2023 Nissan Titan XD Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/Holdback

2023 Nissan Titan XD Invoice Price Guide - Holdback - Dealer Cost - MSRP

The Nissan Titan Price Guide Below Includes:

The Nissan Titan pricing below shows the MSRP, invoice price and true dealer cost. The true dealer cost is calculated by the following formula - Invoice Price + Destination Fee – Holdback = Dealer Cost.
Holdback is a hidden manufacturer markup on most vehicles. It is calculated as a percentage of MSRP or Invoice. You can view how dealer holdback is calculated here.

Price terms Used in this Guide:
MSRP | Invoice Price | Destination Fee | Holdback | Dealer Cost

2023 Titan XD - Trim: S 4-Door Pickup. Powertrain: 4WD, 5.6L, 8 CYL, Gas Powered, Automatic

MSRP

$47,340

Invoice Price

$45,443

Destination Fee

$1,795

Holdback

$909

Dealer Cost

$46,329

2023 Titan XD - Trim: SV 4-Door Pickup. Powertrain: 4WD, 5.6L, 8 CYL, Gas Powered, Automatic

MSRP

$51,160

Invoice Price

$48,040

Destination Fee

$1,795

Holdback

$961

Dealer Cost

$48,874

2023 Titan XD - Trim: PRO-4X 4-Door Pickup. Powertrain: 4WD, 5.6L, 8 CYL, Gas Powered, Automatic

MSRP

$57,120

Invoice Price

$53,622

Destination Fee

$1,795

Holdback

$1,072

Dealer Cost

$54,345

2023 Titan XD - Trim: Platinum Reserve 4-Door Pickup. Powertrain: 4WD, 5.6L, 8 CYL, Gas Powered, Automatic

MSRP

$65,070

Invoice Price

$61,067

Destination Fee

$1,795

Holdback

$1,221

Dealer Cost

$61,641

Price Tip:
To find the best possible price on a new Nissan Titan, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services; Car Clearance Deals, Edmunds, NADAguides, Motortrend & CarsDirect

These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.

Package Options
PRO-4X Convenience Package [CN2]
PRO-4X	$3,390
Platinum Reserve	NA
S	NA
SV	NA
Premium Package [PRM]
PRO-4X	$2,740
Platinum Reserve	NA
S	NA
SV	NA
Moonroof Package [MRF]
PRO-4X	NA
Platinum Reserve	$1,490
S	NA
SV	NA
Platinum Utility Package [PLA]
PRO-4X	NA
Platinum Reserve	$1,390
S	NA
SV	NA
HD Front GAWR Package [HEA]
PRO-4X	NA
Platinum Reserve	NA
S	$150
SV	$150
SV Utility Package [UTL]
PRO-4X	NA
Platinum Reserve	NA
S	NA
SV	$1,600
SV Convenience Package [CN1]
PRO-4X	NA
Platinum Reserve	NA
S	NA
SV	$2,790

Exterior Paint Options
Premium Paint [-E10]
PRO-4X	$395
Platinum Reserve	$395
S	NA
SV	NA
Monotone Paint [-PAINT]
PRO-4X	NA
Platinum Reserve	$0
S	NA
SV	NA

VPC-Installed Accessories
PRO-4X Utility Plus [UT3]
PRO-4X	$700
Platinum Reserve	NA
S	NA
SV	NA
PRO-4X Mud Flaps [SG3]
PRO-4X	$320
Platinum Reserve	NA
S	NA
SV	NA
PRO-4X Rugged Step Boards [BR3]
PRO-4X	$1,050
Platinum Reserve	NA
S	NA
SV	NA
Rear Seat Entertainment [EN2]
PRO-4X	$1,990
Platinum Reserve	NA
S	NA
SV	$1,990
Rear Seat Entertainment [EN3]
PRO-4X	$1,990
Platinum Reserve	NA
S	NA
SV	NA
Off-Road Protection Package [PR4]
PRO-4X	$790
Platinum Reserve	NA
S	NA
SV	NA
USB Charge Cables [USB]
PRO-4X	$90
Platinum Reserve	$90
S	NA
SV	$90
Illuminated Kick Plate - PRO-4X [IK3]
PRO-4X	$350
Platinum Reserve	NA
S	NA
SV	NA
Sport Bar [SP2]
PRO-4X	$990
Platinum Reserve	NA
S	NA
SV	$990
Nissan Tailgate Audio by Kicker with Utili-Track Bracket [AU5]
PRO-4X	$555
Platinum Reserve	$555
S	NA
SV	NA
Electronic Tailgate Lock Deletion [-Z92]
PRO-4X	-$160
Platinum Reserve	-$160
S	NA
SV	-$160
Platinum Reserve Mud Flaps [SG4]
PRO-4X	NA
Platinum Reserve	$320
S	NA
SV	NA
Rear Seat Entertainment [EN4]
PRO-4X	NA
Platinum Reserve	$1,990
S	NA
SV	NA
Off-Road Protection Package [PR3]
PRO-4X	NA
Platinum Reserve	$535
S	NA
SV	NA
Illuminated Kick Plate - Platinum [IK4]
PRO-4X	NA
Platinum Reserve	$350
S	NA
SV	NA
Splash Guards [SG2]
PRO-4X	NA
Platinum Reserve	NA
S	$245
SV	$245
Loop Side Steps [BR2]
PRO-4X	NA
Platinum Reserve	NA
S	$690
SV	$690
Floor Mats-All Season [FL2]
PRO-4X	NA
Platinum Reserve	NA
S	$190
SV	NA
SV Utility Plus [UT2]
PRO-4X	NA
Platinum Reserve	NA
S	NA
SV	$700
Floor Mats-Carpet [FL3]
PRO-4X	NA
Platinum Reserve	NA
S	NA
SV	$215
Floor Mats-Carpet [FL4]
PRO-4X	NA
Platinum Reserve	NA
S	NA
SV	$215
Illuminated Kick Plate - Titan [IK2]
PRO-4X	NA
Platinum Reserve	NA
S	NA
SV	$350
Sport Bar without Utili-Track [SP3]
PRO-4X	NA
Platinum Reserve	NA
S	NA
SV	$990
Nissan Tailgate Audio by Kicker with Utili-Track Bracket [AU4]
PRO-4X	NA
Platinum Reserve	NA
S	NA
SV	$555

