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2016, 2017 Toyota Corolla Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/ Holdback

Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Toyota Corolla price report below does not include rebates or incentives.
View Toyota Rebates and Incentives.

2016 Corolla L 4 door car w/ 132 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 28 MPG - Highway 37 MPG)
MSRP
$17,300
Invoice Price
$16,349
Destination Fee
$865
Holdback
$346
Dealer Cost
$16,868
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2016 Corolla LE 4 door car w/ 132 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 29 MPG - Highway 38 MPG)
MSRP
$18,735
Invoice Price
$17,347
Destination Fee
$865
Holdback
$375
Dealer Cost
$17,837
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2016 Corolla LE ECO 4 door car w/ 140 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 30 MPG - Highway 42 MPG)
MSRP
$19,135
Invoice Price
$17,717
Destination Fee
$865
Holdback
$383
Dealer Cost
$18,199
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2016 Corolla LE Plus 4 door car w/ 132 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 29 MPG - Highway 38 MPG)
MSRP
$19,135
Invoice Price
$17,717
Destination Fee
$865
Holdback
$383
Dealer Cost
$18,199
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2016 Corolla S 4 door car w/ 132 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 29 MPG - Highway 37 MPG)
MSRP
$19,365
Invoice Price
$17,930
Destination Fee
$865
Holdback
$387
Dealer Cost
$18,408
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2016 Corolla LE ECO Plus 4 door car w/ 140 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 30 MPG - Highway 40 MPG)
MSRP
$19,835
Invoice Price
$18,365
Destination Fee
$865
Holdback
$397
Dealer Cost
$18,833
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2016 Corolla S Plus 4 door car w/ 132 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 29 MPG - Highway 37 MPG)
MSRP
$20,065
Invoice Price
$18,578
Destination Fee
$865
Holdback
$401
Dealer Cost
$19,042
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2016 Corolla S - Special Edition Pkg 4 door car w/ 132 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 29 MPG - Highway 37 MPG)
MSRP
$20,635
Invoice Price
$19,106
Destination Fee
$865
Holdback
$413
Dealer Cost
$19,558
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2016 Corolla S Plus 4 door car w/ 132 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 28 MPG - Highway 37 MPG)
MSRP
$21,665
Invoice Price
$20,059
Destination Fee
$865
Holdback
$433
Dealer Cost
$20,491
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2016 Corolla LE Premium 4 door car w/ 132 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 29 MPG - Highway 38 MPG)
MSRP
$22,195
Invoice Price
$20,550
Destination Fee
$865
Holdback
$444
Dealer Cost
$20,971
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2016 Corolla LE ECO Premium 4 door car w/ 140 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 30 MPG - Highway 40 MPG)
MSRP
$22,895
Invoice Price
$21,199
Destination Fee
$865
Holdback
$458
Dealer Cost
$21,606
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2016 Corolla S Premium 4 door car w/ 132 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 29 MPG - Highway 37 MPG)
MSRP
$23,125
Invoice Price
$21,413
Destination Fee
$865
Holdback
$463
Dealer Cost
$21,816
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2017 Corolla L 4 door car w/ 132 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: Coming Soon)
MSRP
$18,500
Invoice Price
$17,484
Destination Fee
$865
Holdback
$370
Dealer Cost
$17,979
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2017 Corolla LE 4 door car w/ 132 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: Coming Soon)
MSRP
$18,935
Invoice Price
$17,532
Destination Fee
$865
Holdback
$379
Dealer Cost
$18,018
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2017 Corolla LE ECO 4 door car w/ 140 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: Coming Soon)
MSRP
$19,335
Invoice Price
$17,903
Destination Fee
$865
Holdback
$387
Dealer Cost
$18,381
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2017 Corolla SE 4 door car w/ 132 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: Coming Soon)
MSRP
$20,445
Invoice Price
$18,930
Destination Fee
$865
Holdback
$409
Dealer Cost
$19,386
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2017 Corolla LE ECO - Package 1 4 door car w/ 140 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: Coming Soon)
MSRP
$21,300
Invoice Price
$19,706
Destination Fee
$865
Holdback
$426
Dealer Cost
$20,145
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2017 Corolla SE 4 door car w/ 132 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: Coming Soon)
MSRP
$21,665
Invoice Price
$20,059
Destination Fee
$865
Holdback
$433
Dealer Cost
$20,491
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2017 Corolla XLE 4 door car w/ 132 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: Coming Soon)
MSRP
$21,825
Invoice Price
$20,208
Destination Fee
$865
Holdback
$437
Dealer Cost
$20,637
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2017 Corolla SE Special Edition 4 door car w/ 132 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: Coming Soon)
MSRP
$21,900
Invoice Price
$20,278
Destination Fee
$865
Holdback
$438
Dealer Cost
$20,705
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2017 Corolla XSE 4 door car w/ 132 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: Coming Soon)
MSRP
$22,680
Invoice Price
$21,000
Destination Fee
$865
Holdback
$454
Dealer Cost
$21,411
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2017 Corolla iM Base 5dr Hatchback w/ 137 horsepower, I-4 - 1.8L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: Coming Soon)
MSRP
$18,750
Invoice Price
$17,361
Destination Fee
$865
Holdback
$375
Dealer Cost
$17,851
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Price Tip:
To avoid overpaying on a new Toyota Corolla, price shop online first. Get up front prices before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Toyota Price Guides:
2016 Toyota Corolla Overview:
About the 2016 Toyota Corolla
The 2016 Toyota Corolla marks the 40-year anniversary of one of the most recognizable automotive nameplates in the world. Arriving deep in the vehicle’s enviable eleventh production cycle, the latest Corolla gets an updated Entune stereo system. There’s also a brand-new S Special Edition trim. This is in addition to the original S, and the L, LE, and LE Eco trims.

Designed as a compact four-door sedan, the 2016 Toyota Corolla comes with a 1.8-liter inline four-cylinder engine, even though certain powertrain specs differ by trim. On the LE Eco, the engine churns out 140 horsepower, has Toyota’s Valvematic technology for permitting throttle-free administration of engine speed, and comes with an Eco driving mode for improved fuel efficiency. The other trims have an output of 132 horsepower, and the engines come with Normal and Sport driving modes. The engine on the L is hitched to a four-speed automatic transmission, while the other trims get a Continuously Variable Transmission (CVT), which eliminates gear shifting altogether. 

The variances in the powertrain across trims has an impact on the fuel economy. Not surprisingly, the LE Eco is the most fuel efficient, with an EPA estimation of 30/40 miles per gallon (mpg). On the other side of the spectrum is the base-level L, which offers 27/36 mpg. Nevertheless, reviewers praise the remarkable fuel efficiency of the 2016 Corolla, in addition to its smooth and comfortable driving dynamics and no-frills performance.

How to Calculate The Dealer Cost of a Toyota Corolla

Formula for Calculating Dealer Cost:

  • Example: Base Toyota Corolla invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost (calculated above) + Taxes / Licensing Fees - Rebate / Incentive = True Cost (You can get rebates and incentives here)

Note: All Toyota Corolla Prices above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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