2018 Hyundai Sonata Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/ Holdback
MSRP Invoice Price Destination Fee Holdback Dealer Cost
Hyundai Sonata Prices - How Much is a Hyundai Sonata?
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What's New for the 2018 Hyundai Sonata?
First up, the notable exterior changes to the Sonata go above and beyond what you would usually expect to see in a midcycle refresh. The distinctive new look, designed specifically to appeal to American consumers, features a cascading grille, new wheel designs, chrome-trimmed windows, and new LED daytime running lights and tail lamps along with a completely redesigned rear end.
Inside, the hushed, comfortable cabin features a revamped center stack with redesigned controls that provide easier driver access and a sporty three-spoke steering wheel. New standard safety features have been added for 2018, making the Elantra the only midsize car to provide rear cross-traffic alert and blind spot monitoring systems across the lineup.
The Sonata's three engine options carry over from the 2017 model year. Drivers can select from a 185-horsepower 2.4-liter four-cylinder with a six-speed automatic transmission; the Eco model, which has a 178-hp turbo-four; and a larger turbo-four that gets 245 horses, paired with an eight-speed automatic transmission. You'll get an EPA-estimated 25/35 city/highway miles per gallon with the base engine and 28/37 with the Eco trim.
Updated suspension strives to maintain the Sonata's reputation for stable handling and a comfortable ride while providing a more dynamic driving experience.
Trims and Features
The 2018 Hyundai Sonata has seating for up to five and cargo space of more than 16 cubic feet, above average for a car of this size.
The SE trim is equipped with a 7-inch touchscreen infotainment system featuring Apple CarPlay and Android Auto, Bluetooth and USB connectivity, and the active driver assistance features described above along with lane-keep assist. The Eco trim has the same standard features with the upgraded engine. Jump up to the SEL to enjoy heated front seats, a power-adjustable driver's seat, and HD and satellite radio.
The Sport trim features unique styling cues, sport seats, and a power sunroof; it can also be upgraded with the 245-hp engine. The fully loaded Limited trim, which can also be equipped with the more powerful engine, is outfitted with leather upholstery, two-zone automatic climate control, and power adjustable, climate-controlled front seats.
The 2018 Hyundai Sonata has earned outstanding crash test ratings, including
a five-star overall safety rating from the National Highway and Traffic Safety Administration and Top Safety Pick+ designation from the Insurance Institute for Highway Safety. A slew of high-tech safety systems are available; in addition to those described above, you can opt for adaptive headlights, lane departure warning, lrear parking sensors, pedestrian detection, automatic emergency braking, and adaptive cruise control.
How to Calculate The Dealer Cost of a Hyundai Sonata
Formula for Calculating Dealer Cost:
- Example: Base Hyundai Sonata invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
- What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.
Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)
Note: All Hyundai Sonata MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.
A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.