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2018 Nissan Frontier Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/ Holdback

Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Nissan Frontier pricing report below does not include rebates or incentives. View Nissan Rebates and Incentives.

Nissan Frontier Prices - How Much is a Nissan Frontier?

2018 Frontier - Trim: 4WD Crew Cab S Auto. Powered by a 5-Speed Automatic 4.0L V6 Powered by a 5-Speed Automatic 4.0L V6. Horsepower: 261 @ 5600 RPM. Torque: 281 @ 4000 RPM
MSRP
$29,090
Invoice Price
$27,774
Destination Fee
$975
Holdback
$833
Dealer Cost
$27,916
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2018 Frontier - Trim: 4WD Crew Cab SV V6 Auto. Powered by a 5-Speed Automatic 4.0L V6 Powered by a 5-Speed Automatic 4.0L V6. Horsepower: 261 @ 5600 RPM. Torque: 281 @ 4000 RPM
MSRP
$29,540
Invoice Price
$28,202
Destination Fee
$975
Holdback
$846
Dealer Cost
$28,331
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2018 Frontier - Trim: 4WD Crew Cab SV V6 Auto Long Bed. Powered by a 5-Speed Automatic 4.0L V6 Powered by a 5-Speed Automatic 4.0L V6. Horsepower: 261 @ 5600 RPM. Torque: 281 @ 4000 RPM
MSRP
$29,960
Invoice Price
$28,604
Destination Fee
$975
Holdback
$858
Dealer Cost
$28,721
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2018 Frontier - Trim: 4WD Crew Cab SV V6 Manual. Powered by a 6-Speed Manual 4.0L V6 Powered by a 6-Speed Manual 4.0L V6. Horsepower: 261 @ 5600 RPM. Torque: 281 @ 4000 RPM
MSRP
$32,380
Invoice Price
$30,910
Destination Fee
$975
Holdback
$927
Dealer Cost
$30,958
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2018 Frontier - Trim: 4WD Crew Cab PRO-4X Manual. Powered by a 6-Speed Manual 4.0L V6 Powered by a 6-Speed Manual 4.0L V6. Horsepower: 261 @ 5600 RPM. Torque: 281 @ 4000 RPM
MSRP
$32,740
Invoice Price
$30,910
Destination Fee
$975
Holdback
$927
Dealer Cost
$30,958
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2018 Frontier - Trim: 4WD Crew Cab PRO-4X Auto. Powered by a 5-Speed Automatic 4.0L V6 Powered by a 5-Speed Automatic 4.0L V6. Horsepower: 261 @ 5600 RPM. Torque: 281 @ 4000 RPM
MSRP
$33,790
Invoice Price
$31,900
Destination Fee
$975
Holdback
$957
Dealer Cost
$31,918
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2018 Frontier - Trim: 4WD Crew Cab SL Auto. Powered by a 5-Speed Automatic 4.0L V6 Powered by a 5-Speed Automatic 4.0L V6. Horsepower: 261 @ 5600 RPM. Torque: 281 @ 4000 RPM
MSRP
$36,400
Invoice Price
$34,360
Destination Fee
$975
Holdback
$1,031
Dealer Cost
$34,304
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2018 Frontier - Trim: 4WD Crew Cab SL Auto Long Bed *Ltd Avail*. Powered by a 5-Speed Automatic 4.0L V6 Powered by a 5-Speed Automatic 4.0L V6. Horsepower: 261 @ 5600 RPM. Torque: 281 @ 4000 RPM
MSRP
$36,800
Invoice Price
$34,739
Destination Fee
$975
Holdback
$1,042
Dealer Cost
$34,672
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2018 Frontier - Trim: 4WD King Cab SV V6 Auto. Powered by a 5-Speed Automatic 4.0L V6 Powered by a 5-Speed Automatic 4.0L V6. Horsepower: 261 @ 5600 RPM. Torque: 281 @ 4000 RPM
MSRP
$28,110
Invoice Price
$26,840
Destination Fee
$975
Holdback
$805
Dealer Cost
$27,010
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2018 Frontier - Trim: 4WD King Cab PRO-4X Auto. Powered by a 5-Speed Automatic 4.0L V6 Powered by a 5-Speed Automatic 4.0L V6. Horsepower: 261 @ 5600 RPM. Torque: 281 @ 4000 RPM
MSRP
$33,030
Invoice Price
$31,184
Destination Fee
$975
Holdback
$936
Dealer Cost
$31,223
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2018 Frontier - Trim: RWD Crew Cab S Manual. Powered by a 6-Speed Manual 4.0L V6 Powered by a 6-Speed Manual 4.0L V6. Horsepower: 261 @ 5600 RPM. Torque: 281 @ 4000 RPM
MSRP
$24,550
Invoice Price
$23,704
Destination Fee
$975
Holdback
$711
Dealer Cost
$23,968
