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2018 Hyundai Tucson Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/ Holdback

Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Hyundai Tucson pricing report below does not include rebates or incentives. View Hyundai Rebates and Incentives.

Hyundai Tucson Prices - How Much is a Hyundai Tucson?

2018 Tucson - Trim: Limited in AWD. Powered by a 1.6 Liter Turbo I-4 w/7 speed Manual Auto-Shift
MSRP
$30,825
Invoice Price
$29,235
Destination Fee
$980
Holdback
$925
Dealer Cost
$29,290
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2018 Tucson - Trim: Limited in FWD. Powered by a 1.6 Liter Turbo I-4 w/7 speed Manual Auto-Shift
MSRP
$29,425
Invoice Price
$27,926
Destination Fee
$980
Holdback
$883
Dealer Cost
$28,023
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2018 Tucson - Trim: SE in AWD. Powered by a 2.0 Liter I-4 w/6 speed Automatic
MSRP
$23,950
Invoice Price
$23,047
Destination Fee
$980
Holdback
$719
Dealer Cost
$23,308
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2018 Tucson - Trim: SE in FWD. Powered by a 2.0 Liter I-4 w/6 speed Automatic
MSRP
$22,550
Invoice Price
$21,724
Destination Fee
$980
Holdback
$677
Dealer Cost
$22,027
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2018 Tucson - Trim: SEL in AWD. Powered by a 2.0 Liter I-4 w/6 speed Automatic
MSRP
$25,200
Invoice Price
$24,228
Destination Fee
$980
Holdback
$756
Dealer Cost
$24,452
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2018 Tucson - Trim: SEL in FWD. Powered by a 2.0 Liter I-4 w/6 speed Automatic
MSRP
$23,800
Invoice Price
$22,905
Destination Fee
$980
Holdback
$714
Dealer Cost
$23,171
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2018 Tucson - Trim: SEL Plus in AWD. Powered by a 2.0 Liter I-4 w/6 speed Automatic
MSRP
$28,100
Invoice Price
$26,969
Destination Fee
$980
Holdback
$843
Dealer Cost
$27,106
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2018 Tucson - Trim: SEL Plus in FWD. Powered by a 2.0 Liter I-4 w/6 speed Automatic
MSRP
$26,700
Invoice Price
$25,646
Destination Fee
$980
Holdback
$801
Dealer Cost
$25,825
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2018 Tucson - Trim: Value in AWD. Powered by a 1.6 Liter Turbo I-4 w/7 speed Manual Auto-Shift
MSRP
$27,950
Invoice Price
$26,687
Destination Fee
$980
Holdback
$839
Dealer Cost
$26,828
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2018 Tucson - Trim: Value in FWD. Powered by a 1.6 Liter Turbo I-4 w/7 speed Manual Auto-Shift
MSRP
$26,550
Invoice Price
$25,371
Destination Fee
$980
Holdback
$797
Dealer Cost
$25,554
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Price Tip:
To avoid overpaying on a new Hyundai Tucson, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Hyundai Price Guides:
2018 Hyundai Tucson Overview:
The 2018 Hyundai Tucson is consistently ranked as one of the best compact SUVs you can buy. Earning high marks even in the crowded crossover class, the Tucson impresses with its combination of unprecedented reliability, outstanding safety scores, and comfort and convenience features.

What's New for the 2018 Hyundai Tucson?

In addition to a slightly lower price for the new model year, the Tucson has upgraded their standard tech offerings in all trims but the base model from a basic five-inch screen to a seven-inch touchscreen that includes both Apple CarPlay and Android Auto functionality, allowing seamless smartphone integration and access to your favorite apps. The Eco and Sport trims of the Tucson have been discontinued for 2018.

Trims and Features

The 2018 Hyundai Tucson can seat up to five passengers and accommodate up to three child safety seats with the rear-seat LATCH system. Above-average cargo space for the crossover class includes almost 70 cubic feet total and 31 cubic feet when the rear seats are in use.

The base model of the Tucson, known as the SE, is equipped with a rearview camera, keyless entry, and a five-inch touchscreen infotainment system with Bluetooth and USB connectivity.

Step up to the SEL model for the upgraded new infotainment system described above along with heated front seats, a power-adjustable driver's seat, and satellite radio. Driver assistance tech in this trim includes rear cross-traffic alert, lane-keeping assistance, and blind-spot monitoring.

The SEL Plus trim adds two-zone automatic climate control, leather upholstery and a leather-trimmed steering wheel, proximity key, an even larger 8-inch touchscreen, and a premium Infinity sound system.

The Tucson Value trim is one of two to include an upgraded engine (described below). While it doesn't have leather upholstery or navigation, it does add a hands-free liftgate and panoramic sunroof.

With the Tucson Limited trim, you'll enjoy all the features from other trims plus the opportunity to add an exclusive package that includes heated rear seats, ventilated front seats, a panoramic sunroof, and automatic emergency braking.

Performance

Two engines are available in the 2018 Hyundai Tucson. The SE, SEL, and SEL Plus trims include a four-cylinder engine and six-speed automatic transmission combo that offers 164 horsepower and an EPA-estimated 22/30 city/highway miles per gallon. If you opt for the Value or Limited trim, experience the power of a 175-hp turbo-four with a seven-speed dual-clutch automatic. This engine improves fuel economy to 25/30 city/highway mpg. Choose from standard front-wheel or optional all-wheel drive systems. Reviewers praise the Tucson's strong, composed handling.

Safety and Reliability

Its outstanding crash test scores have earned the 2018 Tucson Top Safety Pick designation from the Insurance Institute on Highway Safety. In addition, the 2018 Hyundai Tucson has a higher predicted reliability rating from J.D. Power and Associates than almost any other compact SUV. Its five-year/60,000-mile limited warranty and a 10-year/100,000-mile powertrain limited warranty is also one of the most generous in the class.

How to Calculate The Dealer Cost of a Hyundai Tucson

Formula for Calculating Dealer Cost:

  • Example: Base Hyundai Tucson invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)

Note: All Hyundai Tucson MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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