Specifications
Base Price
PRO-4X	$57,120
Platinum Reserve	$65,070
S	$47,340
SV	$51,160
Drive
PRO-4X	4WD
Platinum Reserve	4WD
S	4WD
SV	4WD
Bodystyle
PRO-4X	Pickup
Platinum Reserve	Pickup
S	Pickup
SV	Pickup
Doors
PRO-4X	4
Platinum Reserve	4
S	4
SV	4
Height
PRO-4X	78.4
Platinum Reserve	78.9
S	78
SV	78
Length
PRO-4X	244.4
Platinum Reserve	244.4
S	243.4
SV	243.4
Wheelbase
PRO-4X	151.6
Platinum Reserve	151.6
S	151.6
SV	151.6
Width
PRO-4X	80.7
Platinum Reserve	80.7
S	79.5
SV	79.5
Cargo Volume
PRO-4X	NA
Platinum Reserve	NA
S	NA
SV	NA
Seating Capacity
PRO-4X	6
Platinum Reserve	6
S	6
SV	6
Front Head Room
PRO-4X	41
Platinum Reserve	41
S	41
SV	41
Center Head Room
PRO-4X	NA
Platinum Reserve	NA
S	NA
SV	NA
Front Leg Room
PRO-4X	41.8
Platinum Reserve	41.8
S	41.8
SV	41.8
Center Leg Room
PRO-4X	NA
Platinum Reserve	NA
S	NA
SV	NA
Front Shoulder Room
PRO-4X	63.3
Platinum Reserve	63.3
S	63.3
SV	63.3
Center Shoulder Room
PRO-4X	NA
Platinum Reserve	NA
S	NA
SV	NA
Interior Volume
PRO-4X	119.7
Platinum Reserve	119.7
S	119.7
SV	119.7
Fuel Tank Capacity
PRO-4X	26
Platinum Reserve	26
S	26
SV	26
Engine Type
PRO-4X	Gas
Platinum Reserve	Gas
S	Gas
SV	Gas
Engine Size
PRO-4X	5.6
Platinum Reserve	5.6
S	5.6
SV	5.6
Cylinders
PRO-4X	8
Platinum Reserve	8
S	8
SV	8
Camshaft
PRO-4X	DOHC
Platinum Reserve	DOHC
S	DOHC
SV	DOHC
Compression Ratio
PRO-4X	NA
Platinum Reserve	NA
S	NA
SV	NA
Horsepower
PRO-4X	400
Platinum Reserve	400
S	400
SV	400
Torque
PRO-4X	413
Platinum Reserve	413
S	413
SV	413
Fuel Type
PRO-4X	Unleaded
Platinum Reserve	Unleaded
S	Unleaded
SV	Unleaded
MPG City
PRO-4X	NA
Platinum Reserve	NA
S	NA
SV	NA
MPG Highway
PRO-4X	NA
Platinum Reserve	NA
S	NA
SV	NA
Towing
PRO-4X	10795
Platinum Reserve	9700
S	10898
SV	10774
GVWR (Gross Vehicle Weight Rating)
PRO-4X	8730
Platinum Reserve	8650
S	8800
SV	8750
Payload
PRO-4X	2233
Platinum Reserve	1858
S	2406
SV	2232
Curb Weight
PRO-4X	6497
Platinum Reserve	6792
S	6394
SV	6518
Transmission
PRO-4X	Automatic
Platinum Reserve	Automatic
S	Automatic
SV	Automatic

How to Calculate The Dealer Cost of a Nissan Titan

Formula for Calculating Dealer Cost:

Example: Base Nissan Titan invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)

Note: All Nissan Titan MSRP, invoice and dealer cost dollar figures above are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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