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2018 Frontier - Trim: RWD Crew Cab S Auto. Powered by a 5-Speed Automatic 4.0L V6 Powered by a 5-Speed Automatic 4.0L V6. Horsepower: 261 @ 5600 RPM. Torque: 281 @ 4000 RPM
MSRP
$25,600
Invoice Price
$24,715
Destination Fee
$975
Holdback
$741
Dealer Cost
$24,949
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2018 Frontier - Trim: RWD Crew Cab SV V6 Auto. Powered by a 5-Speed Automatic 4.0L V6 Powered by a 5-Speed Automatic 4.0L V6. Horsepower: 261 @ 5600 RPM. Torque: 281 @ 4000 RPM
MSRP
$26,350
Invoice Price
$25,438
Destination Fee
$975
Holdback
$763
Dealer Cost
$25,650
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2018 Frontier - Trim: RWD Crew Cab Desert Runner Auto. Powered by a 5-Speed Automatic 4.0L V6 Powered by a 5-Speed Automatic 4.0L V6. Horsepower: 261 @ 5600 RPM. Torque: 281 @ 4000 RPM
MSRP
$27,330
Invoice Price
$26,382
Destination Fee
$975
Holdback
$791
Dealer Cost
$26,566
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2018 Frontier - Trim: RWD Crew Cab SV V6 Auto Long Bed. Powered by a 5-Speed Automatic 4.0L V6 Powered by a 5-Speed Automatic 4.0L V6. Horsepower: 261 @ 5600 RPM. Torque: 281 @ 4000 RPM
MSRP
$28,960
Invoice Price
$27,953
Destination Fee
$975
Holdback
$839
Dealer Cost
$28,089
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2018 Frontier - Trim: RWD Crew Cab SL Auto. Powered by a 5-Speed Automatic 4.0L V6 Powered by a 5-Speed Automatic 4.0L V6. Horsepower: 261 @ 5600 RPM. Torque: 281 @ 4000 RPM
MSRP
$33,560
Invoice Price
$32,034
Destination Fee
$975
Holdback
$961
Dealer Cost
$32,048
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2018 Frontier - Trim: RWD King Cab S Manual. Powered by a 5-Speed Manual 2.5L I-4 Powered by a 5-Speed Manual 2.5L I-4. Horsepower: 152 @ 5200 RPM. Torque: 171 @ 4400 RPM
MSRP
$18,990
Invoice Price
$18,347
Destination Fee
$975
Holdback
$550
Dealer Cost
$18,772
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2018 Frontier - Trim: RWD King Cab S Auto. Powered by a 5-Speed Automatic 2.5L I-4 Powered by a 5-Speed Automatic 2.5L I-4. Horsepower: 152 @ 5200 RPM. Torque: 171 @ 4400 RPM
MSRP
$22,660
Invoice Price
$21,883
Destination Fee
$975
Holdback
$656
Dealer Cost
$22,202
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2018 Frontier - Trim: RWD King Cab SV Manual. Powered by a 5-Speed Manual 2.5L I-4 Powered by a 5-Speed Manual 2.5L I-4. Horsepower: 152 @ 5200 RPM. Torque: 171 @ 4400 RPM
MSRP
$23,460
Invoice Price
$22,653
Destination Fee
$975
Holdback
$680
Dealer Cost
$22,948
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2018 Frontier - Trim: RWD King Cab SV Auto. Powered by a 5-Speed Automatic 2.5L I-4 Powered by a 5-Speed Automatic 2.5L I-4. Horsepower: 152 @ 5200 RPM. Torque: 171 @ 4400 RPM
MSRP
$24,510
Invoice Price
$23,665
Destination Fee
$975
Holdback
$710
Dealer Cost
$23,930
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2018 Frontier - Trim: RWD King Cab SV V6 Auto. Powered by a 5-Speed Automatic 4.0L V6 Powered by a 5-Speed Automatic 4.0L V6. Horsepower: 261 @ 5600 RPM. Torque: 281 @ 4000 RPM
MSRP
$25,220
Invoice Price
$24,350
Destination Fee
$975
Holdback
$731
Dealer Cost
$24,595
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2018 Frontier - Trim: RWD King Cab Desert Runner Auto. Powered by a 5-Speed Automatic 4.0L V6 Powered by a 5-Speed Automatic 4.0L V6. Horsepower: 261 @ 5600 RPM. Torque: 281 @ 4000 RPM
MSRP
$25,900
Invoice Price
$25,004
Destination Fee
$975
Holdback
$750
Dealer Cost
$25,229
Find the Best Price
Price Tip:
To avoid overpaying on a new Nissan Frontier, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Nissan Price Guides:
2018 Nissan Frontier Overview:
The 2018 Nissan Frontier is an affordable, mid-size truck. It features decent towing and hauling capabilities. A number of different trim levels come with 4WD. This makes the Frontier a good choice for those who love wandering off roads.

