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2019 Ford Fusion Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/ Holdback

Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Ford Fusion pricing report below does not include rebates or incentives. View Ford Rebates and Incentives.

Ford Fusion Prices - How Much is a Ford Fusion?

2019 Fusion - Trim: S w/ FWD. Powered by a 2.5L IVCT
MSRP
$22,840
Invoice Price
$21,927
Destination Fee
$995
Holdback
$685
Dealer Cost
$22,237
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2019 Fusion - Trim: SE w/ FWD. Powered by a 1.5L. Transmission: Auto w/6-Spd. Horsepower: 181 @ 6000 RPM. Torque: 185 @ 4320 RPM
MSRP
$24,120
Invoice Price
$22,915
Destination Fee
$995
Holdback
$724
Dealer Cost
$23,186
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2019 Fusion - Trim: SE w/ AWD. Powered by a 2.0L. Transmission: Auto w/6-Spd W/Paddle Shifters. Horsepower: 245 @ 5500 RPM. Torque: 275 @ 3000 RPM
MSRP
$27,775
Invoice Price
$26,386
Destination Fee
$995
Holdback
$833
Dealer Cost
$26,548
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2019 Fusion - Trim: SEL w/ FWD. Powered by a 1.5L. Transmission: Auto w/6-Spd W/Paddle Shifters. Horsepower: 181 @ 6000 RPM. Torque: 185 @ 4320 RPM
MSRP
$28,580
Invoice Price
$27,151
Destination Fee
$995
Holdback
$857
Dealer Cost
$27,289
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2019 Fusion - Trim: w/ AWD. Powered by a 2.0L. Transmission: Auto w/6-Spd W/Paddle Shifters. Horsepower: 245 @ 5500 RPM. Torque: 275 @ 3000 RPM
MSRP
$32,065
Invoice Price
$30,302
Destination Fee
$995
Holdback
$962
Dealer Cost
$30,335
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2019 Fusion - Trim: Titanium w/ FWD. Powered by a 2.0L. Transmission: Auto w/6-Spd W/Paddle Shifters. Horsepower: 245 @ 5500 RPM. Torque: 275 @ 3000 RPM
MSRP
$34,340
Invoice Price
$32,623
Destination Fee
$995
Holdback
$1,030
Dealer Cost
$32,588
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2019 Fusion - Trim: Titanium w/ AWD. Powered by a 2.0L. Transmission: Auto w/6-Spd W/Paddle Shifters. Horsepower: 245 @ 5500 RPM. Torque: 275 @ 3000 RPM
MSRP
$36,340
Invoice Price
$34,523
Destination Fee
$995
Holdback
$1,090
Dealer Cost
$34,428
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2019 Fusion - Trim: Sport w/ AWD. Powered by a 2.7L V6. Transmission: Auto w/6-Spd. Horsepower: 325 @ 5500 RPM. Torque: 380 @ 3000 RPM
MSRP
$40,015
Invoice Price
$38,014
Destination Fee
$995
Holdback
$1,200
Dealer Cost
$37,809
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2019 Fusion Energi - Trim: Titanium w/ FWD. Powered by a 2.0L I-4 HYBRID
MSRP
$36,595
Invoice Price
$34,765
Destination Fee
$995
Holdback
$1,098
Dealer Cost
$34,662
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2019 Fusion Hybrid - Trim: SE w/ FWD. Powered by a 2.0L I-4 HYBRID
MSRP
$27,555
Invoice Price
$26,177
Destination Fee
$995
Holdback
$827
Dealer Cost
$26,345
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2019 Fusion Hybrid - Trim: SEL w/ FWD. Powered by a 2.0L I-4 HYBRID
MSRP
$31,520
Invoice Price
$29,945
Destination Fee
$995
Holdback
$946
Dealer Cost
$29,994
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2019 Fusion Hybrid - Trim: Titanium w/ FWD. Powered by a 2.0L I-4 HYBRID
MSRP
$34,485
Invoice Price
$32,761
Destination Fee
$995
Holdback
$1,035
Dealer Cost
$32,721
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Price Tip:
To avoid overpaying on a new Ford Fusion, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
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Ford Fusion Overview:

Other midsize sedans are getting the star treatment this year, which makes sense given their features. Still, the 2019 Ford Fusion offers enough value to make it worth your consideration.
Ford has maintained a fresh coat on the Fusion for several years by making simple updates. For example, this year, there's more standard equipment and better styling. Underneath the hood might be the most interesting change, though. The standard engine is a tame 2.5L engine that doesn't generate much power, but you have three choices of upgrades -- including a 2.7L turbo V6.

