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2021 Nissan Rogue Prices: MSRP, Factory Invoice vs True Dealer Cost - w/Holdback

2021 Nissan Rogue Invoice Price Guide - Holdback - Dealer Cost - MSRP
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Price terms Used:
MSRP | Invoice Price | Destination Fee | Holdback | Dealer Cost
2021 Rogue - Style: 2.5L I4 S - 4-Door Crossover w/FWD. Powered by a 2.5L, 4 Cylinder, Gas Engine w/ CVT Transmission.
MSRP
$25,850
Invoice Price
$24,472
Destination Fee
$1,150
Holdback
$489
Dealer Cost
$25,133
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2021 Rogue - Style: 2.5L I4 S - 4-Door Crossover w/AWD. Powered by a 2.5L, 4 Cylinder, Gas Engine w/ CVT Transmission.
MSRP
$27,250
Invoice Price
$25,794
Destination Fee
$1,150
Holdback
$516
Dealer Cost
$26,428
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2021 Rogue - Style: 2.5L I4 SV - 4-Door Crossover w/FWD. Powered by a 2.5L, 4 Cylinder, Gas Engine w/ CVT Transmission.
MSRP
$27,540
Invoice Price
$26,067
Destination Fee
$1,150
Holdback
$521
Dealer Cost
$26,696
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2021 Rogue - Style: 2.5L I4 SV - 4-Door Crossover w/AWD. Powered by a 2.5L, 4 Cylinder, Gas Engine w/ CVT Transmission.
MSRP
$28,940
Invoice Price
$27,390
Destination Fee
$1,150
Holdback
$548
Dealer Cost
$27,992
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2021 Rogue - Style: 2.5L I4 SL - 4-Door Crossover w/FWD. Powered by a 2.5L, 4 Cylinder, Gas Engine w/ CVT Transmission.
MSRP
$32,200
Invoice Price
$30,470
Destination Fee
$1,150
Holdback
$609
Dealer Cost
$31,011
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2021 Rogue - Style: 2.5L I4 SL - 4-Door Crossover w/AWD. Powered by a 2.5L, 4 Cylinder, Gas Engine w/ CVT Transmission.
MSRP
$33,600
Invoice Price
$31,793
Destination Fee
$1,150
Holdback
$636
Dealer Cost
$32,307
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2021 Rogue - Style: 2.5L I4 Platinum - 4-Door Crossover w/FWD. Powered by a 2.5L, 4 Cylinder, Gas Engine w/ CVT Transmission.
MSRP
$35,630
Invoice Price
$33,710
Destination Fee
$1,150
Holdback
$674
Dealer Cost
$34,186
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2021 Rogue - Style: 2.5L I4 Platinum - 4-Door Crossover w/AWD. Powered by a 2.5L, 4 Cylinder, Gas Engine w/ CVT Transmission.
MSRP
$37,030
Invoice Price
$35,032
Destination Fee
$1,150
Holdback
$701
Dealer Cost
$35,481
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Price Tip:
To avoid overpaying on a new Nissan Rogue, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services; Car Clearance Deals,   NADAguides,   Motortrend &   CarsDirect
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Nissan Price Guides:
Nissan Rogue Overview:

Fully redesigned for 2021, the Nissan Rogue is a more intriguing option than ever before. This two-row SUV is one of the more popular vehicles in the Nissan family. The new model maintains the things that have made the Rogue so popular in years past and also improves in some areas that needed it. Anyone shopping for a new SUV will want to put the 2021 Nissan Rogue near the top of their list.

What's New for 2021?

The 2021 Rogue has a brand-new platform and sees improvements in key areas such as the suspension and steering. Drivers also get 11 more horsepower to work with. As far as style goes, the boxier shape gives the Rogue more presence. Inside, a variety of features are available that were not in years past. Highlights include wireless device charging, a fully digital instrument cluster, wireless Apple CarPlay, and tri-zone automatic climate control.

Performance Stats

There is only one engine available for the 2021 Rogue. The 2.5L four-cylinder has the ability to make 181-horsepower and 181 lb-ft of torque. While these numbers may not be thrilling, they are more than enough to move this SUV around. The engine pairs with a continuously variable transmission, which helps it provide excellent fuel economy numbers. Front-wheel drive is standard across the board but buyers can also get an all-wheel-drive model of the Rogue.

Fuel Economy

Fuel efficiency is an area where the 2021 Rogue shines. Drivers who are satisfied with front-wheel drive will see up to 27mpg in the city and 35mpg on the highway. Opting for an all-wheel-drive instead barely drops these numbers, giving drivers up to 26mpg city and 33mpg highway. Either way, these are excellent numbers for this vehicle class and represent a major selling point for the Rogue in 2021.

Technology

Utilizing both physical buttons and touch controls, the Nissan infotainment system is easy to learn and use. Coming standard for the 2021 Rogue is an 8-inch touchscreen along with Apple CarPlay and Android Auto. The four-speaker audio system grants driver access to satellite radio as well.

With the exception of the entry-level S, all models of the 2021 Rogue come with a Wi-Fi hotspot. Going with one of these higher trims also means getting two USB ports in the back along with two more speakers for the sound system. It comes as no surprise that the Platinum trim has even more tech, coming with a 9-inch touchscreen, 10-speaker audio system, and wireless device charging. This is also the trim where wireless Apple CarPlay is found.

Safety

The 2021 Nissan Rogue has not been officially tested by the NHTSA or IIHS. Since the vehicle is completely redesigned, predictions cannot be made based on scores from previous years. That said, the Rogue comes with plenty of high-tech features aimed at protecting its occupants. Not only are staples like blind-spot monitoring and forward-collision warning standard, but newer features like pedestrian and cyclist detection are as well.

Automatic high beams, driver attention monitoring, and rear parking sensors all made the Rogue's standard equipment list for 2021 as well. Drivers who go with any trim higher than the S will also get a surround-view camera system, lane-keep assist, and adaptive cruise control. The Platinum trim level goes even further once again, adding traffic sign recognition, a head-up display, and Nissan's navigation-linked ProPilot Assist.

Interior Space & Comfort

The comfort of the 2021 Rogue's cabin is hard to beat, especially for non-luxury SUVs. Supportive and spacious seats are found in both rows. The rear seats even recline for added comfort. Plenty of soft-touch materials and modern design touches can be found throughout the interior of the Rogue.

Cargo space is yet another area that this SUV shines. The maximum capacity of this compact Rogue is 74.1 cubic feet. With the backseat up, the S and SV trims provide 31.6 cubic feet. Both the SL and Platinum trims come with a configurable cargo floor that gives them 36.5 cubic feet to work with instead. A wide cargo opening allows for gear to easily be loaded, as does the available hands-free power liftgate.

Interior Features

Coming standard in the S trim is cloth upholstery and manually-adjustable front seats. The luxury level raises quickly as buyers look higher on the trim ladder, however, with the SV adding dual-zone automatic climate control and power-adjustment for the driver's seat. Both the SL and Platinum models have tri-zone automatic climate control for even more temperature customization.

Heated front seats make an appearance at the SL level. For heated rear seats as well, drivers need to go with the Platinum trim. This is also where genuine leather upholstery and a heated steering wheel are found.

The 2021 Nissan Rogue really raises the bar when it comes to what a compact SUV can do. Those in the market for their next vehicle will not regret taking the time to test drive this one.

How to Calculate The Dealer Cost of a Nissan Rogue

Formula for Calculating Dealer Cost:

  • Example: Base Nissan Rogue invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)

Note: All Nissan Rogue MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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