$995
Holdback
$0
Dealer Cost
$62,191
Find the Best Price
2019 S5 Coupe - Trim: 3.0 Premium w/ AWD. Powered by a 3.0L V-6. Uses Premium FueL. Transmission: Auto w/8-Spd. Horsepower: 349 @ 5400 RPM. Torque: 369 @ 1370 RPM
MSRP
$52,400
Invoice Price
$49,256
Destination Fee
$995
Holdback
$0
Dealer Cost
$50,251
Find the Best Price
2019 S5 Coupe - Trim: 3.0 Premium Plus w/ AWD. Powered by a 3.0L V-6. Uses Premium FueL. Transmission: Auto w/8-Spd. Horsepower: 349 @ 5400 RPM. Torque: 369 @ 1370 RPM
MSRP
$52,400
Invoice Price
$49,256
Destination Fee
$995
Holdback
$0
Dealer Cost
$50,251
Find the Best Price
2019 S5 Coupe - Trim: 3.0 Prestige w/ AWD. Powered by a 3.0L V-6. Uses Premium FueL. Transmission: Auto w/8-Spd. Horsepower: 349 @ 5400 RPM. Torque: 369 @ 1370 RPM
MSRP
$52,400
Invoice Price
$49,256
Destination Fee
$995
Holdback
$0
Dealer Cost
$50,251
Find the Best Price
2019 S5 Sportback - Trim: 3.0 Premium w/ AWD. Powered by a 3.0L V-6. Uses Premium FueL. Transmission: Auto w/8-Spd. Horsepower: 349 @ 5400 RPM. Torque: 369 @ 1370 RPM
MSRP
$52,400
Invoice Price
$49,256
Destination Fee
$995
Holdback
$0
Dealer Cost
$50,251
Find the Best Price
2019 S5 Sportback - Trim: 3.0 Premium Plus w/ AWD. Powered by a 3.0L V-6. Uses Premium FueL. Transmission: Auto w/8-Spd. Horsepower: 349 @ 5400 RPM. Torque: 369 @ 1370 RPM
MSRP
$52,400
Invoice Price
$49,256
Destination Fee
$995
Holdback
$0
Dealer Cost
$50,251
Find the Best Price
2019 S5 Sportback - Trim: 3.0 Prestige w/ AWD. Powered by a 3.0L V-6. Uses Premium FueL. Transmission: Auto w/8-Spd. Horsepower: 349 @ 5400 RPM. Torque: 369 @ 1370 RPM
MSRP
$52,400
Invoice Price
$49,256
Destination Fee
$995
Holdback
$0
Dealer Cost
$50,251
Find the Best Price
Price Tip:
To avoid overpaying on a new Audi S5, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Audi Price Guides:
Audi S5 Overview:

The German auto companies are currently dominating the sport coupe market, and the Audi S5 is a good example of why consumers are gravitating toward their offerings. The 2019 Audi S5 bears new styling from the complete redesign efforts of the 2018 model. The S5 sits in the midrange between the affordable A5 and the sportier Audi RS 5 as a stylish vehicle with a comfortable ride and strong performance.

What’s New for 2019?

This year, the 2019 Audi S5 comes with an additional trim level, and there are some new additions and changes to features. The engine performance looks different this year because of a change in the reporting procedure, but despite the 5-horsepower drop on paper, the engine and its performance are unchanged.

Performance and Handling

All the Audi S5 variants are powered by a 3.0L turbocharged V6 with 349 horsepower at 5,400 rpm. The car produces 369 lb.-ft. of torque, and it punches forward from 0 to 60 mph in 4.4 seconds.

Despite a brief hesitation when depressing the accelerator, the car speeds up smoothly, and shifting can barely be felt. Due to the smoothness of the acceleration, the actual speed can be deceptive. The rider needs to stay somewhat cognizant to avoid speeding.

The brake pedal is appropriately firm for the amount of performance that the car exhibits. Braking remains solid after going through taxing situations, and it provides smooth deceleration in most situations.

The S5 provides different driving modes for various conditions and circumstances. In the comfort mode, the steering feels easier and lighter. In the Dynamic mode, the driver gets a more solid sense of control on winding roads. The sense of tire grip on the road is subtle during intense driving situations.

The Audi handles sharp turns remarkably well for a car of its size and class. This is due in large part to the finely tuned all-wheel-drive system that adjusts individual wheel performance to aid in handling and maintain balance through turns.

Interior and Ride Comfort

Despite the impressive performance of the S5, the comfort level is exemplary. When the car is changed to different driving modes, the suspension adapts to suit your tastes. The sport seats provide great support through corners and keep you comfortable on long trips. The seats also come with a massage feature and adjustable side bolsters to suit different body types.

The summer tires are quiet on most surfaces, and the engine sound is aggressive, which is fitting for a car with this level of performance. Wind noise is barely noticeable when riding on the highway. Even on hot days, the tri-zone climate control system is able to cool the interior rapidly, and it maintains a comfortable temperature without needing to be adjusted frequently.

The interior design of the 2019 Audi S5 is understated and modern, but it manages to look beautiful nonetheless. The cabin materials are of high quality, and the controls are arrayed in an effective way to allow distraction-free driving. The power driver's seat has many adjustment variables that allow drivers of all sizes to remain comfortable.

Despite the sporty design of the Audi's interior, it manages to be roomy and does not feel tight or confined. A camera is affixed on the top to aid in parking, and the mirrors give a good line of sight in all situations.

Technology Features

The 2019 Audi S5 is equipped with a virtual instrument panel with customizable menus and graphics that are easy to see in bright light or dark conditions. The optional audio system by Bang & Olufsen is ahead of most factory-installed systems in sound quality, providing clear, powerful audio.

The S5 has all the smartphone connectivity you would expect in a high-end sedan, and these features are controlled via dials rather than a touchscreen. The Audi comes standard with a forward collision warning system with blind-spot monitoring that is not disruptive to driving.

Trim Levels and Upgrades

The 2019 Audi S5 is offered in coupe, Cabriolet (convertible) and Sportback body styles with three trim levels.

2019 Audi S5 Premium

At the base trim level, the Audi includes summer performance tires wrapped around 18-inch wheels, a panoramic sunroof, various drive modes, climate control with three zones and leather seats. The upholstery is detailed with simulated suede. The front sport seats are heated and have power adjustment options.

The standard infotainment has a 7-inch screen, Smartphone apps, two USB ports, a multi-speaker audio system and Bluetooth connectivity. There are also collision warning features with automatic braking and Audi's proprietary Connect Care.

2019 Audi S5 Premium Plus

The next step up in trim level adds parking sensors, keyless entry, memory functions on the driver seat, Audi's navigation system, a larger infotainment screen and a wireless charging pad.

2019 Audi S5 Prestige

The top trim package includes a head-up display that projects gauge data on the windshield. Other upgrades include adaptive cruise control, automated parking technology, enhanced exterior camera views. The Prestige trim also comes with a premium Bang & Olufsen audio system that includes 19 speakers for incredibly immersive sound.

How to Calculate The Dealer Cost of an Audi S5:

Formula for Calculating Dealer Cost:

  • Example: Base Audi S5 invoice price + the dealer Invoice price of options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here.)

Note: All Audi S5 MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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