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2019 Ford Flex Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/ Holdback

Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Ford Flex pricing report below does not include rebates or incentives. View Ford Rebates and Incentives.

Ford Flex Prices - How Much is a Ford Flex?

2019 Flex - Trim: SE w/ FWD. Powered by a 3.5L V6
MSRP
$30,575
Invoice Price
$29,658
Destination Fee
$1,095
Holdback
$917
Dealer Cost
$29,836
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2019 Flex - Trim: SEL w/ FWD. Powered by a 3.5L V6
MSRP
$33,290
Invoice Price
$31,958
Destination Fee
$1,095
Holdback
$999
Dealer Cost
$32,054
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2019 Flex - Trim: SEL w/ AWD. Powered by a 3.5L V6
MSRP
$35,240
Invoice Price
$33,831
Destination Fee
$1,095
Holdback
$1,057
Dealer Cost
$33,869
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2019 Flex - Trim: Limited w/ FWD. Powered by a 3.5L V6
MSRP
$38,790
Invoice Price
$37,239
Destination Fee
$1,095
Holdback
$1,164
Dealer Cost
$37,170
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2019 Flex - Trim: Limited w/ AWD. Powered by a 3.5L V6
MSRP
$40,740
Invoice Price
$39,110
Destination Fee
$1,095
Holdback
$1,222
Dealer Cost
$38,983
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2019 Flex - Trim: Limited EcoBoost w/ AWD. Powered by a 3.5L V6
MSRP
$43,590
Invoice Price
$41,847
Destination Fee
$1,095
Holdback
$1,308
Dealer Cost
$41,634
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Price Tip:
To avoid overpaying on a new Ford Flex, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Ford Price Guides:
Ford Flex Overview:

With enough room for up to seven passengers and plenty of cargo space to spare, the 2019 Ford Flex is ideal for family getaways. It's a beautifully designed three-row crossover that offers a distinct look on the road. The cabin is equipped with many standard and optional features to make every road trip comfortable and entertaining.

Major Exterior Style

The 2019 Ford Flex can be characterized by its size and angular design. The Flex's body has a classic look, complete with sculpted lines. The crossover sits low to the ground and has a noticeably wide stance. Not only does this help improve cabin access, but it also gives the vehicle a more modern flair.

On the front of the Flex, horizontal lines are used to accentuate its size. A wide, chrome-covered grille comes standard. On the highest trim level, a stunning satin aluminum finish is used. The grille is flanked on both sides by powerful headlights. They're integrated into the grille design to provide a seamless appearance.

The back of the crossover continues the angular design cues with the squared-off taillights. A large liftgate provides easy access to the rear cargo space. A powered liftgate is also available on numerous trim levels. Wheel options range in size from 17 inches for the base model up to 20 inches with the available appearance package.

Interior Amenities

Three rows of spacious seating ensure that everyone in the Flex has room to stay comfortable. There are a couple of different seating configurations available. Standard builds utilize a wide second row with three seats. In the back, two additional seats are included to bring the grand total up to seven.

However, drivers can switch out the second-row bench for bucket-style seating. With this configuration, two seats are used in the second row, leaving a pass-throw to the rear in the middle.

Up front, the Flex is available with powered seats that can be adjusted at 10 different points. Built-in heating elements and a ventilating fan are also included to help drivers stay comfortable in any season. To accommodate drivers of varying heights, a power--adjustable pedal system is available

When it comes to technology, the 2019 Ford Flex does not disappoint. It's equipped with a large touch screen display. The screen is installed on the center of the dash for easy visibility by everyone in the vehicle. The system offers many convenient features. In addition to being able to listen to the radio, it offers Bluetooth connectivity for hands-free communication.

Higher trim levels utilize the SYNC 3 system. It has a collection of built-in applications and an optional navigation package to help drivers get to their destination safely. These systems are compatible with Apple CarPlay and Android Auto as well. Connecting a smartphone allows drivers to take advantage of their own media library, streaming services, and more.

Room for More

The seats inside the 2019 Ford Flex are versatile. They can be adjusted in minutes to accommodate bigger pieces of cargo. Both the second and third row can be folded down flat. Drivers can even fold down one side while leaving the other up for a passenger.

Ford offers a powered third row as well. Buttons on the sides of the cargo area can be used to fold down the seats without lifting a finger. When all the rear seats are down, the Flex offers an impressive 83.2 cubic feet of cargo space in the back.

A Powerful Crossover

Despite its large size, the 2019 Ford Flex offers a smooth and stable driving experience. It's engineered to have a lower center of gravity. This makes the crossover feel more grounded. Thanks to the accurate power steering system, drivers can make tight maneuvers on the road without any issues.

Underneath the hood of the Flex is a powerful engine. All models come standard with a V6 engine. It's a 3.5-liter engine that can pump out an impressive 287 horsepower. The engine works in tandem with a six-speed automatic transmission system. While it takes care of all the shifting on its own, it has a shift activator button to provide the feel of a manual transmission.

Flex Limited models are available with an optional engine that offers a bit more gusto. It's also a 3.5-liter V6, however, this piece of equipment is a turbocharged EcoBoost engine. As a result, drivers can expect to get up to 365 horsepower and 350 pound-foot of torque. In addition to more power, these models also have paddle shifters to give drivers a bit more control on the road.

Even with the Flex's large body, both of the engines do pretty well in terms of fuel efficiency. Drivers can expect to get up to 16 miles to the gallon city and 23 highway.

Drivers who want to take the Flex out on rougher paths can also choose to get all-wheel-drive. It's available on the mid-range SEL trim and higher Limited trim. The Flex's all-wheel-drivetrain is not like a traditional system. It utilizes sensors to automatically adjust torque. This can help prevent wheel slip on slick roads before it happens.

2019 Ford Flex Trim Options and Packages

The 2019 Flex is available in three builds. Ford is also offering some extra packages and standalone features to enhance the crossover even further.

The base model is called the SE. It includes a manual climate control system as well as Ford's Co-Pilot 360 safety technology. This safety feature package includes a Reverse Sensing system, AdvanceTrac, and a Rear camera. Inside, there are comfortable cloth seats and the standard SYNC infotainment system.

The Flex SEL upgrades the standard SYNC system to the feature-rich SYNC 3 system. It also adds more safety technology, such as Blind Spot Monitoring with Rear Cross-Traffic Alerts. Heated front seats come standard.

The highest trim level is the Flex Limited. It includes all of the features of the previous builds and then some. It includes rain-sensing wipers, a premium Sony audio system with 12 speakers, and leather seating.

The 2019 Ford Flex is a powerful crossover that has a lot to offer families and drivers. It's a great option for those seeking a solid vehicle that doesn't skimp on performance, technology, safety, or comfort.

How to Calculate The Dealer Cost of a Ford Flex

Formula for Calculating Dealer Cost:

  • Example: Base Ford Flex invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)

Note: All Ford Flex MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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