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2016, 2017 Toyota Corolla Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/ Holdback

Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Toyota Corolla price report below does not include rebates or incentives. View Toyota Rebates and Incentives.

Toyota Corolla Prices - How Much is a Toyota Corolla?

2017 Corolla Prices: L 4-Door Front Wheel Drive Sdn CVT w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$18,500
Invoice Price
$17,484
Destination Fee
$865
Holdback
$370
Dealer Cost
$17,979
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2017 Corolla Prices: LE 4-Door Front Wheel Drive Sdn CVT w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$18,935
Invoice Price
$17,532
Destination Fee
$865
Holdback
$379
Dealer Cost
$18,018
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2017 Corolla Prices: LE Eco 4-Door Front Wheel Drive Sdn CVT w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$19,335
Invoice Price
$17,903
Destination Fee
$865
Holdback
$387
Dealer Cost
$18,381
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2017 Corolla Prices: Requires Premium Pkg LE Eco 4-Door Front Wheel Drive Sdn CVT w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$19,335
Invoice Price
$17,903
Destination Fee
$865
Holdback
$387
Dealer Cost
$18,381
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2017 Corolla Prices: SE 4-Door Front Wheel Drive Sdn CVT w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$20,445
Invoice Price
$18,930
Destination Fee
$865
Holdback
$409
Dealer Cost
$19,386
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2017 Corolla Prices: 6-Speed Manual Transmission SE 4-Door Front Wheel Drive Sedan w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$21,665
Invoice Price
$20,059
Destination Fee
$865
Holdback
$433
Dealer Cost
$20,491
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2017 Corolla Prices: XLE 4-Door Front Wheel Drive Sdn CVT w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$21,825
Invoice Price
$20,208
Destination Fee
$865
Holdback
$437
Dealer Cost
$20,637
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2017 Corolla Prices: Special Edition 4-Door Front Wheel Drive Sdn CVT w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$21,900
Invoice Price
$20,278
Destination Fee
$865
Holdback
$438
Dealer Cost
$20,705
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2017 Corolla Prices: XSE 4-Door Front Wheel Drive Sdn CVT w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$22,680
Invoice Price
$21,000
Destination Fee
$865
Holdback
$454
Dealer Cost
$21,411
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2016 Corolla 6-Speed Manual Transmission S Plus 4-Door Front Wheel Drive Sedan w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$21,665
Invoice Price
$20,059
Destination Fee
$835
Holdback
$433
Dealer Cost
$20,461
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2016 Corolla L 4-Door Front Wheel Drive Sdn Manual w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$17,300
Invoice Price
$16,349
Destination Fee
$835
Holdback
$346
Dealer Cost
$16,838
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2016 Corolla L 4-Door Front Wheel Drive Sdn Auto Transmission w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$17,900
Invoice Price
$16,916
Destination Fee
$835
Holdback
$358
Dealer Cost
$17,393
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2016 Corolla LE 4-Door Front Wheel Drive Sdn CVT w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$18,735
Invoice Price
$17,347
Destination Fee
$835
Holdback
$375
Dealer Cost
$17,807
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2016 Corolla LE Eco 4-Door Front Wheel Drive Sdn CVT w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$19,135
Invoice Price
$17,717
Destination Fee
$835
Holdback
$383
Dealer Cost
$18,169
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2016 Corolla LE Eco Plus 4-Door Front Wheel Drive Sdn CVT w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$19,835
Invoice Price
$18,365
Destination Fee
$835
Holdback
$397
Dealer Cost
$18,803
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2016 Corolla LE Eco Premium 4-Door Front Wheel Drive Sdn CVT w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$22,895
Invoice Price
$21,199
Destination Fee
$835
Holdback
$458
Dealer Cost
$21,576
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2016 Corolla LE Plus 4-Door Front Wheel Drive Sdn CVT w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$19,135
Invoice Price
$17,717
Destination Fee
$835
Holdback
$383
Dealer Cost
$18,169
Find the Best Price

