2021 Toyota Tacoma 4X2 Prices: MSRP vs Dealer Invoice vs True Dealer Cost w/ Holdback

Toyota Tacoma Price Tips:

The invoice price & true dealer cost are not the same. The true dealer cost of a Toyota Tacoma is lower.
The invoice price has Holdback and other hidden markup built into the price.
Knowing the true dealer cost gives you needed leverage when it comes time to negotiate a great price.
Negotiate from the cost up and not MSRP down.
To avoid overpaying, price shop online first. We recommend;
Car Clearance Deals, CarsDirect, MotorTrend and Autos.com.
... These free services will offer you the lowest prices.

Price terms Used:
MSRP | Invoice Price | Destination Fee | Holdback | Dealer Cost

For a 4WD Tacoma, See the Toyota Tacoma 4WD Price Report.

Select a 2WD Access or Double Cab below:

• Tacoma 2WD Access Cab prices
• Tacoma 2WD Double Cab Prices

4X2 Toyota Tacoma Access Cab

2021 Tacoma - Style: Access Cab SR - 2-Door Pickup w/ RWD. Powered by a 2.7 L, 4 Cylinder Gas Engine w/ Automatic Transmission

MSRP

$26,400

Invoice Price

$24,750

Destination Fee

$1,175

Holdback

$528

Dealer Cost

$25,397

2021 Tacoma - Style: Access Cab SR5 - 2-Door Pickup w/ RWD. Powered by a 2.7 L, 4 Cylinder Gas Engine w/ Automatic Transmission

MSRP

$28,190

Invoice Price

$26,428

Destination Fee

$1,175

Holdback

$564

Dealer Cost

$27,039

2021 Tacoma - Style: Access Cab SR - 2-Door Pickup w/ RWD. Powered by a 3.5 L, 6 Cylinder Gas Engine w/ Automatic Transmission

MSRP

$28,660

Invoice Price

$26,869

Destination Fee

$1,175

Holdback

$573

Dealer Cost

$27,471

2021 Tacoma - Style: Access Cab SR5 - 2-Door Pickup w/ RWD. Powered by a 3.5 L, 6 Cylinder Gas Engine w/ Automatic Transmission

MSRP

$31,335

Invoice Price

$29,376

Destination Fee

$1,175

Holdback

$627

Dealer Cost

$29,924

2021 Tacoma - Style: Access Cab TRD Sport - 2-Door Pickup w/ RWD. Powered by a 3.5 L, 6 Cylinder Gas Engine w/ Automatic Transmission

MSRP

$33,310

Invoice Price

$31,228

Destination Fee

$1,175

Holdback

$666

Dealer Cost

$31,737

Tacoma Double Cab Prices

2021 Tacoma - Style: Double Cab SR - 4-Door Pickup w/ RWD. Powered by a 2.7 L, 4 Cylinder Gas Engine w/ Automatic Transmission

MSRP

$27,230

Invoice Price

$25,225

Destination Fee

$1,175

Holdback

$545

Dealer Cost

$25,855

2021 Tacoma - Style: Double Cab SR5 - 4-Door Pickup w/ RWD. Powered by a 2.7 L, 4 Cylinder Gas Engine w/ Automatic Transmission

MSRP

$29,080

Invoice Price

$26,938

Destination Fee

$1,175

Holdback

$582

Dealer Cost

$27,531

2021 Tacoma - Style: Double Cab SR5 - 4-Door Pickup w/ RWD. Powered by a 3.5 L, 6 Cylinder Gas Engine w/ Automatic Transmission

MSRP

$32,480

Invoice Price

$30,089

Destination Fee

$1,175

Holdback

$650

Dealer Cost

$30,614

2021 Tacoma - Style: Double Cab SR5, Long Bed - 4-Door Pickup w/ RWD. Powered by a 3.5 L, 6 Cylinder Gas Engine w/ Automatic Transmission

MSRP

$32,980

Invoice Price

$30,554

Destination Fee

$1,175

Holdback

$660

Dealer Cost

$31,069

2021 Tacoma - Style: Double Cab TRD Offroad - 4-Door Pickup w/ RWD. Powered by a 3.5 L, 6 Cylinder Gas Engine w/ Automatic Transmission

MSRP

$34,565

Invoice Price

$32,019

Destination Fee

$1,175

Holdback

$691

Dealer Cost

$32,503

2021 Tacoma - Style: Double Cab TRD Sport - 4-Door Pickup w/ RWD. Powered by a 3.5 L, 6 Cylinder Gas Engine w/ Automatic Transmission

MSRP

$34,565

Invoice Price

$32,020

Destination Fee

$1,175

Holdback

$691

Dealer Cost

$32,504

2021 Tacoma - Style: Double Cab TRD Sport, Long Bed - 4-Door Pickup w/ RWD. Powered by a 3.5 L, 6 Cylinder Gas Engine w/ Automatic Transmission

MSRP

$35,065

Invoice Price

$32,484

Destination Fee

$1,175

Holdback

$701

Dealer Cost

$32,958

2021 Tacoma - Style: Double Cab Limited - 4-Door Pickup w/ RWD. Powered by a 3.5 L, 6 Cylinder Gas Engine w/ Automatic Transmission

MSRP

$39,155

Invoice Price

$36,273

Destination Fee

$1,175

Holdback

$783

Dealer Cost

$36,665

Price Tip:

To avoid overpaying on a new Toyota Tacoma, shop prices online first. Get up front pricing before you walk into a dealership. We recommend the following free services;

Car Clearance Deals,

NADAguides,

MotorTrend

CarsDirect

These services will offer you the lowest prices and supply you with multiple competing price quotes. You will know the best price before you visit the dealer.

How to Calculate The Dealer Cost of a Toyota Tacoma

Formula for Calculating Dealer Cost:

Example: Base Toyota Tacoma invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost. (You can get rebates and incentives here)

Note: All Toyota Tacoma MSRP, invoice and dealer cost dollar figures above are approximate amounts. Prices are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.