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2016, 2017 Toyota Tundra Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/ Holdback

Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Toyota Tundra price report below does not include rebates or incentives.
View Toyota Rebates and Incentives.

2016 Tundra 4X4 SR 4.6L V8 Double Cab 6.6 foot box w/145.7 in. WB 310-hp, 4.6L V8 (8 cyl.) w/reg gas
MSRP
$32,190
Invoice Price
$29,776
Destination Fee
$1,195
Holdback
$644
Dealer Cost
$30,327
Find the Best Price
2016 Tundra 4X4 SR 5.7L V8 Regular Cab Long Bed 8 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$33,000
Invoice Price
$30,690
Destination Fee
$1,195
Holdback
$660
Dealer Cost
$31,225
Find the Best Price
2016 Tundra 4X4 SR 5.7L V8 w/FFV Regular Cab Long Bed 8 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$33,000
Invoice Price
$30,690
Destination Fee
$1,195
Holdback
$660
Dealer Cost
$31,225
Find the Best Price
2016 Tundra 4X4 SR 5.7L V8 Double Cab 6.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$33,890
Invoice Price
$31,349
Destination Fee
$1,195
Holdback
$678
Dealer Cost
$31,866
Find the Best Price
2016 Tundra 4X4 SR 5.7L V8 w/FFV Double Cab 6.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$33,890
Invoice Price
$31,349
Destination Fee
$1,195
Holdback
$678
Dealer Cost
$31,866
Find the Best Price
2016 Tundra 4X4 SR5 4.6L V8 Double Cab 6.6 foot box w/145.7 in. WB 310-hp, 4.6L V8 (8 cyl.) w/reg gas
MSRP
$34,000
Invoice Price
$31,449
Destination Fee
$1,195
Holdback
$680
Dealer Cost
$31,964
Find the Best Price
2016 Tundra 4X4 SR 5.7L V8 Double Cab Long Bed 8 foot box w/164.6 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$34,220
Invoice Price
$31,653
Destination Fee
$1,195
Holdback
$684
Dealer Cost
$32,164
Find the Best Price
2016 Tundra 4X4 SR 5.7L V8 w/FFV Double Cab Long Bed 8 foot box w/164.6 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$34,220
Invoice Price
$31,653
Destination Fee
$1,195
Holdback
$684
Dealer Cost
$32,164
Find the Best Price
2016 Tundra 4X4 SR5 5.7L V8 Double Cab 6.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$35,700
Invoice Price
$33,022
Destination Fee
$1,195
Holdback
$714
Dealer Cost
$33,503
Find the Best Price
2016 Tundra 4X4 SR5 5.7L V8 w/FFV Double Cab 6.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$35,700
Invoice Price
$33,022
Destination Fee
$1,195
Holdback
$714
Dealer Cost
$33,503
Find the Best Price
2016 Tundra 4X4 SR5 5.7L V8 Double Cab Long Bed 8 foot box w/164.6 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$36,030
Invoice Price
$33,328
Destination Fee
$1,195
Holdback
$721
Dealer Cost
$33,802
Find the Best Price
2016 Tundra 4X4 SR5 5.7L V8 w/FFV Double Cab Long Bed 8 foot box w/164.6 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$36,030
Invoice Price
$33,328
Destination Fee
$1,195
Holdback
$721
Dealer Cost
$33,802
Find the Best Price
2016 Tundra 4X4 SR5 4.6L V8 CrewMax 5.6 foot box w/145.7 in. WB 310-hp, 4.6L V8 (8 cyl.) w/reg gas
MSRP
$36,320
Invoice Price
$33,595
Destination Fee
$1,195
Holdback
$726
Dealer Cost
$34,064
Find the Best Price
2016 Tundra 4X4 SR5 5.7L V8 CrewMax 5.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$38,020
Invoice Price
$35,168
Destination Fee
$1,195
Holdback
$760
Dealer Cost
$35,603
Find the Best Price
2016 Tundra 4X4 SR5 5.7L V8 w/FFV CrewMax 5.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$38,020
Invoice Price
$35,168
Destination Fee
$1,195
Holdback
$760
Dealer Cost
$35,603
Find the Best Price
2016 Tundra 4X4 Limited 5.7L V8 Double Cab 6.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$41,720
Invoice Price
$38,590
Destination Fee
$1,195
Holdback
$834
Dealer Cost
$38,951
Find the Best Price
2016 Tundra 4X4 Limited 5.7L V8 w/FFV Double Cab 6.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$41,720
Invoice Price
$38,590
Destination Fee
$1,195
Holdback
$834
Dealer Cost
$38,951
Find the Best Price
