2023 Ford F-150 4WD Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/Holdback

MSRP | Invoice Price | Destination Fee | Holdback | Dealer Cost
Ford F-150 Pricing for the XL, XLT, Lariat, King Ranch, Platinum, Limited and Tremor Trims
Select a 4WD Regular Cab, SuperCab or SuperCrew below:
• F-150 4WD Regular Cab prices
• F-150 4WD SuperCab Prices
• F-150 4WD SuperCrew Prices





















To find the best possible price on a new Ford F-150, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services; Rydeshopper, Edmunds, NADAguides, Motortrend & CarsDirect
How to Calculate The Dealer Cost of a Ford F-150
Formula for Calculating Dealer Cost:
- Example: Base Ford F-150 invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
- What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.
Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)
The 2022 Ford F-150 is a full-size, light-duty pickup truck. In the crowded market of half-ton trucks, the F-150 has managed to be the top seller in North America for over 40 years now. What's even more impressive is that it's not just the best-selling truck, it's often the best-selling vehicle of any type. The F-150's success is due to its impressive capabilities and strong performance. It also doesn't hurt that it's a reliable and good-looking truck.
What’s New for 2022?
This pickup truck gets a new Black Appearance Package for the current model year. The outside mirrors, front grille and exterior trim get the blacked-out treatment. The tailgate decal gets a matte-black finish. This package includes a unique hood and a set of glossy-black aluminum wheels. Ford also offers the F-150 in a new Atlas Blue finish for 2022.
Styles and Configurations
The latest F-150 is available in three different cab styles. There's the two-door Regular Cab, which makes a great choice for a simple work vehicle. The Super Cab offers more room in back for passengers. It gets half-sized doors that swing out in reverse for access to the rear-seat area. Last of all, there's Ford's Super Crew with its more generous rear seats and four full-sized doors.
There are three available box lengths for the F-150. One can get a 5.5-, 6.5- or 8-foot cargo box. Most trims are available with either a 4X2 or 4X4 drive-train. There are five different engines to choose from. All models have an automatic transmission.
Performance and Fuel Economy
Ford offers a bunch of powertrain options for the F-150. All of them consist of strong-performing engines. There's a 3.3-liter V6 as well as a 2.7-liter EcoBoost V6. The EcoBoost V6 is the most fuel efficient and can get up to 26 miles-per-gallon. Ford also offers the F-150 with a hybrid powertrain for 2022.
For the most power, Ford offers a 3.3-liter V6 engine with dual turbochargers. There's also an available V8 engine. Both motors can crank out 400 horsepower. With the right setup, the F-150 can tow a whopping 14,000 pounds. It can haul a load of up to 3,325 pounds in the cargo bed.
Driving Impressions
Acceleration is great with any of the available engines. An F-150 with the hybrid powertrain can get up to 60 miles-per-hour in about 5.7 seconds. This truck's steering is fast and quite accurate. It's easier to maneuver than it has any right to be, being a full-size truck.
The suspension system does a good job of providing a smooth ride. It also holds up well during off-road excursions. The F-150 can be quite the comfortable truck to ride in, depending on the trim level and options chosen. The Platinum and Limited models offer particularly cozy seats and quiet, upscale interiors.
Exterior Features
The F-150 comes in a bunch of different trim levels and with a wide array of options. It's a highly customizable truck. One can get an F-150 with 17-inch steel wheels, 18-inch machined-aluminum wheels or even 22-inch polished-aluminum wheels. There are automatic headlamps and automatic high beams. A power-operated tailgate is also available.
There are some convenient exterior-lighting options for the F-150. One can get mirror-mounted spotlights for those times when some extra lighting is needed to cut through the dark. There's also available LED lighting for the cargo bed, to make work easier after the sun goes down. Every model gets four tie-down hooks to secure precious cargo inside of the truck bed.
Interior Features
For the exterior, the F-150 has the choice of bucket seats or a 40/20/40 configuration up front. Heated seats can be had for the front and the rear passengers. There's also an available heated steering wheel. The front seats have available power adjustments and lumbar support. Leather trim and a memory feature are also offered for the seats.
There's an electronically controlled, automatic-temperature system with two zones. The base trim level has a stock AM/FM radio, while higher trims get a premium sound system by Bang & Olufsen. This includes 18 speakers and an amazing 1,080-watts of power. The infotainment center offers a 12-inch touchscreen, a built-in navigation system and an available 4G WiFi hotspot.
Safety Features
Every model of the F-150 comes equipped with Ford Co-Pilot360™ Technology. This includes a rear-camera system for a better view of whatever's behind the truck. It also provides a Dynamic Hitch-Assist feature. Every trim level gets two front airbags and side-impact bags for the driver and front passenger. There are also side-curtain airbags that add protection for front and rear passengers.
Ford has a Blind-Spot Information System that helps drivers to stay aware of their surroundings. It helps out greatly when towing a trailer. This tech even monitors cross-traffic behind the truck. All models of the F-150 have ABS brakes and Roll Stability Control too.
It's easy to see why the F-150 is so popular and successful. It's an attractive, versatile and capable truck. It has a great reputation for toughness and reliability. It's a fantastic work truck, family hauler and daily driver. The 2022 Ford F-150 is a go-anywhere, do-anything kind of pickup truck.
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Note: All Ford F-150 MSRP, invoice and dealer cost dollar figures above are subject to change without notice.
A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.