At the end of the day, you shouldn't pass up the 2019 Ford Fusion just because it's not due for a major overhaul. Whether you opt for the upgrades or stick to the base level, you can find happiness across the board.

What's New?
 
The 2019 Ford Fusion is part of the second generation of Fusions released in 2013. This year, feature availability is more widespread, and there is a new safety package.

Styles
 
It comes in several different configurations, but the midsize 2019 Ford Fusion sedan works best at the SE level. It's the one right about the base level, and it comes with a long list of features along with multiple engine upgrades.

The SE also gets the new Co-Pilot360 Assist system, which contains voice-controlled navigation, adaptive cruise control, and other improvements. Finally, you'll get integrated smartphone interaction, the Sync 3 by Ford, and dual-zone climate control. It's recommended to upgrade the engine, regardless of your choice.

Trims
 
The 2019 Ford Fusion is a midsize sedan capable of seating five passengers, and it comes in as many trims: the S, the SE, the SEL, the Titanium, and the V6 Sport. You'll find a generous amount of equipment right at the base level, but there are more comforts to offer on the SE and SEL. Meanwhile, the upper two trims have different engine choices and other upgrades.

At the base S trim, you will find the tame 173 horse four-cylinder engine coupled with 16-inch wheels and a six-speed automatic transmission. Air conditioning, split folding rear seats, and a height-adjustable driver's seat all provide extra comfort and convenience. For technology, there is Bluetooth, Sync voice commands, a USB port, and a four-speaker sound system. You'll also gain access to safety features like lane keeping assist, rear cross-traffic alert, and forward collision mitigation.

The CoPilot360 Assist system is the only option that the base trim offers. If you do get it, you will get Sync 3 voice controls, a better 8-inch screen, two USB ports, and dual-zone automatic climate control.

Going up to the SE will give you the same features as the S but changes the engine to the 1.5L turbo. This setup, coupled with 17-inch wheels, produces 181 hp and 185 lb-ft of torque. Automatic start-stop helps you save on fuel, while the six-speaker sound system plays radio better than on the base trim. Finally, you'll also get the optional upgrades from the S as standard on the SE.

The SEL gives you even more than the SE does by adding a leather-wrapped steering wheel, remote ignition, keyless entry, heated front seats, and more.

On the Titanium, you will get every standard feature from the SEL as well as a 2.0L turbo engine. In addition, you get ventilated and heated sport front seats, 19-inch wheels, a 12-speaker Sony sound system, and LED foglights.

If you're a sporty driver looking for a 2019 Ford Fusion to match, then the V6 Sport is the trim you're looking for. Here, you get a 2.7L turbo V6 with all-wheel drive, the aforementioned Sony system, adjustable suspension dampers, and adaptive cruise control. Also, you get 19-inch wheels.

Driving Impressions
 
Previous Fusions have felt more dynamic than the 2019 model, but that doesn't make it an unpleasant car to drive. There aren't many cars of its class that focus on how fun it is to drive, but Ford keeps its Fusion entertaining.

Having said that, the optional 1.5L turbo engine is necessary to get the 2019 Ford Fusion propelling. Don't confuse that for a speedy ride, though; it takes 8.9 seconds to reach 60 miles per hour even with this upgrade.

As disappointing as the acceleration is, the Fusion's brakes do inspire confidence. It only takes 116 feet to come to a complete panic stop from 60 miles per hour, which is near-superior for its class. The Fusion handles itself well in stop-and-go city traffic, too.

Low-speed parking is truly a breeze in the 2019 Fusion, but there is hardly any marriage with the road as you speed up. The steering itself returns to center with ease.

Even though you won't get much feedback from the steering, the Fusion maneuvers on the road quite well. At no point does the chassis feel flimsy, nor does the suspension give in to body roll. If you hit a corner, you won't be upset.

At the end of the day, there are some downsides to the Fusion's performance, but it's still a fun car to drive. It doesn't struggle in the city, and it brakes responsibly. If you keep the standard six-speed auto transmission, you'll be rewarded with smooth but slightly slow shifts.

Fuel Economy
 
S: 21 city / 32 hwy
SEL: 20 city / 29 hwy
Titanium: 20 city / 29 hwy

How to Calculate The Dealer Cost of a Ford Fusion

Formula for Calculating Dealer Cost:

  • Example: Base Ford Fusion invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)

Note: All Ford Fusion MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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