2016 Tundra 4X4 TRD Pro 5.7L V8 Double Cab 6.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$42,945
Invoice Price
$39,720
Destination Fee
$1,195
Holdback
$859
Dealer Cost
$40,056
Find the Best Price
2016 Tundra 4X4 TRD Pro 5.7L V8 w/FFV Double Cab 6.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$42,945
Invoice Price
$39,720
Destination Fee
$1,195
Holdback
$859
Dealer Cost
$40,056
Find the Best Price
2016 Tundra 4X4 Limited 5.7L V8 CrewMax 5.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$43,585
Invoice Price
$40,317
Destination Fee
$1,195
Holdback
$872
Dealer Cost
$40,640
Find the Best Price
2016 Tundra 4X4 Limited 5.7L V8 w/FFV CrewMax 5.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$43,585
Invoice Price
$40,317
Destination Fee
$1,195
Holdback
$872
Dealer Cost
$40,640
Find the Best Price
2016 Tundra 4X4 TRD Pro 5.7L V8 CrewMax 5.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$45,560
Invoice Price
$42,140
Destination Fee
$1,195
Holdback
$911
Dealer Cost
$42,424
Find the Best Price
2016 Tundra 4X4 TRD Pro 5.7L V8 w/FFV CrewMax 5.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$45,560
Invoice Price
$42,140
Destination Fee
$1,195
Holdback
$911
Dealer Cost
$42,424
Find the Best Price
2016 Tundra 4X4 1794 5.7L V8 CrewMax 5.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$49,580
Invoice Price
$45,863
Destination Fee
$1,195
Holdback
$992
Dealer Cost
$46,066
Find the Best Price
2016 Tundra 4X4 1794 5.7L V8 w/FFV CrewMax 5.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$49,580
Invoice Price
$45,863
Destination Fee
$1,195
Holdback
$992
Dealer Cost
$46,066
Find the Best Price
2016 Tundra 4X4 Platinum 5.7L V8 CrewMax 5.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$49,580
Invoice Price
$45,863
Destination Fee
$1,195
Holdback
$992
Dealer Cost
$46,066
Find the Best Price
2016 Tundra 4X4 Platinum 5.7L V8 w/FFV CrewMax 5.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$49,580
Invoice Price
$45,863
Destination Fee
$1,195
Holdback
$992
Dealer Cost
$46,066
Find the Best Price
2017 Tundra 4X4 SR 4.6L V8 Double Cab 6.6 foot box w/145.7 in. WB 310-hp, 4.6L V8 (8 cyl.) w/reg gas
MSRP
$33,070
Invoice Price
$30,589
Destination Fee
$1,195
Holdback
$661
Dealer Cost
$31,123
Find the Best Price
2017 Tundra 4X4 SR 5.7L V8 Regular Cab Long Bed 8 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$33,450
Invoice Price
$31,109
Destination Fee
$1,195
Holdback
$669
Dealer Cost
$31,635
Find the Best Price
2017 Tundra 4X4 SR 5.7L V8 w/FFV Regular Cab Long Bed 8 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$33,450
Invoice Price
$31,109
Destination Fee
$1,195
Holdback
$669
Dealer Cost
$31,635
Find the Best Price
2017 Tundra 4X4 SR 5.7L V8 Double Cab 6.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$34,340
Invoice Price
$31,765
Destination Fee
$1,195
Holdback
$687
Dealer Cost
$32,273
Find the Best Price
2017 Tundra 4X4 SR 5.7L V8 w/FFV Double Cab 6.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$34,340
Invoice Price
$31,765
Destination Fee
$1,195
Holdback
$687
Dealer Cost
$32,273
Find the Best Price
2017 Tundra 4X4 SR 5.7L V8 Double Cab Long Bed 8 foot box w/164.6 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$34,670
Invoice Price
$32,069
Destination Fee
$1,195
Holdback
$693
Dealer Cost
$32,571
Find the Best Price
2017 Tundra 4X4 SR 5.7L V8 w/FFV Double Cab Long Bed 8 foot box w/164.6 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$34,670
Invoice Price
$32,069
Destination Fee
$1,195
Holdback
$693
Dealer Cost
$32,571
Find the Best Price
2017 Tundra 4X4 SR5 4.6L V8 Double Cab 6.6 foot box w/145.7 in. WB 310-hp, 4.6L V8 (8 cyl.) w/reg gas
MSRP
$34,880
Invoice Price
$32,263
Destination Fee
$1,195
Holdback
$698
Dealer Cost
$32,760
Find the Best Price
2017 Tundra 4X4 SR5 5.7L V8 Double Cab 6.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$36,150
Invoice Price
$33,439
Destination Fee
$1,195
Holdback
$723
Dealer Cost
$33,911
Find the Best Price