What's New for 2018?

For 2018, Nissan has added a new trim level. The Midnight Edition adds a blacked-out grill, step rails and wheels. Some additional standard features have been added to the base models this year. A few of these include A/C, rear-view cameras and an updated infotainment system. All vehicles now get a 5-inch screen and Bluetooth technology.

Styles and Trim Levels

The 2018 Nissan Frontier comes in an endless variety of configurations and trim packages. The base model is a 4X2 with a king cab and a 6 ft. box. It comes equipped with 2.5 L, I4 engine that produces 152 hp. This is paired with a 5-speed manual transmissions.

The Frontier can also be purchased with shorter or longer bed configurations. 4X4 models are available for those who need a truck capable of off-road duties. Crew cabs are also available for those who need more passenger space.

For more power, you can select a Frontier model with a V-6 engine. The 4.0 L, V-6 can be joined to a 6-speed manual or 5-speed automatic transmission system. Both transmission types feature overdrive. This engine is rated at 261 hp.

Performance

Acceleration can be a bit sluggish from the I4 engine. The V-6 is much better with its 261 hp and 281 lb-ft of torque. It can go from 0-60 mph in about 7.3 seconds. It can sound a bit loud, but provides plenty of passing power on a highway. The V-6 models have a maximum towing capacity of 6,710 lbs. They can haul up to 6,000 lbs.

Fuel economy isn't particularly great in any truck. This is no different for the Nissan Frontier. The I4 models have a combined rating of 21 mpg. The various V-6 models have a rating of around 18-19 mpg. Again, this is a combined average of their mpg during both highway and city driving.

Driving Impressions

The 2018 Nissan Frontier is a simple, but capable work truck. The ride quality is okay, but nothing special. The ride quality off-road is actually very nice in the 4X4 models. The engines can be noisy, but get the job done well. Acceleration in the V-6 trucks is more than adequate for a mid-size truck.

The steering and handling work better off-road than on. Steering is a bit loose and the suspension is rather soft. The Frontier will not win any awards for handling during routine drives, but does excel at off-road adventuring. This is partially due to the dampeners Nissan uses to handle rough terrain.

Conclusion

The 2018 Nissan Frontier works well as a daily driver. The truck is rugged and has a good reputation for reliability. The 4WD models also make for fun and capable adventure vehicles. While it doesn't really excel in all areas over the competition, it is an affordable and versatile truck.

How to Calculate The Dealer Cost of a Nissan Frontier

Formula for Calculating Dealer Cost:

  • Example: Base Nissan Frontier invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)

Note: All Nissan Frontier MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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