2016 Corolla LE Premium 4-Door Front Wheel Drive Sdn CVT w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$22,195
Invoice Price
$20,550
Destination Fee
$835
Holdback
$444
Dealer Cost
$20,941
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2016 Corolla S 4-Door Front Wheel Drive Sdn CVT w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$19,365
Invoice Price
$17,930
Destination Fee
$835
Holdback
$387
Dealer Cost
$18,378
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2016 Corolla S Plus 4-Door Front Wheel Drive Sdn CVT w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$20,065
Invoice Price
$18,578
Destination Fee
$835
Holdback
$401
Dealer Cost
$19,012
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2016 Corolla S Premium 4-Door Front Wheel Drive Sdn CVT w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$23,125
Invoice Price
$21,413
Destination Fee
$835
Holdback
$463
Dealer Cost
$21,786
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2016 Corolla Special Edition 4-Door Front Wheel Drive Sdn CVT w/ 1.8L Gas Engine - 4 Cylinders
MSRP
$20,635
Invoice Price
$19,106
Destination Fee
$835
Holdback
$413
Dealer Cost
$19,528
Find the Best Price
Price Tip:

To avoid overpaying on a new Toyota Corolla, price shop online first. Get up front prices before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Toyota Corolla Overview:
The Toyota Corolla has been in production for more than 50 years and remains one of the most prized sedans on the market. Introduced to the car industry in 1966, the Corolla has earned a reputation for its reliability, sporty style, and ease of handling. Find out why the 2017 Toyota Corolla does not disappoint with its full array of safety and design features that are designed with car buyers in mind.


Key Features

The 2017 Toyota Corolla offers some of the most advanced safety and convenience design features available in the car industry today. Some of the most notable safety design features include:

  • driver, passenger, and side airbags
  • anti-lock brake system (ABS)
  • daytime running lights
  • child rear safety locks
  • traction control
  • built-in tire pressure monitor
  • backup camera
  • stability system
  • lane departure warning
  • forward collision warning
  • pedestrian detection

Likewise, the 2017 Toyota Corolla comes with convenience features that make it fun and easy to drive. This technology includes:

  • Bluetooth capability
  • USB port
  • six speaker audio system
  • infotainment system with a 6.1 inch touchscreen panel
  • Siri Eyes Free
  • moonroof
  • satellite and HD radio
  • navigation system
  • proximity key entry
  • push button start

These design features come standard in all styles and trims of the 2017 Toyota Corolla.


Styles and Trims

As a compact sedan, the 2017 Corolla comes with four doors and can seat up to five passengers. It has a 1-4, 1.8 liter engine and a front wheel drivetrain. 

The CVT trims come with automatic transmissions and include the:

  • LE Eco
  • LE Eco with Package 1
  • L
  • SE
  • XLE
  • XSE

The SE is also available with a manual transmission. The base model for the 2017 Corolla is the L, which has an MSRP of $18,500. The high end 2017 Corolla is the CVT XSE, which retails for a suggested price of $22,680.

All of the available trims come with a 36,000-mile, three-year manufacturer's warranty as well as an unlimited corrosion warranty. New owners also get a 60,000-mile or five-year drivetrain warranty as well as five years of roadside assistance.


Driving Impressions and Experiences

Reviewers generally give the 2017 Corolla favorable ratings for its driving impression. They note that driving it is a positive experience because it offers a quiet and smooth ride. The cabin also has impressive leg room. 

However, they also note that the engine itself is not very powerful. Likewise, the backseat does not offer a lot of headroom for passengers.


Fuel Economy

The 2017 Toyota Corolla has a combined fuel economy of 32 MPG. It gets 28 miles to the gallon on city roads and 36 MPG on highway. It has a 13.2 gallon regular unleaded gas tank.

How to Calculate The Dealer Cost of a Toyota Corolla

Formula for Calculating Dealer Cost:

  • Example: Base Toyota Corolla invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)

Note: All Toyota Corolla Prices above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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