2017 Tundra 4X4 SR5 5.7L V8 w/FFV Double Cab 6.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$36,150
Invoice Price
$33,439
Destination Fee
$1,195
Holdback
$723
Dealer Cost
$33,911
Find the Best Price
2017 Tundra 4X4 SR5 5.7L V8 Double Cab Long Bed 8 foot box w/164.6 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$36,480
Invoice Price
$33,743
Destination Fee
$1,195
Holdback
$730
Dealer Cost
$34,208
Find the Best Price
2017 Tundra 4X4 SR5 5.7L V8 w/FFV Double Cab Long Bed 8 foot box w/164.6 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$36,480
Invoice Price
$33,743
Destination Fee
$1,195
Holdback
$730
Dealer Cost
$34,208
Find the Best Price
2017 Tundra 4X4 SR5 4.6L V8 CrewMax 5.6 foot box w/145.7 in. WB 310-hp, 4.6L V8 (8 cyl.) w/reg gas
MSRP
$37,200
Invoice Price
$34,410
Destination Fee
$1,195
Holdback
$744
Dealer Cost
$34,861
Find the Best Price
2017 Tundra 4X4 SR5 5.7L V8 CrewMax 5.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$38,470
Invoice Price
$35,584
Destination Fee
$1,195
Holdback
$769
Dealer Cost
$36,010
Find the Best Price
2017 Tundra 4X4 SR5 5.7L V8 w/FFV CrewMax 5.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$38,470
Invoice Price
$35,584
Destination Fee
$1,195
Holdback
$769
Dealer Cost
$36,010
Find the Best Price
2017 Tundra 4X4 Limited 5.7L V8 Double Cab 6.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$42,330
Invoice Price
$39,156
Destination Fee
$1,195
Holdback
$847
Dealer Cost
$39,504
Find the Best Price
2017 Tundra 4X4 Limited 5.7L V8 w/FFV Double Cab 6.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$42,330
Invoice Price
$39,156
Destination Fee
$1,195
Holdback
$847
Dealer Cost
$39,504
Find the Best Price
2017 Tundra 4X4 TRD Pro 5.7L V8 Double Cab 6.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$43,395
Invoice Price
$40,137
Destination Fee
$1,195
Holdback
$868
Dealer Cost
$40,464
Find the Best Price
2017 Tundra 4X4 TRD Pro 5.7L V8 w/FFV Double Cab 6.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$43,395
Invoice Price
$40,137
Destination Fee
$1,195
Holdback
$868
Dealer Cost
$40,464
Find the Best Price
2017 Tundra 4X4 Limited 5.7L V8 CrewMax 5.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$44,195
Invoice Price
$40,881
Destination Fee
$1,195
Holdback
$884
Dealer Cost
$41,192
Find the Best Price
2017 Tundra 4X4 Limited 5.7L V8 w/FFV CrewMax 5.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$44,195
Invoice Price
$40,881
Destination Fee
$1,195
Holdback
$884
Dealer Cost
$41,192
Find the Best Price
2017 Tundra 4X4 TRD Pro 5.7L V8 CrewMax 5.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$46,010
Invoice Price
$42,555
Destination Fee
$1,195
Holdback
$920
Dealer Cost
$42,830
Find the Best Price
2017 Tundra 4X4 TRD Pro 5.7L V8 w/FFV CrewMax 5.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$46,010
Invoice Price
$42,555
Destination Fee
$1,195
Holdback
$920
Dealer Cost
$42,830
Find the Best Price
2017 Tundra 4X4 1794 5.7L V8 CrewMax 5.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$50,030
Invoice Price
$46,277
Destination Fee
$1,195
Holdback
$1,001
Dealer Cost
$46,471
Find the Best Price
2017 Tundra 4X4 1794 5.7L V8 w/FFV CrewMax 5.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$50,030
Invoice Price
$46,277
Destination Fee
$1,195
Holdback
$1,001
Dealer Cost
$46,471
Find the Best Price
2017 Tundra 4X4 Platinum 5.7L V8 CrewMax 5.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$50,030
Invoice Price
$46,277
Destination Fee
$1,195
Holdback
$1,001
Dealer Cost
$46,471
Find the Best Price
2017 Tundra 4X4 Platinum 5.7L V8 w/FFV CrewMax 5.6 foot box w/145.7 in. WB 381-hp, 5.7L V8 (8 cyl.) w/reg gas
MSRP
$50,030
Invoice Price
$46,277
Destination Fee
$1,195
Holdback
$1,001
Dealer Cost
$46,471
Find the Best Price
Price Tip:
To avoid overpaying on a new Toyota Tundra, price shop online first. Get up front prices before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Toyota Price Guides:
2016 Toyota Tundra Overview:

