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2016 Toyota Avalon Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/ Holdback

Price terms Used:
MSRP What is MSRP? Invoice Price What is Dealer Invoice Price? Destination Fee Whatis the Destination Fee? Holdback What is Holdback? Dealer Cost What is Dealer Cost?
Note: The Toyota Avalon price report below does not include rebates or incentives.
View Toyota Rebates and Incentives.

2016 Avalon XLE 4 door car w/ 268 horsepower, V-6 - 3.5L (6 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 21 MPG - Highway 31 MPG)
MSRP
$32,650
Invoice Price
$29,385
Destination Fee
$835
Holdback
$653
Dealer Cost
$29,567
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2016 Avalon XLE Plus 4 door car w/ 268 horsepower, V-6 - 3.5L (6 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 21 MPG - Highway 31 MPG)
MSRP
$34,400
Invoice Price
$30,960
Destination Fee
$835
Holdback
$688
Dealer Cost
$31,107
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2016 Avalon XLE Premium 4 door car w/ 268 horsepower, V-6 - 3.5L (6 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 21 MPG - Highway 31 MPG)
MSRP
$35,850
Invoice Price
$32,266
Destination Fee
$835
Holdback
$717
Dealer Cost
$32,384
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2016 Avalon XLE Touring 4 door car w/ 268 horsepower, V-6 - 3.5L (6 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 21 MPG - Highway 31 MPG)
MSRP
$37,050
Invoice Price
$33,346
Destination Fee
$835
Holdback
$741
Dealer Cost
$33,440
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2016 Avalon Limited 4 door car w/ 268 horsepower, V-6 - 3.5L (6 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 21 MPG - Highway 31 MPG)
MSRP
$40,450
Invoice Price
$36,406
Destination Fee
$835
Holdback
$809
Dealer Cost
$36,432
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2016 Avalon Hybrid XLE Plus 4 door car w/ 156 horsepower, I-4 - 2.5L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 40 MPG - Highway 39 MPG)
MSRP
$36,650
Invoice Price
$32,986
Destination Fee
$835
Holdback
$733
Dealer Cost
$33,088
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2016 Avalon Hybrid XLE Premium 4 door car w/ 156 horsepower, I-4 - 2.5L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 40 MPG - Highway 39 MPG)
MSRP
$38,100
Invoice Price
$34,291
Destination Fee
$835
Holdback
$762
Dealer Cost
$34,364
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2016 Avalon Hybrid Limited 4 door car w/ 156 horsepower, I-4 - 2.5L (4 cylinder) - Fuel Type: regular gasoline (Fuel Economy: City 40 MPG - Highway 39 MPG)
MSRP
$41,950
Invoice Price
$37,756
Destination Fee
$835
Holdback
$839
Dealer Cost
$37,752
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Price Tip:
To avoid overpaying on a new Toyota Avalon, price shop online first. Get up front prices before you walk into a dealership. We recommend the following free services;
These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.
Toyota Price Guides:
2016 Toyota Avalon Overview:
About the 2016 Toyota Avalon
The 2016 Toyota Avalon is the fourth model year of the vehicle’s fourth generation of production. Deep into this production cycle, the 2016 edition has received a few refinements from manufacturer Toyota. The XLE Touring—one of the available trims and placed above all but the Limited—now has a sport-tuned suspension. For the 2016 model year, the trims are the base XLE and XLE Premium, the all-new XLE Plus (which replaces the Touring Sport), and the aforementioned XLE Touring and Limited. 

Designed as a premium four-door full-size sedan, the 2016 Toyota Avalon is powered by a 3.5-liter 24-valve V6 with 268 horsepower and 248 foot-pounds of torque. It comes with Normal, Sport, and ECO modes, which allow you to adjust according to your driving mood or preferences. The engine is paired with a 6-speed electronically controlled transmission, which comes with a sequential shift mode for increased driver control over gear shifting. The new Avalon employs a standard, front-engine/front-wheel-drive layout. Fuel economy is estimated at 21 miles per gallon (mpg) in the city and 31 mpg on the highway. 

Standard features on the 2016 Avalon include a rearview camera for monitoring the vehicle in reverse, Bluetooth for hands-free phone operation and streaming audio, and a button for starting the vehicle without the need for using the keys. If you upgrade to the top-level Limited, you can get additional standard features, such as a robust 11-speaker JBL audio system.

How to Calculate The Dealer Cost of a Toyota Avalon

Formula for Calculating Dealer Cost:

  • Example: Base Toyota Avalon invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost (calculated above) + Taxes / Licensing Fees - Rebate / Incentive = True Cost (You can get rebates and incentives here)

Note: All Toyota Avalon Prices above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.

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