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2017 Toyota Sienna Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/ Holdback

Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Toyota Sienna pricing report below does not include rebates or incentives. View Toyota Rebates and Incentives.

Toyota Sienna Prices - How Much is a Toyota Sienna?

2017 Sienna Price - 7 Passenger L 4dr FWD Minivan. With 3.5L Gas Engine - 6 Cylinders
MSRP
$29,750
Invoice Price
$27,519
Destination Fee
$995
Holdback
$595
Dealer Cost
$27,919
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2017 Sienna Price - 7 Passenger LE 4dr AWD Minivan. With 3.5L Gas Engine - 6 Cylinders
MSRP
$35,080
Invoice Price
$32,449
Destination Fee
$995
Holdback
$702
Dealer Cost
$32,742
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2017 Sienna Price - 7 Passenger Limited 4dr FWD Minivan. With 3.5L Gas Engine - 6 Cylinders
MSRP
$42,800
Invoice Price
$39,375
Destination Fee
$995
Holdback
$856
Dealer Cost
$39,514
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2017 Sienna Price - 7 Passenger Limited 4dr AWD Minivan. With 3.5L Engine - 6 Cylinders
MSRP
$43,940
Invoice Price
$40,423
Destination Fee
$995
Holdback
$879
Dealer Cost
$40,539
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2017 Sienna Price - 7 Passenger Limited Premium 4dr FWD Minivan. With 3.5L Gas Engine - 6 Cylinders
MSRP
$46,170
Invoice Price
$42,475
Destination Fee
$995
Holdback
$923
Dealer Cost
$42,547
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2017 Sienna Price - 7 Passenger Limited Premium 4dr AWD Minivan. With 3.5L Engine - 6 Cylinders
MSRP
$47,310
Invoice Price
$43,523
Destination Fee
$995
Holdback
$946
Dealer Cost
$43,572
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2017 Sienna Price - 7 Passenger XLE 4dr AWD Minivan. With 3.5L Gas Engine - 6 Cylinders
MSRP
$38,520
Invoice Price
$35,438
Destination Fee
$995
Holdback
$770
Dealer Cost
$35,663
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2017 Sienna Price - 7 Passenger XLE Premium 4dr AWD Minivan. With 3.5L Engine - 6 Cylinders
MSRP
$41,715
Invoice Price
$38,377
Destination Fee
$995
Holdback
$834
Dealer Cost
$38,538
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2017 Sienna Price - 8 Passenger LE 4dr FWD Minivan. With 3.5L Gas Engine - 6 Cylinders
MSRP
$32,540
Invoice Price
$30,100
Destination Fee
$995
Holdback
$651
Dealer Cost
$30,444
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2017 Sienna Price - 8 Passenger SE 4dr FWD Minivan. With 3.5L Gas Engine - 6 Cylinders
MSRP
$36,110
Invoice Price
$33,402
Destination Fee
$995
Holdback
$722
Dealer Cost
$33,675
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2017 Sienna Price - 8 Passenger SE Premium 4dr FWD Minivan. With 3.5L Gas Engine - 6 Cylinders
MSRP
$40,830
Invoice Price
$37,766
Destination Fee
$995
Holdback
$817
Dealer Cost
$37,944
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2017 Sienna Price - 8 Passenger XLE 4dr FWD Minivan. With 3.5L Gas Engine - 6 Cylinders
MSRP
$36,310
Invoice Price
$33,406
Destination Fee
$995
Holdback
$726
Dealer Cost
$33,675
Find the Best Price
2017 Sienna Price - 8 Passenger XLE Premium 4dr FWD Minivan. With 3.5L Gas Engine - 6 Cylinders
MSRP
$39,505
Invoice Price
$36,345
Destination Fee
$995
Holdback
$790
Dealer Cost
$36,550
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Price Tip:

To avoid overpaying on a new Toyota Sienna, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
2017 Toyota Sienna Overview:
Available with seven or eight seats, the 2017 Toyota Sienna has a family-oriented design. Eight standard air bags and the Pre-Collision System are some notable safety features in this large vehicle. The Entune infotainment system is another premium technology that's available in the Sienna.

Trims

Featuring three rows of seats, the 2017 Toyota Sienna is a spacious minivan that starts at just under $30,000. The LE, SE and XLE are all priced significantly above $30,000. Offering luxurious amenities and high-tech features, the Limited edition costs more than $42,000.

Performance

Generating 296 horsepower and 263 pound-feet of torque, a 3.5 L V6 engine propels the 2017 Toyota Sienna. This six-cylinder engine is matched with an automatic transmission system that is electronically controlled and offers eight gear speeds. Front-wheel drive is a standard configuration for this premium minivan. For better performance throughout the year, the All-Wheel Drive with Active Torque Control can be installed in select trims.

Efficiency

The 2017 Toyota Sienna offers a maximum fuel economy of 27 MPG on the highway and 19 MPG in the city. With a combined rating of 22 MPG, this full-size minivan is quite efficient for its size. The Dual Variable Valve Timing with intelligence (DVVT-i) technology surely contributes to good efficiency. Additionally, all of the 24 valves are fitted with Double Overhead Camshafts (DOHC) for smooth operation. The Sienna is officially classified as an Ultra Low Emission Vehicle II. 

Interior

When equipped with the lounge-style captain's chairs in the second row, the 2017 Toyota Sienna has a total seating capacity for seven people. The second-row 40/20/40 seats increase the seating capacity to eight. Featuring the signature Split & Stow technology, the third row includes three seats that can be easily adjusted with one simple motion. A climate control system with three zones is available in this spacious minivan.

Technology

A 7-inch touch screen is installed in the Toyota Sienna. This high-resolution display is linked to the signature Entune multimedia platform that includes GPS navigation software. Live weather and traffic feeds are delivered via HD Radio service. This minivan is also connected to SiriusXM Satellite Radio and AM/FM channels. Siri Eyes Free and wireless Bluetooth are some of the smartphone-optimized features in this vehicle.

Designed to deliver rich sound quality in all three rows, up to 10 JBL GreenEdge speakers are available in the Sienna. The vehicle's entertainment system includes a 16.4-inch display that easily flips down. Offering a wide viewing angle for the passengers in the second and third rows, this large screen is connected to a DVD/Blu-ray player and two wireless headphones. Two 120-v power outlet are also included in the car's entertainment console.

Safety

When equipped with the Pre-Collision System, the Toyota Sienna is at a very low risk of getting into a front crash. The Blind Spot Monitor is a radar-powered technology that mitigates the risk of a side collision. To smoothly park this minivan, the driver should follow the prompts from the sonar-based Front and Rear Park Assist. After a crash, the Safety Connect suite activates the Automatic Collision Notification and Emergency Assistance.

How to Calculate The Dealer Cost of a Toyota Sienna

Formula for Calculating Dealer Cost:

  • Example: Base Toyota Sienna invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)

Note: All Toyota Sienna MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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