About the 2016 Toyota Tundra

The 2016 Tundra comes standard with push-button start. It also has voice recognition and Siri Eyes Free. A rearview camera is helpful when backing up in tight areas. 

Key features

The main difference between the 2015 and 2016 Tundra versions is the upgraded Entune entertainment system. The spaciousness of the rear seating in the Crew Cab and the Double Cab versions is a popular feature of the 2016 Tundra. One drawback is the outdated looks of the interior of the cab. 

Styles and trims

There are six styles of Tundra for drivers to choose from when buying their new truck:

  • SR
  • SR5
  • Limited 
  • Platinum
  • 1794 Edition
  • TRD Pro
Each style has several trim choices like Double Cab and CrewMax options. Check the manufacturers website for more information. 

Driving impressions of the 2016 Toyota Tundra

Test drivers say that the off-road capabilities are exceptional. Reviewers preferred the 5.7 Liter V8 engine compared to the 4.6 Liter V8 engine because it was more responsive and better suited to the six-speed transmission. The handling is good on the Tundra, but the ride had much room for improvement. 

Fuel economy 

The 2016 Tundra averages 15 mpg around town. It gets about 19 mpg on the highway. A larger fuel cell or less weight could improve the fuel mileage. Reviewers felt that fuel economy was poor overall leaving the Tundra lacking for people who travel to job sites.

How to Calculate The Dealer Cost of a Toyota Tundra

Formula for Calculating Dealer Cost:

  • Example: Base Toyota Tundra invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost (calculated above) + Taxes / Licensing Fees - Rebate / Incentive = True Cost (You can get rebates and incentives here)

Note: All Toyota Tundra Prices above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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